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- Tasks: Optimise marketing performance and spend through data-driven decisions.
- Company: Join a household name brand in a dynamic, hybrid work environment.
- Benefits: Competitive salary, bonus opportunities, and a focus on professional growth.
- Other info: Collaborate with stakeholders in a fast-paced, results-oriented team.
- Why this job: Make a real impact by turning insights into actionable marketing strategies.
- Qualifications: Experience in marketing analytics and a commercial mindset are essential.
The predicted salary is between 70000 - 80000 £ per year.
Manchester (hybrid) £70,000 - £80,000 + bonus
AI Connect are partnering with a household name brand looking to hire a commercially focused Effectiveness Manager to optimise marketing performance and spend. This role sits internally, working closely with the Marketing Analytics leadership, taking outputs from external models and turning them into clear, actionable decisions. It’s less about building models, more about making them useful.
You’ll be:
- Interpreting model outputs and translating into action
- Adjusting spend and channel mix based on performance
- Designing and running tests to improve ROI
- Monitoring performance closely and reacting quickly
- Working with stakeholders to guide decision-making
We are looking for someone who:
- Has experience in marketing / performance analytics
- Is comfortable working with data and model outputs
- Thinks commercially, not just analytically
- Can turn insight into decisions and impact
- Is hands-on and happy owning optimisation
If you have the required skills and experience, then please apply for more details.
Marketing Effectiveness Manager in Bolton employer: AI Connect | Data & AI Delivery Partner
Contact Detail:
AI Connect | Data & AI Delivery Partner Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Effectiveness Manager in Bolton
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by practising common questions and scenarios related to marketing effectiveness. Think about how you can showcase your experience with data and decision-making in a way that stands out.
✨Tip Number 3
Showcase your analytical skills! Bring examples of how you've turned data insights into actionable strategies in previous roles. This will demonstrate your ability to optimise marketing performance effectively.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Marketing Effectiveness Manager in Bolton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Effectiveness Manager. Highlight your experience in marketing and performance analytics, and don’t forget to showcase how you've turned data insights into actionable decisions.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've optimised marketing performance in the past and how you can bring that expertise to us.
Showcase Your Analytical Skills: Since this role involves interpreting model outputs, make sure to highlight your comfort with data. Share any relevant experiences where you've successfully adjusted spend or channel mix based on performance metrics.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at AI Connect | Data & AI Delivery Partner
✨Know Your Numbers
Make sure you brush up on key marketing metrics and analytics. Be ready to discuss how you've used data to drive decisions in your previous roles. This will show that you can interpret model outputs and translate them into actionable strategies.
✨Showcase Your Commercial Mindset
Prepare examples of how you've thought commercially in past projects. Think about times when you adjusted spend or channel mix based on performance. This will demonstrate that you’re not just an analyst, but someone who understands the bigger picture.
✨Be Ready to Discuss Testing Strategies
Have a few case studies in mind where you designed and ran tests to improve ROI. Talk about what you learned from these tests and how you reacted to the results. This will highlight your hands-on approach and optimisation skills.
✨Engage with Stakeholders
Think about how you've worked with different stakeholders in the past. Be prepared to discuss how you guided decision-making through your insights. This will show that you can effectively communicate and collaborate, which is crucial for this role.