The Role: We're looking for a commercially minded and data-driven CRM Lead to become Agria's subject matter expert for CRM, customer insight and marketing automation. This is an exciting opportunity to take ownership of our CRM strategy and capability, driving the development, optimisation and performance of our customer communications programmes. You'll play a key role in ensuring customer data, segmentation, reporting and marketing automation are used effectively to deliver commercial growth, enhance customer value and improve customer outcomes. Combining strategic thinking with hands-on technical delivery, the CRM Lead will play a pivotal role in shaping Agria's customer marketing capability, using data, insight and automation to enhance customer engagement, improve performance and deliver continuous improvement across the customer lifecycle. As the CRM Lead, you'll own CRM planning, customer insight, reporting frameworks, marketing automation and data governance, while providing expert guidance on customer targeting, performance optimisation and emerging CRM technologies. What You'll Be Doing: CRM Planning
CRM Lead in Surrey employer: Agria Pet Insurance
Agria Pet Insurance is an exceptional employer, renowned for its supportive and family-oriented work culture in Aylesbury, Buckinghamshire. With a strong commitment to employee growth, we offer extensive training opportunities and a collaborative environment where your contributions directly impact our mission of providing lifetime pet insurance. Join us and be part of a passionate team that not only values your expertise but also shares a love for animals, making a meaningful difference in the lives of pets and their owners.
