At a Glance
- Tasks: Drive business growth by managing strategic relationships and selling innovative media solutions.
- Company: Global media group known for exceptional content and a collaborative culture.
- Benefits: Generous leave, hybrid working, health benefits, and opportunities for community engagement.
- Other info: Exciting projects and excellent career development opportunities await you!
- Why this job: Join a dynamic team and make an impact in the media industry while growing your career.
- Qualifications: Proven sales experience with strong relationship-building and consultative selling skills.
The predicted salary is between 60000 - 60000 £ per year.
Up to £60k basic + comms
2 days a week in Crawley or London offices
Our client is a global media group delivering exceptional content through events, digital, data & insight.
The successful candidate would be eligible to work part of the week from their London and/or Gatwick office and to work remotely for the rest of the week.
Do you have a background in selling creative content, sponsorship and marketing solutions to high level stakeholders in enterprise level organisations? Do you thrive on acquiring new business and growing spend with existing clients, while networking and building strategic relationships with multiple stakeholders?
If so, I have an opportunity for an Account Director to play a pivotal role in driving business growth on the award-winning and industry-leading brands. You’ll develop a deep understanding of clients’ FMCG trade marketing challenges and deliver integrated media solutions that go far beyond traditional advertising, delivering impact, innovation and measurable ROI.
What you’ll be doing:
- Strategic Relationship Management
- Building and nurturing long-term relationships with multiple stakeholders within large FMCG organisations.
- Multi-threading accounts to expand influence and uncover new opportunities across different decision-making units.
- Business & Revenue Growth
- Developing and executing annual and quarterly sales and business plans to achieve revenue targets and grow share of client trade marketing spend.
- Driving new business acquisition while growing existing accounts through strategic upselling and cross-selling.
- Identifying gaps in client engagement and proactively propose innovative solutions to address unmet needs.
- Consultative Solution Selling
- Selling a broad portfolio of media solutions, spanning advertising, thought leadership and integrated digital, print and event trade marketing solutions.
- Crafting compelling proposals that align with client objectives and demonstrate ROI.
- Collaboration and Project Leadership
- Leading on major projects such as awards programmes and branded supplements, ensuring commercial success and client satisfaction.
What you’ll need:
- Proven track record in strategic media sales with enterprise-level organisations.
- FMCG and trade marketing experience not essential but would be an advantage.
- Strong consultative selling skills with experience in multi-stakeholder account management.
- Ability to develop and execute strategic account plans and deliver complex, integrated creative solutions, including experience putting together multifaceted proposals.
- Excellent communication, negotiation, networking and relationship-building skills with excellent collaboration capability especially with internal stakeholders.
- Fantastic presentation skills to deliver persuasive, high-impact pitches.
- Previous experience using Salesforce and tools such as Monday.com is highly desirable.
- Commercially astute with a passion for FMCG and media innovation.
- Ability to demonstrate initiative, creativity, and resilience in achieving targets.
- Willingness to regularly travel and attend industry events and client meetings.
Company Benefits and Initiatives Include:
- 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
- An additional day of leave for you to take on a cultural celebration day or on your birthday if you like.
- A volunteer day to take for supporting a chosen charity and giving back to the community.
- Opportunity for hybrid working.
- Contributory Pension.
- Life Assurance Scheme.
- Group Income Protection.
- Enhanced family-friendly leave pay entitlements.
- Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
- Cycle to Work Scheme.
- Electric Car Scheme.
If this is of interest, get in touch!
Account Director in Liverpool employer: AIM EXECUTIVE SEARCH
Our client is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of Crawley and London. With a strong focus on employee growth, they provide extensive benefits including generous annual leave, hybrid working options, and wellbeing initiatives, making it an ideal place for professionals looking to thrive in the media industry while maintaining a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Account Director in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for AIM EXECUTIVE SEARCH and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like AIM EXECUTIVE SEARCH are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with AIM EXECUTIVE SEARCH on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at AIM EXECUTIVE SEARCH. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Account Director in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit AIM EXECUTIVE SEARCH. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of AIM EXECUTIVE SEARCH:Show us that you’ve done your homework! In your application, briefly mention what you admire about AIM EXECUTIVE SEARCH’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at AIM EXECUTIVE SEARCH
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at AIM EXECUTIVE SEARCH will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At AIM EXECUTIVE SEARCH, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
