At a Glance
- Tasks: Analyse and optimise paid campaigns on TikTok, Meta, YouTube, and more.
- Company: Agoda, a leading travel platform with a diverse and inclusive culture.
- Benefits: Relocation support, competitive salary, and opportunities for professional growth.
- Other info: Embrace a collaborative environment that values innovation and diversity.
- Why this job: Join a dynamic team and make an impact in the world of digital marketing.
- Qualifications: Bachelor’s degree in a quantitative field and experience with social media campaigns.
The predicted salary is between 30000 - 40000 € per year.
About the Role
The Performance Marketing Team at Agoda focuses on data-driven, at-scale marketing programs that improve customer lifetime value. The team blends analysts, marketers, and data scientists to test, optimize and model paid media campaigns.
Responsibilities
- Test, analyze, and optimize paid campaigns on TikTok, Meta, YouTube, and other platforms; design hypotheses and implement changes from successful tests.
- Build surveys to track brand metrics and develop research methodologies.
- Analyze large data sets from experiments, develop optimization models, and build dashboards.
Qualifications
- Bachelor’s Degree or higher from a top university in a quantitative subject (computer science, mathematics, engineering, statistics, or science).
- Working knowledge of running paid social campaigns on TikTok, Meta, and YouTube.
- Fluent and confident communication in English.
- Exposure to data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL, or Tableau.
- Proficiency in Excel.
- Strong problem‑solving, numerical reasoning, and statistics skills.
- Intellectual curiosity.
- Efficient stakeholder management skills.
Preferred Qualifications
- Experience in digital marketing.
Equal Opportunity Employer
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Social Media Analyst / Senior Analyst (Bangkok Based, relocation provided) employer: Agoda
Agoda is an exceptional employer that fosters a dynamic and inclusive work culture, where diverse talents come together to drive innovation in the travel industry. Based in vibrant Bangkok, employees benefit from a supportive environment that prioritises professional growth through continuous learning opportunities and collaboration with experts in data-driven marketing. With a commitment to equal opportunity and a focus on merit-based employment, Agoda offers a rewarding career path for those looking to make a meaningful impact in the digital marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Analyst / Senior Analyst (Bangkok Based, relocation provided)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Agoda. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your work with paid campaigns on platforms like TikTok and Meta. This will give you an edge during interviews.
✨Tip Number 3
Prepare for the interview by brushing up on data analysis tools like SQL and Python. Be ready to discuss how you've used these in past projects to optimise campaigns.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly.
We think you need these skills to ace Social Media Analyst / Senior Analyst (Bangkok Based, relocation provided)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Social Media Analyst. Highlight your experience with paid campaigns on platforms like TikTok, Meta, and YouTube, and don’t forget to showcase your analytical skills!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about data-driven marketing and how your background makes you a perfect fit for our Performance Marketing Team.
Show Off Your Skills:Don’t hold back on showcasing your technical skills! Mention any experience with data analysis tools like Python, SQL, or Tableau, as well as your proficiency in Excel. We love seeing those numbers!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and we can’t wait to see your application come through!
How to prepare for a job interview at Agoda
✨Know Your Platforms
Make sure you’re well-versed in the specifics of running paid campaigns on TikTok, Meta, and YouTube. Familiarise yourself with recent trends and successful case studies to show your understanding of what works on each platform.
✨Data is Your Best Friend
Brush up on your data analysis skills! Be prepared to discuss how you've used tools like SQL, Python, or Excel to analyse large data sets. Bring examples of how your insights have led to optimisations in past campaigns.
✨Show Off Your Problem-Solving Skills
Prepare to tackle hypothetical scenarios during the interview. Think about how you would approach testing and optimising a campaign. Highlight your analytical thinking and how you’ve solved problems in previous roles.
✨Communicate Confidently
Since fluent communication in English is key, practice articulating your thoughts clearly and confidently. Use examples from your experience to demonstrate your points, and don’t shy away from asking questions to engage your interviewers.
