At a Glance
- Tasks: Lead marketing strategies to drive growth and customer acquisition for a revolutionary telehealth brand.
- Company: Join a fast-growing startup transforming healthcare for busy families in Middle America.
- Benefits: Competitive salary, remote work, personal development budget, and health coaching.
- Why this job: Be part of a mission to reshape healthcare and make a real impact on people's lives.
- Qualifications: 5+ years in high-growth marketing, with a passion for building brands and driving results.
- Other info: Shape the culture of a young company and grow with us as we scale.
The predicted salary is between 120000 - 240000 £ per year.
About Fella & Delilah
Fella & Delilah is the telehealth clinic for busy working families in Middle America to get to a healthier weight. Fella is optimized for busy bigger guys who want a no‐nonsense solution to getting healthier. Delilah is built for strong women in their prime who want a sustainable solution to feel their best. We use affordable, effective weight loss medication to solve our customers' most pressing healthcare need, then aim to remain their core healthcare provider for the rest of their life — expanding to hormonal health, mental health, longevity, and primary care.
Our mission is to accelerate the global take‐up of GLP‐1s among busy, working families to solve obesity worldwide. From this, we'll become the world's leading consumer healthcare brand. We've grown >1000x since Aug 2021, >200x since Aug 2022, >20x since Aug 2023. We've just surpassed $30M ARR. As a company, we've been cashflow positive for the last 18 months. We're fast approaching 10,000 active customers with high NPS.
We're a young startup and we're just getting started. This is still Day 1 and all our work is ahead of us.
We're backed by top healthcare & consumer investors:
- Y Combinator
- Global Founders Capital
- AngelList Early Stage Fund
- BrandProject
The opportunity as Head of Marketing
As Head of Marketing at Fella & Delilah, your fundamental role is to nail a profitable growth machine so we can grow ~5% WoW, every week. I expect 10x growth in 2025. You'll lead a team which is rapidly scaling a robust, low‐CAC growth engine that adapts to market changes. Our growth strategy must remain at the frontier of the rapidly changing consumer obesity market and we need an A* team to execute. You'll lead us to 100k customers and beyond.
Key responsibilities:
- Lead a team which is rapidly scaling a robust, low‐CAC growth engine that adapts to market changes.
- Own our brand strategy, brand identity, and creative direction.
- Lead the team which creates ad campaigns with superb creative that convert at low CAC.
- Guide the running of a lean, high‐performing sales organisation.
- Lead the team which expands our organic presence to be a trusted resource.
Experience:
- You have 5+ years leading marketing at high‐growth D2C companies.
- You're superb at brand and understand your customer.
- You're maniacal about your metrics and proactive when crafting experiments.
- You don't hesitate to get your hands dirty in the trenches.
- You build a team of strictly A‐players.
Our cultural standards:
- Belief in the mission.
- Unwavering integrity.
- Only the paranoid survive.
- Your life's work.
- If we're average we fail.
- Commitment to candor.
- A maniacal sense of urgency.
- Enduring frugality.
- Bulldozing barriers.
- Keep your head down.
- The power of focus.
Compensation & Benefits:
- Compensation: $150k-$300k/yr + 0.3%-1.0%
- Healthcare: comprehensive medical insurance (if appropriate)
- Vacation: PTO with a yearly minimum (≥2 weeks/yr + local national holidays)
- Remote: our team is fully distributed across the world and functions fully remotely
- Personal development: budget for books, courses, coaching ($1200/yr)
- Personal wellness: budget for gym, health apps ($1200/yr)
- Health coaching: free weekly health coaching
- Work coaching: free weekly work coaching
- Equipment: Macbook & work‐from‐home equipment provided as needed
How to apply:
Email richie+hiring@joinfella.com with your resume and highlights from your experience relevant to the role.
VP Consumer Growth at Aios Medical — Remote, $200k-$400k/yr + 0.2%- 1.0% in London employer: Aios Medical (YC W20/S21)
Contact Detail:
Aios Medical (YC W20/S21) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land VP Consumer Growth at Aios Medical — Remote, $200k-$400k/yr + 0.2%- 1.0% in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those connected to Aios Medical. Use LinkedIn to find mutual connections and ask for introductions. Remember, personal connections can often get you in the door faster than a CV.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their mission, values, and recent developments. This will not only help you answer questions but also show that you're genuinely interested in being part of their journey.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the role of VP Consumer Growth. Keep it concise and impactful—think of it as your personal brand statement that highlights why you're the perfect fit.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the right choice for the job.
We think you need these skills to ace VP Consumer Growth at Aios Medical — Remote, $200k-$400k/yr + 0.2%- 1.0% in London
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for the role and our mission at Fella & Delilah.
Tailor Your Resume: Make sure your resume is tailored to the VP Consumer Growth position. Highlight your experience in scaling D2C companies and any relevant metrics that demonstrate your success. We love numbers!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this role. Share specific examples of how you've driven growth in previous roles and how you can help us soar with Delilah.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team!
How to prepare for a job interview at Aios Medical (YC W20/S21)
✨Know Your Stuff
Before the interview, dive deep into Fella & Delilah's mission and values. Understand their approach to telehealth and how they aim to reshape the healthcare system. Being able to discuss GLP-1s and their impact on obesity will show that you're not just interested in the role but also passionate about their mission.
✨Showcase Your Growth Mindset
This role is all about scaling and growth. Be prepared to share specific examples of how you've successfully driven growth in previous roles. Highlight your experience with low-CAC strategies and how you’ve adapted to market changes. This will demonstrate that you can lead the marketing team effectively.
✨Be Bold and Creative
Fella & Delilah are looking for someone who can think outside the box. Bring ideas for innovative marketing campaigns or brand strategies that could resonate with busy working families. Show them you can capture the zeitgeist and create a generational brand that stands out in the crowded healthcare market.
✨Emphasise Team Leadership
As a senior role, your ability to lead and inspire a team is crucial. Prepare to discuss your leadership style and how you build high-performing teams. Share examples of how you've nurtured talent and fostered a culture of excellence, as this aligns with their commitment to only hiring A-players.