At a Glance
- Tasks: Lead marketing strategies for Flights, analyse data, and optimise campaigns.
- Company: Agoda, a global leader in travel technology and online marketing.
- Benefits: Relocation support, diverse team, and opportunities for professional growth.
- Why this job: Join a dynamic team and shape the future of travel marketing.
- Qualifications: 5-7 years in data analysis, strong analytical skills, and excellent communication.
- Other info: Inclusive culture with a focus on innovation and collaboration.
The predicted salary is between 28800 - 48000 £ per year.
At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world. Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide. No two days are the same at Agoda. Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.
The Performance Marketing Team of Agoda is a world leader in online marketing. This department is highly data-driven and focused on developing at-scale marketing programs that improve the lifetime value of Agoda customers through measurable marketing programs and channels. The team is a blend of the best analysts, marketing strategists, and data scientists in the world. The marketing leadership at Agoda have deep experience in data science, product, strategy, and other marketing fields and have built an organization that thrives on data, creative ideas, and technology. The Performance Marketing Team also fosters a great learning environment. You will be able to learn and grow by working closely with experts from a variety of backgrounds from all over the world.
In this role, you’ll get to:
- Set Marketing strategy for Flights verticals (outside of pricing).
- Spearhead the development, execution, and optimization strategy for growing Agoda’s Flights business on different channels.
- Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights.
- Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth.
- Partner closely with various business functions, especially Marketing Accommodation, Flights product and flights supply, to identify opportunities, analyze, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau.
- Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management.
What you’ll need to succeed:
- Extensive Experience: 5-7 years in Data Analyst position or otherwise in projects involving big data — preferably in the tech, e-commerce, or digital marketing industry. Bachelor’s degree in Computer Science/Statistics/Math or Engineering or Economics and Finance is a plus.
- Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in business intelligence tools and data warehouse i.e. SQL, Tableau and MS Excel.
- Innovative Problem-Solving Skills: The ability to tackle complex challenges in a non-linear fashion is essential. We seek a resourceful candidate who can effectively navigate the organization to gather necessary information and implement innovative solutions while adapting to evolving scenarios and leveraging valuable resources creatively.
- Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
- Stakeholder management: Ability to effectively communicate, influence and persuade with different levels of stakeholders (including Senior Management) with proven strong commercial acumen.
It’s great if you have:
- Experience in digital or social media marketing.
- Experience in hypothesis testing frameworks, statistical analysis, and using Python/R for data manipulation and analysis.
At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
Associate Manager/ Manager - Flights Marketing (Bangkok-based, relocation provided) employer: Agoda
Contact Detail:
Agoda Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Associate Manager/ Manager - Flights Marketing (Bangkok-based, relocation provided)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Agoda. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for interviews by researching Agoda's culture and values. Show us how your skills align with our mission to bridge the world through travel.
✨Tip Number 3
Practice your data storytelling! Be ready to explain complex analyses in simple terms. We love candidates who can make data relatable and actionable.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll find all the latest opportunities right there.
We think you need these skills to ace Associate Manager/ Manager - Flights Marketing (Bangkok-based, relocation provided)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the job description. Highlight your data-driven approach and any relevant marketing experience to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about travel and how your background makes you a perfect fit for the Flights Marketing role.
Show Off Your Analytical Skills: Since we're all about data, don’t forget to showcase your analytical skills in your application. Mention any tools like SQL or Tableau you've used and how they’ve helped you make impactful decisions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you’re serious about joining our team!
How to prepare for a job interview at Agoda
✨Know Your Data
Since this role is all about data, make sure you brush up on your analytical skills. Be prepared to discuss how you've used data to drive decisions in past roles. Familiarise yourself with SQL and Tableau, as these tools are crucial for the job.
✨Showcase Your Problem-Solving Skills
Agoda values innovative problem-solving, so think of examples where you've tackled complex challenges. Prepare to explain your thought process and how you navigated obstacles creatively. This will demonstrate your resourcefulness and adaptability.
✨Communicate Clearly
Strong communication skills are a must! Practice explaining complex data insights in simple terms. You might even want to prepare a mock presentation to showcase your ability to convey information effectively to stakeholders, including senior management.
✨Research Agoda's Culture
Understanding Agoda's mission and values can give you an edge. Dive into their website and social media to get a feel for their culture. Be ready to discuss how your personal values align with theirs, especially around diversity and innovation.