Senior Manager - Flights Marketing (Bangkok-based, relocation provided) in Manchester

About Agoda

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings and our diverse team of over 7,000 people from 90 countries connects people to destinations and experiences across hotels, flights, and travel services worldwide. Data and technology drive our culture, fueling curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.

About Our Team

The Performance Marketing Team is a world leader in online marketing, highly data‑driven and focused on developing at‑scale marketing programs that improve the lifetime value of customers through measurable tactics and channels. Our team blends top analysts, strategists, and data scientists, fostering an environment of learning, creative ideas, and technology.

In this role, you’ll get to:

• Define marketing strategy for the Flights vertical (outside of pricing).
• Spearhead the development, execution, and optimization strategy for growing Agoda’s Flights business across channels such as CRM and paid performance marketing.
• Conduct end‑to‑end analysis of large datasets related to channel performance, user behaviour, and market trends, translating raw data into actionable insights.
• Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data‑driven decisions for channel growth.
• Partner closely with business functions—including Marketing Accommodation, Flights product, and flights supply—to identify opportunities, analyze, and interpret trends in complex data sets using SQL, Tableau, and other tools.
• Monitor and report on the effectiveness of business initiatives, providing insights and recommendations for continuous improvement.
• Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
• Lead, mentor, and develop a team of analysts and managers; participate in hiring and onboarding new team members.

What you’ll need to succeed:

• Extensive experience: 8+ years in a data analyst role or similar projects in big data, preferably in tech, e‑commerce, or digital marketing.
• Bachelor’s degree in computer science, statistics, mathematics, engineering, economics, or finance.
• Strong analytical skills with the ability to translate data into actionable insights and impactful recommendations.
• Proficiency in business intelligence tools and data warehouses such as SQL, Tableau, and MS Excel.
• Exceptional written and verbal communication skills, with the ability to create clear and visually appealing presentations.
• Stakeholder management: ability to influence and persuade senior leaders and teams.
• People management experience: hiring, coaching, and developing team members.
• Entrepreneurial mindset: proactive, ownership‑driven, and a get‑things‑done attitude.

It’s great if you have:

• Experience in digital or social media marketing.
• Experience in online travel or e‑commerce.
• Experience with hypothesis testing frameworks, statistical analysis, and using Python or R for data manipulation and analysis.

Equal Opportunity Employer

At Agoda, we pride ourselves on fostering an inclusive environment that values diverse talent. Employment is based solely on merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.