Aiimi is a British technology and services company on a mission to turn enterprise data from a source of chaos and risk into a trusted, strategic asset. Through our Automated Data Governance platform and expert consultants, we help our customers get business value – from national security and critical infrastructure providers to leading global brands and government agencies.
We are looking for an experienced, hands-on marketer to join our team on a fixed-term maternity cover contract for 12 months. As Marketing Campaign Manager, you’ll be responsible for executing and optimising integrated marketing campaigns that support business growth, drive demand, and align with company-wide objectives. This is a high-impact, cross-functional role that requires both analytical thinking and creative instinct, but above all, a strong focus on day-to-day campaign management and delivery.
You’ll play a key role in running go-to-market activities, owning campaign execution, identifying growth opportunities, and helping the business position itself effectively across competitive, emerging, and regulated markets.
This role is ideal for someone who thrives on hands-on campaign management, enjoys working at speed, and has a strong track record of delivering and optimising results across digital channels.
- Execute and optimise multi-channel marketing campaigns (including email, social, and digital) using HubSpot and other marketing platforms.
- Hands-on management of HubSpot: build, launch, and track campaigns, manage workflows, and report on engagement and performance.
- Run and optimise LinkedIn and Google search ad campaigns, working with our digital partner to define and target the right audiences.
- Apply and adapt existing messaging and positioning strategies for Aiimi’s services and software.
- Implement audience segmentation and targeting using established buyer personas and channel strategies.
- Support the rollout of go-to-market activities for new offerings and campaigns, working closely with the wider team.
- Work with Product Marketing, Sales, and Services teams to define campaign objectives, messaging, and success metrics.
- Set KPIs and success metrics for campaigns, ensuring performance is tracked, analysed, and optimised over time.
- Use data and insights to refine positioning, channel mix, and messaging based on audience engagement and pipeline contribution.
- Collaborate with the wider marketing team (content, digital, design) to ensure execution aligns with strategic goals.
- Support leadership with market research, competitive intelligence, and strategic insights that inform growth priorities.
- Help ensure Sales and Services teams are equipped with the right messaging, tools, and collateral to engage target audiences effectively.
Marketing Campaign Manager – Maternity Cover (12 months) in Milton Keynes employer: Aiimi
Aiimi is an exceptional employer that fosters a collaborative and innovative work culture in Derby, where you will have the opportunity to engage directly with clients and tackle challenging data science projects. With a strong emphasis on employee growth, we provide comprehensive benefits such as 25 days of holiday, flexible working hours, and dedicated mental health support, ensuring a rewarding and balanced work experience.
