At a Glance
- Tasks: Lead the commercial strategy for innovative event technology and data products.
- Company: Join a dynamic B2B platform redefining professional connections across various industries.
- Benefits: Enjoy 25 days annual leave, matched pension contributions, and employee discounts.
- Other info: Inclusive workplace that values diversity and promotes a culture of respect.
- Why this job: Be at the forefront of digital revenue and product innovation in a thriving environment.
- Qualifications: Experience in commercial product roles with a strong background in digital sales.
The predicted salary is between 60000 - 80000 £ per year.
About Arc
Arc is a dynamic B2B events, data, and media platform redefining the way professionals connect and grow. With a portfolio of over 150 annual events and industry-leading content platforms, we empower communities in HR technology, agriculture and food, financial services, investing, and education technology. Our talented team of 350+ colleagues spans the U.S, U.K, Netherlands and Singapore, united by a shared mission: to create meaningful opportunities for businesses to come together—anytime, anywhere, and in any format that drives success. At Arc, innovation meets collaboration to help industries and professionals thrive.
The Role
This is a senior commercial role for someone who gets genuinely excited about the intersection of events, data, and digital revenue. You will own the go-to-market strategy and commercial success of our growing portfolio of event technology and data products — starting with our pipeline intelligence tools, 1:1 Meetings, and Lead Scanning, and expanding into new products that sit at the intersection of our digital, data, and events strategy. You will partner with technology and product teams, but your focus is squarely commercial: pricing strategy, GTM planning, internal evangelism, sales enablement, and driving adoption and revenue across the business. You will be the person who makes these products land internally and externally.
Key Responsibilities
- Commercial Strategy & GTM: Develop the go-to-market strategy for the full product portfolio, from positioning and pricing to launch sequencing and revenue targets, and work with P&L leaders to execute. Develop and maintain pricing models and commercial frameworks that are competitive, scalable, and clearly tied to client value. Build and manage business cases for new product development, translating market opportunity into investment rationale. Provide commercial input into product roadmaps acting as the bridge between what clients will pay for and what the product team builds. Provide explicit direction to marketing for the messaging map that maintains the overall messaging designed to drive results.
- Sales Enablement & Internal Evangelism: Work closely with sales teams to build confidence and capability around the product portfolio — creating tools, collateral, and training that make selling easier. Act as an internal champion for these products across event, marketing, and commercial teams, driving awareness, understanding, and adoption. Partner with marketing to develop campaign strategies, product messaging, and client-facing materials that articulate clear commercial value. Represent the product portfolio in client conversations, pitches, and at industry events where relevant.
- Stakeholder Partnership & Commercial Governance: Partner with P&L owners, event directors, and senior leadership to align product strategy with business priorities and revenue goals. Establish clear KPIs and reporting frameworks to track product commercial performance and surface insights that drive decisions. Gather structured feedback from sales, clients, and event teams to inform product priorities — ensuring what gets built reflects real commercial demand. Work with event teams to embed products into the event proposition, packaging them effectively and ensuring operational readiness at launch. Partner with editorial and marketing services teams to ensure strategic alignment between product sets and key account pitches across services.
Skills & Experience
- Expectance in a commercial product, digital revenue, or GTM strategy role with a track record of owning and growing a product P&L or revenue line.
- Strong background in digital sales, digital new business, or digital GTM.
- Events industry experience is strongly preferred; you understand the commercial ecosystem of organisers, exhibitors, and attendees.
- Proven ability to develop pricing strategies, build business cases, and translate product capability into client value.
- Experience enabling and educating sales teams.
- Confident stakeholder manager who can work across commercial, technical, and operational teams without losing focus on revenue outcomes.
- Data-literate and analytically strong, comfortable defining metrics, interpreting performance, and making evidence-based recommendations.
Benefits
- 25 days annual leave increasing to 27 after two years
- An extra day off on your birthday
- Matched pension contributions up to 6%
- Employee Life Assurance x4 basic annual salary
- Employee assistance programme
- Employee Discount site
All souls are welcome. As an equal opportunity employer we hire, develop and retain the best people regardless of their social background, age, sex, ethnicity, religion/belief or disability, and to make use of their talents. We value everyone as an individual. We recognise that everyone is different and have created a work environment where we treat everyone fairly and in a consistent way and promote a culture of respect and dignity, to create a company that’s the right fit for every person inside of it.
Head of Commercial Product employer: Agriconnect
Arc is an exceptional employer that fosters a vibrant work culture where innovation and collaboration thrive. With a commitment to employee growth, we offer extensive benefits including generous annual leave, matched pension contributions, and a supportive environment that values diversity and inclusion. Located in a dynamic industry, our team enjoys the unique advantage of working at the forefront of B2B events and digital revenue, making a meaningful impact on professionals across various sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Commercial Product
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We think you need these skills to ace Head of Commercial Product
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at Agriconnect, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at Agriconnect
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with Agriconnect’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
