At a Glance
- Tasks: Lead product launches and create compelling narratives for Synthesia's AI video platform.
- Company: Join a leading AI video platform backed by top investors and a dynamic team.
- Benefits: Competitive salary, growth opportunities, and a chance to shape the future of visual communication.
- Other info: Collaborative environment with significant room for personal and professional growth.
- Why this job: Make a real impact in a high-visibility role at a rapidly growing company.
- Qualifications: 8+ years in B2B SaaS with strong product marketing experience and excellent writing skills.
The predicted salary is between 75600 - 92400 £ per year.
Overview Application Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100.
Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US.
As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.
Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion.
Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.
The Role We're seeking a Product Marketing Manager to lead positioning and launches for Synthesia's core product - the studio and video creation experience that powers how customers create, customize, and deploy enterprise video at scale.
The role reports to the Head of Product and Customer Marketing and will own some of Synthesia's most important product launches.
You'll partner closely with Product, Engineering, Sales, and Customer teams to bring flagship launches to market and shape how customers understand both the power and the simplicity of creating video with Synthesia.
This is a high-visibility area that touches every part of the core platform, with significant room to grow as Synthesia's Product Marketing function scales.
About The Role Lead core product launches - Own positioning, messaging, and go-to-market execution for the studio and video creation experience, partnering with Product to bring new capabilities to market Build the product narrative - Develop the overarching story about what the studio enables, translating individual launches into a cohesive arc about Synthesia's evolution Drive adoption & enablement - Create campaigns, assets, and sales collateral that move customers from awareness to active usage.
Own sales enablement so your team closes deals faster Own competitive positioning - Work with our competitive intelligence function to develop frameworks that show how Synthesia's studio differentiates from alternatives, ensuring we're best positioned in the market Collaborate on product strategy - Bring GTM perspective into Product decisions around launch readiness, pricing, packaging, and roadmap prioritization Gather and apply customer intelligence - Partner with our dedicated market intelligence team—the single source of truth for customer insights, competitive intelligence, and product-market fit data to inform positioning and surface opportunities back to product About You You want full ownership - Blank slate, you make the call, you move and adjust based on what works You've shipped in B2B Saa S - 8+ years in the industry, 5+ in product marketing at B2B companies.
Multi-product experience is a plus You can write - Positioning, messaging, one-pagers, decks.
You have a point of view and can defend it You understand the sales cycle - You know what sales needs to close deals and you've built enablement tools people actually use You ship at 60–70% - You know the difference between perfect and useful.
You get something to 60–70%, hand it off for refinement, keep moving You move with the product - Priorities shift, markets move, you stay focused You've moved the needle - Real launches that drove sales velocity, customer adoption, or expansion
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Senior Product Marketing Manager in London employer: Ai Video Generators
At Synthesia, we pride ourselves on being an exceptional employer, fostering a vibrant and innovative work culture that thrives on creativity and collaboration. Our London office offers a dynamic environment where employees are encouraged to explore their ideas and grow professionally, supported by a team of talented individuals who are passionate about shaping the future of AI and human creativity. With a commitment to employee development and a focus on meaningful work, joining us means being part of a forward-thinking company at the forefront of technological advancement.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Ai Video Generators!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Ai Video Generators would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Ai Video Generators through your school's career services!
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Marketing Manager, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Marketing Manager position at Ai Video Generators. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Ai Video Generators
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
