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- Tasks: Lead the creation of a standout brand identity and logo for an innovative AI company.
- Company: Join AIApply, a fast-growing tech company transforming the hiring process with AI.
- Benefits: Flexible remote work, competitive pay, and the chance to shape a brand from the ground up.
- Other info: Collaborate directly with leadership in a dynamic, creative environment.
- Why this job: Make your mark by crafting a brand that resonates and stands out in the AI space.
- Qualifications: Proven experience in logo design and brand identity, preferably with consumer-focused projects.
The predicted salary is between 50000 - 65000 £ per year.
We're AIApply. We help millions of people get hired faster using AI. We've grown quickly on product and performance, and now we need a brand that matches the ambition — one that earns trust with consumers, gets us taken seriously by partners and press, and gives the team a clear visual and verbal system to build against.
We're hiring a Senior Brand Designer for a focused 3-month engagement to lead that work end-to-end.
What you'll do:
- Partner directly with the CEO and leadership to sharpen our positioning, who we're for, what we stand for, and what makes us different from the wave of AI tools chasing the same users.
- Translate that into a full brand identity, with logo design as the centerpiece.
- Develop type, color, motion principles, photography and illustration direction, voice and tone, and a complete set of brand guidelines the team can build against without you in the room.
- Work alongside engineering and product to ensure the system lives in the app, not just on a deck.
- Pressure-test the identity against real product surfaces, marketing site, ads, and social — leaving us with components and rules engineers can ship against.
What we're looking for:
- A senior independent designer with serious logo and identity chops; this is non-negotiable.
- Ideally, you've spent time at a well-regarded brand or design agency and are now freelancing or running your own thing.
- Consumer experience strongly preferred — bonus if you've worked on products where the brand had to do real persuasion work, not just decoration.
- Confidence in a room with founders, comfortable defending taste with reasoning, equally happy in Figma and in a strategy doc, and you ship.
To apply:
- Portfolio is required. Lead with consumer brand and identity work, and please include at least one project where you led the logo and guidelines end-to-end.
- Add a short note on a brand you think nailed positioning recently and why, and your rate.
Senior Brand Designer in Birmingham employer: AIApply
Contact Detail:
AIApply Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Designer in Birmingham
✨Tip Number 1
Get your portfolio in tip-top shape! Make sure it showcases your best consumer brand and identity work, especially projects where you’ve led logo design and guidelines. We want to see your unique style and how you tackle branding challenges.
✨Tip Number 2
When you apply, don’t just send your portfolio; include that short note about a brand that nailed its positioning. This shows us you’re not only skilled but also engaged with the industry. It’s a great way to stand out!
✨Tip Number 3
Be ready to chat about your design process! We love candidates who can articulate their reasoning behind design choices. So, brush up on your ability to defend your taste and decisions confidently in discussions with us.
✨Tip Number 4
Apply through our website for the best chance of landing the role! We’re keen to see your application come through directly, and it helps us keep everything organised. Plus, it shows you’re serious about joining our team!
We think you need these skills to ace Senior Brand Designer in Birmingham
Some tips for your application 🫡
Showcase Your Best Work: When you’re putting together your portfolio, make sure to lead with your consumer brand and identity projects. We want to see the magic you've created, especially any logos and guidelines you've crafted from start to finish.
Nail That Personal Touch: Include a short note about a brand that’s recently nailed its positioning. This shows us your understanding of branding and gives us a glimpse into your thought process. It’s a great way to stand out!
Be Clear About Your Rate: Don’t forget to mention your rate in your application. We appreciate transparency, and it helps us understand if we’re on the same page right from the get-go.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of applications and ensures you don’t miss out on any important updates!
How to prepare for a job interview at AIApply
✨Showcase Your Portfolio
Make sure to bring your A-game with your portfolio. Highlight your best consumer brand and identity work, especially projects where you led the logo and guidelines from start to finish. This is your chance to visually demonstrate your skills and creativity, so choose pieces that truly reflect your design prowess.
✨Understand Their Brand
Before the interview, dive deep into AIApply's current branding and positioning. Think about how you can enhance their identity and what makes them stand out in the crowded AI space. Be ready to discuss specific ideas on how you would sharpen their brand and why certain elements resonate with consumers.
✨Prepare for Strategic Discussions
Since you'll be partnering directly with the CEO and leadership, brush up on your strategic thinking. Be prepared to defend your design choices with solid reasoning. They’ll want to see that you can not only create beautiful designs but also understand the business implications behind them.
✨Familiarise Yourself with the Product
Get to know AIApply’s product inside and out. Understand how the brand identity will translate into the app and other marketing materials. This will help you articulate how your design decisions will enhance user experience and ensure consistency across all platforms during the interview.