At a Glance
- Tasks: Lead the development of a global Ready-to-Drink marketing strategy across international markets.
- Company: Suntory Global Spirits, a leader in the beverage alcohol industry.
- Benefits: Opportunity to shape a new global capability with strong strategic backing.
- Other info: Dynamic role with high influence and the chance to work in diverse markets.
- Why this job: Make a direct impact on defining and scaling an exciting new category internationally.
- Qualifications: Senior director experience in beverage alcohol with expertise in RTD and brand building.
The predicted salary is between 100000 - 150000 € per year.
Suntory Global Spirits is building a global Ready-to-Drink platform with the ambition to become a category leader. This role sits at the centre of that agenda. This is a senior director level appointment with global scope, with responsibility for defining and scaling an RTD portfolio across international markets outside the US. The role will bring structure, clarity, and consistency to a portfolio that is currently evolving across markets.
You will lead the development of the RTD marketing agenda across international markets, working closely with innovation, supply chain, and regional teams. You will define portfolio strategy, establish clear brand positioning and guardrails, and create the frameworks and ways of working required to align markets that are currently operating with a high degree of independence. Operating in a matrix environment, this role requires strong influence and the ability to translate direction into effective local execution across diverse markets. This is an opportunity to shape and build a global RTD marketing capability from the ground up, with scope to define structure, ways of working, and team as the platform scales.
Key responsibilities- Define and lead RTD portfolio strategy across international markets (excluding the US)
- Establish brand positioning, architecture, and playbooks to drive consistency
- Partner with innovation and supply chain to bring new products to market at pace
- Identify growth opportunities through consumer, customer, and market insight
- Align regional and functional teams behind a clear direction
- Enable markets to execute effectively through tools, frameworks, and guidance
- Monitor performance and adapt strategy to deliver growth
- Operating at senior director level within a leading beverage alcohol organisation or closely related category
- Deep experience in RTD, beer, cider, or adjacent alcohol categories, with clear exposure to route-to-market, channel dynamics, and regulatory considerations
- Proven track record across multiple markets or in international roles
- Strong background in portfolio strategy, brand building, and innovation within beverage alcohol
- Comfortable operating without established structure or large teams
- High EQ with the ability to influence across markets and functions
- Low ego, hands-on, and comfortable owning delivery as well as strategy
- Opportunity to build and shape a global RTD capability at a critical stage of development
- Backed by strong strategic priority and investment within the group
- Direct impact on how the category is defined and scaled internationally
If you are interested in a confidential discussion, please get in touch.
Senior Director Global Marketing employer: AIMS International Ireland (Spirit Executive)
Suntory Global Spirits is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As a Senior Director in Global Marketing, you will have the unique opportunity to shape a global Ready-to-Drink platform, backed by strong strategic investment, while enjoying a culture that values employee growth and development. With a focus on building a diverse and inclusive team, Suntory fosters an atmosphere where your contributions directly impact the brand's international success.
Contact Detail:
AIMS International Ireland (Spirit Executive) Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director Global Marketing
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. We want you to be able to discuss how your experience aligns with their goals, especially in shaping a global RTD marketing capability.
✨Tip Number 3
Showcase your leadership skills! Be ready to share examples of how you've influenced teams and driven strategy in previous roles. This is key for a senior director position, and we want you to shine!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we’re always looking for passionate individuals to join our team.
We think you need these skills to ace Senior Director Global Marketing
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role. Highlight your experience in RTD and international markets, and don’t forget to showcase your portfolio strategy skills. We want to see how you can bring structure and clarity to our evolving portfolio!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this senior director role. Share specific examples of how you've influenced teams and executed strategies in diverse markets. We love a good story!
Showcase Your Leadership Style:In your application, let us know how you lead and inspire teams. We’re looking for someone with high EQ who can navigate a matrix environment. Share instances where you’ve successfully aligned teams behind a clear direction.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Don’t miss out on this opportunity to shape our global RTD marketing capability!
How to prepare for a job interview at AIMS International Ireland (Spirit Executive)
✨Know Your RTD Inside Out
Make sure you have a solid understanding of the Ready-to-Drink market, especially outside the US. Research current trends, key players, and consumer preferences in international markets. This will help you demonstrate your expertise and show that you're ready to lead the RTD portfolio strategy.
✨Showcase Your Leadership Style
Prepare to discuss your leadership approach, especially in a matrix environment. Think about examples where you've successfully influenced teams across different functions and regions. Highlight how you can bring structure and clarity to diverse teams while still allowing for local execution.
✨Align with Their Vision
Familiarise yourself with Suntory Global Spirits' mission and values. Be ready to articulate how your experience aligns with their ambition to become a category leader in the RTD space. This shows that you're not just looking for any job, but that you're genuinely interested in contributing to their goals.
✨Prepare Insightful Questions
Think of thoughtful questions to ask during the interview. Inquire about their current challenges in scaling the RTD portfolio or how they envision the brand positioning evolving. This not only shows your interest but also your strategic thinking and ability to engage in meaningful discussions.
