Area Sales Manager in Swadlincote

Area Sales Manager in Swadlincote

Swadlincote Full-Time 36000 - 60000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Drive sales growth and build relationships with clients in the South Midlands.
  • Company: Join Ainscough Crane Hire, the UK's leading crane company with a strong safety ethos.
  • Benefits: Enjoy bonuses, a company car, 24 days leave, and a career development plan.
  • Other info: Opportunity to influence and grow within a supportive workplace culture.
  • Why this job: Be part of a passionate team that values safety and excellence in every project.
  • Qualifications: Sales experience is essential; A-Level education and IT skills preferred.

The predicted salary is between 36000 - 60000 £ per year.

Ainscough Crane Hire are looking for an experienced, driven Area Sales Manager to cover the South Midlands region.

Benefits for an Area Sales Manager:

  • Quarterly bonus
  • Bi-Annual retention bonus
  • Company car
  • 24 days annual leave plus an additional day at 2 years service, 5 years service and 10 years service
  • Formal career development plan
  • Holiday purchase, the option to buy an additional 5 days each year (via salary sacrifice)
  • Group life assurance 3 x basic salary
  • Company Pension
  • Access to the Ainscough Advantage (People Value) benefits platform
  • Staff forums run 3 times a year – have your voice heard

Ainscough Crane Hire are the UK’s leading crane company. Based across 30 locations, our dedicated team of experts are passionate about delivering projects on time, to budget and, most importantly, to the highest possible standard of safety. Our industry-recognised Make the Safe Choice ethos is at our core and underpins every single thing we do, from contract lifts and crane hire to specialist projects for customers. Our reputation as a market leader is not just a result of our expansive fleet and comprehensive network of locations across the UK, but is also derived from the workplace culture that allows our team to perform their duties with passion and pride.

Job Purpose/Objectives of an Area Sales Manager:

Maintaining and increasing revenue for the territory to achieve and exceed on budgets including developing a sales pipeline through the development of relationships with both existing & prospective clients.

Key Accountabilities/Responsibilities of an Area Sales Manager:

  • Driving sales growth through the development of trading relationships with both existing clients, and a strong new business pipeline
  • CRM platform maintenance to ensure constant accuracy of client activities
  • Dealing effectively and promptly with sales leads from across the business
  • Ensuring the targeted number of appointments and meetings is met or exceeded in line with targeted KPI objectives
  • Achieving predetermined monthly, quarterly and annual sales targets in line with specific pricing guidelines
  • Negotiating contracts and framework agreements with new clients within agreed parameters
  • Providing regular updates and forecasts on pipeline, projects and frameworks to the Regional Sales Manager

Person Specification Education/Knowledge/Experience for an Area Sales Manager:

  • Prior sales role(s) and proven influencing and negotiation ability
  • While being advantageous, an understanding of crane hire and the market is helpful but not essential
  • A high achiever who is career orientated and likes to work to challenging goals
  • Educated to A-Level or equivalent
  • IT literate and familiar with Microsoft office products - Particularly PowerPoint, Excel and Word
  • Desirable construction related sector experience

Skills/Abilities:

  • Ability to write articulate and effective proposals and reports in response to customer needs
  • Ability to deliver value added presentations to clients
  • Ability to negotiate and build strong relationships
  • A firm understanding of the sales process, including the ability to close a sale
  • Strong customer focus and with a deep understanding of customer relationships and business process
  • Ability to identify and resolve issues
  • Ability to collate and analyse data - PC literate
  • Ability to work under pressure, be self-motivated, committed to meeting deadlines (self-imposed and external), and to manage multiple requirements and demands effectively
  • Demonstrates the ability to understand customer needs and can get things done

Area Sales Manager in Swadlincote employer: Ainscough Crane Hire

Ainscough Crane Hire is an exceptional employer, offering a dynamic work culture that prioritises safety and excellence while fostering employee growth through formal career development plans and generous benefits such as quarterly bonuses and additional holiday purchase options. Located in the South Midlands, our team enjoys a supportive environment where their voices are heard, and they can thrive in a role that not only challenges them but also rewards their hard work and dedication.

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Contact Details:

Ainscough Crane Hire Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Area Sales Manager in Swadlincote

Leverage Local Networking Events

Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!

Showcase Your Sales Success Stories

Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Ainscough Crane Hire as a field sales pro!

Scout Out the Competition

Research potential competitors for Ainscough Crane Hire and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.

Apply Through Our Website

We know that applying through job boards is tempting, but hitting up Ainscough Crane Hire’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!

We think you need these skills to ace Area Sales Manager in Swadlincote

Sales Strategy Development
Relationship Building
Negotiation Skills
CRM Management
Sales Pipeline Development
Customer Relationship Management
Data Analysis

Some tips for your application 🫡

Show Off Your Sales Savvy:For a field-sales role like this one at Ainscough Crane Hire, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!

Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Ainscough Crane Hire, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!

Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.

Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Ainscough Crane Hire.

How to prepare for a job interview at Ainscough Crane Hire

Show Off Your Sales Savvy

Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!

Know Your Product Inside Out

Having a solid understanding of the products or services that Ainscough Crane Hire offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!

Flex Your Adaptability Muscles

As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!

Plan Your Questions Wisely

At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Ainscough Crane Hire but also helps you get a feel for whether you’d thrive in that environment.