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- Tasks: Lead PPC marketing strategy and optimise performance for Agoda's global platform.
- Company: Agoda, a leading online travel booking platform with a diverse and innovative culture.
- Benefits: Relocation support, competitive salary, and opportunities for professional growth.
- Why this job: Join a dynamic team and shape the future of travel marketing in a vibrant city.
- Qualifications: Strong analytical skills, experience in e-commerce, and proven people management abilities.
- Other info: Inclusive workplace that values diversity and fosters collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Manager, PPC Marketing (Bangkok-based, relocation provided)
1 week ago Be among the first 25 applicants
About Agoda
Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting‑edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.
Our Purpose – Bridging the World Through Travel
We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.
We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.
Summary
In the online travel industry, with fast changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains. Travelers chose Agoda because they are confident that they can find there the best hotels, at the best price. Success can only be achieved by combining a programmatic approach to optimize volumes and margins in the short term with a strategic approach to take into account the reactions from the other players in the game, from customers to hotels, from competitors to regulatory bodies. To this end, we are looking for a senior leader to craft Agoda’s global marketing strategy and execute upon it, using a wide range of tactics and tools, from price display to machine learning algorithms. You will closely coordinate with Agoda’s senior management, marketing and product teams, while managing and expanding a team of talented pricing campaign managers and analysts.
What you will be doing:
- Strategy Development: Develop and refine PPC strategy in line with overall business goals and market trends.
- Performance Management: Monitor channel performance and efficiency (ROI, spend, and other key KPIs).
- Stakeholder Communication: Regularly communicate performance, insights, and recommendations to senior leadership and cross‑functional teams.
- Process Improvement: Identify and implement process improvements to increase team efficiency and campaign effectiveness.
- Vendor/Partner Management: Manage relationships with external partners (e.g., Google, Bing, agencies) and negotiate contracts or terms as needed.
- Talent Development: Mentor, train, and develop team members to build skills and support career growth.
- Innovation & Experimentation: Foster a culture of testing and innovation, encouraging the team to explore new channels, tools, and bidding strategies.
- Insights: Analyze and explore data to seed projects, understand test performance, and execute on key team goals that require complex implementation or analysis.
What you need to be good at to succeed in this role:
- Strong analytical skills and a passion for working with data to drive business decisions.
- Advance proficiency in SQL
- Experience in the online travel or e‑commerce industry is a plus.
- Proven ability to collaborate effectively across teams and cultures.
- People management experience, including hiring, coaching, and developing team members.
- Experience managing budgets and delivering results against financial targets.
- A proactive, entrepreneurial mindset with a strong sense of ownership and a get‑things‑done attitude.
- Exposure to product development, technology, or working with IT teams is an advantage.
Discover More About Working At Agoda
- Agoda Careers https://careersatagoda.com
- Facebook https://www.facebook.com/agodacareers/
- LinkedIn https://www.linkedin.com/company/agoda
- YouTube https://www.youtube.com/agodalife
Equal Opportunity Employer
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Disclaimer
We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third‑party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
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Manager, PPC Marketing (Bangkok-based, relocation provided) employer: Agoda
Contact Detail:
Agoda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, PPC Marketing (Bangkok-based, relocation provided)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Agoda or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC successes. When you get the chance to chat with recruiters or hiring managers, having tangible examples of your work can really set you apart.
✨Tip Number 3
Stay updated on trends! The online travel industry is always changing, so keep an eye on the latest PPC strategies and tools. Mentioning current trends in your conversations can demonstrate your passion and knowledge.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Agoda team. Don’t miss out on this opportunity!
We think you need these skills to ace Manager, PPC Marketing (Bangkok-based, relocation provided)
Some tips for your application 🫡
Show Your Passion for PPC: When writing your application, let your enthusiasm for PPC marketing shine through. Share specific examples of how you've successfully developed and executed PPC strategies in the past. We want to see your passion for driving results!
Be Data-Driven: Since this role is all about using data to make informed decisions, make sure to highlight your analytical skills. Mention any experience you have with SQL or data analysis tools, and how you've used data to optimise campaigns. We love a numbers person!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the Manager, PPC Marketing role. Use keywords from the job description to show that you understand what we’re looking for. It’ll make a big difference!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re genuinely interested in joining our team at Agoda!
How to prepare for a job interview at Agoda
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge before the interview. Understand the latest trends in online marketing, especially in the travel industry. Be ready to discuss how you would develop and refine a PPC strategy that aligns with Agoda's business goals.
✨Show Off Your Analytical Skills
Since strong analytical skills are crucial for this role, prepare to showcase your experience with data analysis. Bring examples of how you've used data to drive business decisions in previous roles, and be ready to discuss your proficiency in SQL.
✨Communicate Like a Pro
Effective communication is key, especially when it comes to stakeholder management. Practice explaining complex ideas simply and clearly. Think about how you would present performance insights and recommendations to senior leadership and cross-functional teams.
✨Emphasise Team Development
As a manager, you'll need to demonstrate your people management skills. Prepare to talk about your experience in mentoring and developing team members. Share specific examples of how you've helped others grow in their careers and fostered a culture of innovation.
