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- Tasks: Manage press office, secure media coverage, and coordinate events for a luxury lingerie brand.
- Company: Join Agent Provocateur, a bold and innovative luxury lingerie brand.
- Benefits: Enjoy 21 days annual leave, generous discounts, and a pension scheme.
- Why this job: Be part of a team that redefines empowered sensuality in fashion.
- Qualifications: 3+ years experience in PR, strong writing skills, and a passion for fashion.
- Other info: Dynamic work environment with opportunities to network and grow.
The predicted salary is between 28800 - 48000 £ per year.
Agent Provocateur, founded in 1994 in Soho, is a pioneering luxury lingerie brand known for fearless femininity and boundary-pushing design. Created by women and made for everyone, it uses exclusive fabrics, intricate details and bold storytelling to redefine empowered sensuality. With a global presence and boutiques in London, New York, LA and Paris, its decadent collections continue to challenge convention.
The Role
- Manage day-to-day press office
- Proactively secure media coverage, across print, broadcast and online outlets
- Write and distribute all relevant press materials
- Co-ordinate the press showroom and manage sample movement
- Work closely with the Director of Brand & Communications on external / third-party events & launch moments, alongside the VIP & Events Manager
- Support the Director of Brand & Communications to manage any external agencies & freelancers
- Support the VIP & Events Manager with any VIP appointments and amplification of all VIP-related activity
Key attributes
- Exceptional written and verbal skills
- Good understanding of fashion trends and designers, with a leaning towards the luxury and/or lingerie market
- Good contacts and a desire to network / create new relationships with the fashion media
- Strong multitasking skills and an ability to handle high-pressure situations and deadlines
- Minimum 3 years experience
21 days annual leave entitlement, plus bank holidays each year. Generous staff discount across a variety of brands. Auto-enrolment into the company pension scheme. Charity time-bank scheme. Ability to purchase additional annual leave.
Publicist employer: Agent Provocateur
Contact Detail:
Agent Provocateur Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Publicist
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion media. Attend events, join online forums, and don’t be shy about reaching out to journalists and influencers. Building those relationships can really help you stand out.
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers or industry contacts, be ready to talk about your experience and successes. Bring along a portfolio of your best press materials and any media coverage you've secured to showcase your talent.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest fashion news and developments, especially in the luxury and lingerie sectors. This knowledge will not only impress potential employers but also help you tailor your conversations and applications to what’s hot right now.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Make sure to highlight your relevant experience and how you can contribute to our brand's unique story when you apply.
We think you need these skills to ace Publicist
Some tips for your application 🫡
Show Off Your Writing Skills: As a publicist, your written communication is key! Make sure your application showcases your exceptional writing skills. Use clear, engaging language and don’t shy away from showing your personality – we want to see how you can tell a story!
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect your understanding of the luxury lingerie market and your passion for fashion. Highlight any relevant experience that aligns with our brand’s ethos and values.
Network Like a Pro: We love seeing candidates who are proactive about networking! If you have contacts in the fashion media, mention them in your application. It shows us you’re ready to hit the ground running and can help secure that all-important media coverage.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our brand and what we stand for!
How to prepare for a job interview at Agent Provocateur
✨Know Your Brand Inside Out
Before the interview, dive deep into Agent Provocateur's history, values, and latest collections. Understanding their unique approach to luxury lingerie will help you demonstrate your passion and alignment with their brand ethos.
✨Showcase Your Writing Skills
As a publicist, exceptional written communication is key. Prepare samples of your previous press materials or write a mock press release for one of their recent collections. This will not only highlight your skills but also show your proactive approach.
✨Network Like a Pro
Be ready to discuss your existing contacts in the fashion media and how you plan to leverage them for Agent Provocateur. Share specific examples of how you've successfully secured media coverage in the past to illustrate your networking prowess.
✨Prepare for High-Pressure Scenarios
Expect questions about how you handle tight deadlines and high-pressure situations. Think of specific instances where you've successfully managed multiple tasks at once, especially in a fast-paced environment like fashion PR.