At a Glance
- Tasks: Manage exciting digital marketing campaigns for visitor attractions and drive client success.
- Company: Dynamic agency focused on innovative marketing for the tourism sector.
- Benefits: Hybrid work, professional development, birthday off, and fun team events.
- Other info: Supportive environment with opportunities for growth and innovation.
- Why this job: Join a creative team and make a real impact in the tourism industry.
- Qualifications: 4+ years in digital marketing, strong communication, and analytical skills.
The predicted salary is between 35000 - 45000 £ per year.
No boring clients here! With clients solely in the visitor attraction sector, we are seeking a Digital Marketing Account Manager to be a set of client’s day-to-day contact. You’ll translate client objectives into effective digital marketing plans, evaluate campaign performance, and work closely with our creative, media and strategy teams to deliver best-in-class work.
You’ll monitor results proactively; spotting opportunities, resolving issues, and recommending optimisations before the client asks. This is a hands-on role for someone who understands digital advertising results (paid social, display, PPC), appreciates strong creative, and has a solid grasp of email marketing and organic social media. You will also need strong account management skills; being able to competently compile rationales/explanations to clients, be enthusiastic, create end of campaign reports and build solid relationships.
Key Responsibilities- Client Management & Strategy
- Act as the main point of contact for assigned clients, building trusted, long-term relationships.
- Develop digital marketing strategies aligned with client goals, KPIs and audience insights.
- Lead regular client meetings, presenting results, insights and recommendations confidently.
- Keep the Strategic Lead updated on account progress and use them as a sounding board to overcome challenges.
- Proactively analyse campaign activity and performance - flag early, fix quickly, optimise continually.
- Coordinate multi-channel activity including digital advertising, email campaigns and organic social content, ensuring alignment with overall strategy.
- Whilst this role doesn’t set up the ads, you will be responsible for overseeing the paid advertising campaigns across platforms such as Meta, Google, TikTok, and other digital channels.
- Collaborate with internal creative teams to shape briefs, review assets, and ensure creative meets strategic objectives.
- Collaborate with the Digital Manager (who implements the ads) to maximise strategy and performance.
- Evaluate campaign performance, using analytic tools to extract insights and drive improvements.
- Set KPIs, track results, and produce clear, actionable performance reports.
- Identify trends, opportunities, and areas for optimisation across all digital channels.
- Produce explanations/rationales to clients, as well as own the end of campaign reporting.
- Keep clients informed with proactive updates, insights, and testing ideas.
- Stay across digital and tourism/attraction marketing trends, platform updates, and emerging technologies.
- Bring new ideas to client strategies and inspire innovation within the team.
- ~4+ years’ experience in a digital marketing, digital account management agency experience preferred.
- ~Experience of working in visitor attraction or hospitality marketing advantageous but not essential.
- ~Excellent communication, presentation, and client-management skills.
- ~Strong understanding of paid digital advertising results (e.g., Meta Ads, Google Ads, programmatic).
- ~Confident in analysing campaign optimisation, performance analysis, and translating data into recommendations.
- ~Appreciation for creative: ability to review and feedback on concepts, messaging, and visuals.
- ~Working knowledge of email marketing platforms and organic social media.
- ~Highly organised with the ability to manage multiple projects simultaneously.
- ~Proactive mindset – you spot issues before others do and enjoy taking ownership in a team environment.
- Hybrid role – working from our Tring office 2 days per week.
- Professional development, training, and exposure to cutting-edge digital practices.
- A fun environment, with exciting visitor attraction and heritage clients.
- A friendly, supportive environment, with a Summer and Christmas socials alongside team events throughout the year.
- From day one, you get your birthday off as additional holiday, plus an extra two days of annual leave once you reach your two-year anniversary.
Digital Marketing Account Manager SEO in Tring employer: Agility Marketing Limited - Attractions Marketing Specialists
Contact Detail:
Agility Marketing Limited - Attractions Marketing Specialists Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Account Manager SEO in Tring
✨Tip Number 1
Network like a pro! Get out there and connect with people in the digital marketing scene, especially those who work in visitor attractions. Attend industry events, join relevant online groups, and don’t be shy to reach out on LinkedIn – you never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best digital marketing campaigns, especially those involving SEO, PPC, and social media. When you land an interview, bring it along to demonstrate your expertise and how you can add value to their team.
✨Tip Number 3
Be proactive in your job search! Instead of just waiting for job postings, reach out directly to companies you admire. Express your interest in working with them and share how your skills align with their needs. We love seeing enthusiasm and initiative!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make a difference in digital marketing. Plus, applying directly shows us you’re serious about joining our team and helps you stand out from the crowd.
We think you need these skills to ace Digital Marketing Account Manager SEO in Tring
Some tips for your application 🫡
Show Your Passion for Digital Marketing: When you're writing your application, let your enthusiasm for digital marketing shine through! We want to see that you’re not just ticking boxes but genuinely excited about the role and the visitor attraction sector.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience. We love seeing how your skills align with our needs, especially in areas like campaign performance and client management.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your achievements and experiences are easy to read and understand. Bullet points can be your best friend here!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Agility Marketing Limited - Attractions Marketing Specialists
✨Know Your Clients
Before the interview, research the visitor attraction sector and understand the types of clients the company works with. This will help you demonstrate your knowledge and show that you're genuinely interested in their business.
✨Showcase Your Campaign Skills
Be ready to discuss specific digital marketing campaigns you've managed. Highlight your experience with paid social, PPC, and email marketing, and be prepared to explain how you optimised these campaigns for better results.
✨Prepare for Client Management Scenarios
Think of examples where you've built strong client relationships or resolved issues proactively. The interviewers will want to see your account management skills in action, so have a few stories ready that showcase your ability to communicate effectively and manage expectations.
✨Stay Updated on Trends
Familiarise yourself with the latest trends in digital marketing and the visitor attraction industry. Bring fresh ideas to the table during your interview, showing that you're not just reactive but also proactive in bringing innovation to client strategies.