At a Glance
- Tasks: Lead marketing strategies and drive sales for a top agricultural machinery brand.
- Company: Join a leading organisation in the agricultural sector with a dynamic team.
- Benefits: Competitive salary, career growth, and a chance to make an impact.
- Other info: Exciting opportunity to shape marketing strategies in a thriving industry.
- Why this job: Perfect for marketing pros eager to innovate in the agri-business space.
- Qualifications: Degree or experience in marketing, with a passion for agriculture.
The predicted salary is between 45000 - 55000 £ per year.
Are you an action orientated, results driven Marketing professional with a strong work ethic? Are you seeking an all-encompassing marketing role covering a wide range of responsibilities within the agricultural sector? If so, an exciting and rare opportunity has arisen for a marketing manager with a leading agricultural machinery organisation. This is a brilliant opportunity for you to expand your career within a company where you can utilise your broad range of marketing skills as you will be responsible for devising and delivering “Go to Market strategy” and tactics across the entire organisation.
This role comprises the daily leadership and management of PR & marketing resources to achieve the required objectives in the following areas:
- Improve lead generation and drive sales participation across a range of agricultural machinery brands and products
- Promote brands as Ag Machinery supplier of choice across all media platforms
- Development market leading website with a focus on lead generation
- Website Marketing of used equipment
- Develop use of CRM for tactical marketing initiatives
- Development and implementation of Account Based Marketing strategy and tactics
- Manage Marketing budget for continuous improvement
Candidate Requirements:
- Ideally educated to Degree/HND level in a relevant marketing subject and/or possess proven work experience in a similar role
- Successful track record of strategic & tactical market planning and execution in Agri-business, marketing to end users
- Brand marketing experience
- Broad knowledge of the UK agriculture with an interest in farm machinery
- Strong leadership & management skills
Remuneration:
A highly competitive remuneration package will be on offer to the successful candidate.
Job – Group Marketing Manager – Yorkshire employer: Agrimachinery
Opico is an exceptional employer, offering a dynamic work environment that fosters innovation and growth within the agricultural machinery sector. With a strong commitment to employee development and a culture that values passion for agriculture, team members are encouraged to engage directly with dealers and farmers, ensuring meaningful contributions to the industry. Located in the heart of the East of England, Opico celebrates its rich heritage while embracing cutting-edge technology, making it an exciting place for professionals looking to make a significant impact.
StudySmarter Expert Advice🤫
We think this is how you could land Job – Group Marketing Manager – Yorkshire
✨Tip Number 1
Network like a pro! Get out there and connect with people in the agricultural sector. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your marketing achievements, especially those related to lead generation and brand promotion. This is your chance to stand out and demonstrate how you can drive results for the company.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies and their position in the agricultural machinery market. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you land that dream job. Plus, applying directly shows your enthusiasm and commitment to joining the team. Let’s get you that Group Marketing Manager role!
We think you need these skills to ace Job – Group Marketing Manager – Yorkshire
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Group Marketing Manager role. Highlight your experience in strategic and tactical market planning, especially within the agricultural sector. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your achievements in marketing and how they relate to the responsibilities outlined in the job description.
Showcase Your Leadership Skills:Since this role involves managing PR and marketing resources, be sure to highlight your leadership experience. We love to see how you've led teams or projects to success in your previous roles, especially in the agri-business sector.
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Agrimachinery
✨Know Your Agri-Business
Make sure you brush up on your knowledge of the agricultural sector, especially regarding farm machinery. Familiarise yourself with current trends, key players, and challenges in the industry. This will not only show your passion but also help you answer questions more effectively.
✨Showcase Your Marketing Skills
Prepare to discuss specific marketing strategies you've implemented in the past. Be ready to share examples of how you've improved lead generation or driven sales participation. Use metrics to back up your achievements; numbers speak volumes!
✨Demonstrate Leadership Experience
Since this role involves managing PR and marketing resources, be prepared to talk about your leadership style. Share experiences where you've successfully led a team or project, highlighting how you motivated others and achieved results.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the company's current marketing strategies or how they measure success in their campaigns. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
