At a Glance
- Tasks: Analyse and optimise marketing campaigns across major platforms like Google and Facebook.
- Company: Agoda, a leading global travel platform connecting people to experiences.
- Benefits: Relocation support, competitive salary, and opportunities for professional growth.
- Other info: Dynamic work environment with a focus on collaboration and learning.
- Why this job: Join a data-driven team and make a real impact in the travel industry.
- Qualifications: Bachelor’s degree in a quantitative field and 2+ years of relevant experience.
The predicted salary is between 50000 - 70000 £ per year.
At Agoda, we bridge the world through travel. Founded in 2005, Agoda connects people to destinations and experiences around the globe with great deals across millions of hotels, flights, and experiences.
The Performance Marketing Team at Agoda is a world leader in online marketing. Our data-driven culture focuses on building large-scale marketing programs that improve the lifetime value of Agoda customers through measurable strategies across channels. The team blends strong analysts, marketing strategists, and data scientists, fostering a learning environment where global experts collaborate.
Responsibilities
- Experiment with text ads, bidding, and campaign structures on search engines such as Google, Bing, Baidu, and Naver.
- Test, analyze, and optimize campaigns on display channels including Facebook, Twitter, Instagram, and others.
- Analyze large amounts of data from experiments, develop optimization models, and build dashboards for account managers.
Qualifications
- Bachelor’s Degree or higher in a quantitative subject (computer science, mathematics, engineering, or science).
- Fluency in English.
- 2+ years’ experience in top-tier management consulting, investment banking, private equity, or strategy/business operations for a high-growth, globally operating tech company.
- Exposure to data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL.
- Strong numerical reasoning skills.
- Proficiency in Excel.
- Intellectual curiosity.
Preferred Experience
- Experience in digital marketing.
- Academic research experience.
Equal Opportunity Employer
Agoda is committed to equal employment opportunity for all persons regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. Employment is based solely on merit and qualifications.
Analyst/ Senior Analyst- Marketing (Bangkok Based, relocation provided) employer: Agoda
Agoda is an exceptional employer that champions a data-driven culture, fostering collaboration among global experts in the Performance Marketing Team. With a commitment to employee growth and a vibrant work environment in the heart of Bangkok, Agoda offers relocation support and opportunities to engage in innovative marketing strategies that make a real impact in the travel industry.
StudySmarter Expert Advice🤫
We think this is how you could land Analyst/ Senior Analyst- Marketing (Bangkok Based, relocation provided)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Agoda or similar companies. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your analytical skills. Use real examples from your past experiences to demonstrate how you've tackled challenges and driven results.
✨Tip Number 3
Show off your passion for data and marketing! When you get the chance, share your thoughts on recent trends or campaigns you've admired. This shows you're not just looking for a job, but you're genuinely interested in the field.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're keen on being part of the Agoda team!
We think you need these skills to ace Analyst/ Senior Analyst- Marketing (Bangkok Based, relocation provided)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Analyst/Senior Analyst role. Highlight your experience in data analysis and digital marketing, and don’t forget to showcase your proficiency in tools like Excel and Python. We want to see how your skills align with what we do at Agoda!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about performance marketing and how your background makes you a great fit for our team. Keep it engaging and relevant to the role – we love a good story!
Showcase Your Analytical Skills:Since this role is all about data, make sure to include examples of how you've used data to drive decisions in your previous roles. Whether it's through campaigns or optimising strategies, we want to see your analytical prowess in action!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our awesome team at Agoda!
How to prepare for a job interview at Agoda
✨Know Your Numbers
As an Analyst or Senior Analyst, you'll be dealing with data all the time. Brush up on your numerical reasoning skills and be ready to discuss how you've used data analysis in past roles. Prepare specific examples of how you’ve optimised campaigns or improved performance metrics.
✨Familiarise Yourself with Marketing Channels
Agoda's Performance Marketing Team works across various platforms like Google, Facebook, and Instagram. Make sure you understand the basics of these channels and be prepared to discuss any relevant experience you have. Show them you’re not just a numbers person but also a marketing enthusiast!
✨Demonstrate Your Curiosity
Intellectual curiosity is key for this role. Be ready to share instances where you went above and beyond to learn something new or solve a complex problem. This could be through academic research or self-driven projects that showcase your analytical mindset.
✨Excel at Excel
Proficiency in Excel is a must-have for this position. Before your interview, brush up on advanced Excel functions and be prepared to discuss how you’ve used Excel in your previous roles. If you can, bring along examples of dashboards or reports you've created to impress them!
