Job Title: Business Development Representative Location: Bradford: Field Based AG Barr has been quenching the nation’s thirst for over 145 years and is home to some of the UK’s most loved drinks brands. Employing around 850 people across four business units and seven UK locations, we are proud to be a responsible business that takes care of our people, values diversity, gives something back to our communities and works to minimise our environmental impact. Whether it’s the iconic IRN-BRU, launched in 1901 and still going strong today, the vibrant RUBICON fruit based brand or the unique range of BARR flavours, we brighten people’s lives with refreshingly different drinks. We also have a number of exciting owned brands within our portfolio, including the functional drinks brand Boost, FUNKIN which operates in the exciting and growing cocktail market and MOMA, which crafts quality oats into great tasting oat drinks and porridges. As a Business Development Representative, you will be sitting within the National Field Sales Team and supporting our Symbols & Independents (S&I) business, the role requires the jobholder to take responsibility for supporting and delivering market share growth across a defined portfolio of stores regardless of their Route To Market (RTM). Focusing mainly on driving AG Barr core brand distribution and visibility within Impulse outlets within a given territory to achieve ‘model store’ status. The job holder will ensure the visibility of AG Barr brands is maximised through the placement of campaign and brand Point Of Sale (POS), with a particular focus on supporting our ongoing energy portfolio distribution plan where this role will be viewed as key. As a Business Development Representative your responsibilities will include; For example following agreed Safe Systems of work, Pristine Principles, Site Risk Assessments etc Driving distribution - of AG Barr Focus lines - ensuring specific stores are stocking our “must stock” lines & showcasing new product development. Embedding our energy portfolio and Focus 5 Brands - Drive improved rate of sale and distribution on key energy and 500ml packs regardless of Route To Market market share growth, scorecard improvement, new accounts opened, display, point of sale placement, availability, etc Brand Plan Activation/In-Store Activation - Selling and communicating brand plans at a local level, educating retailers and ensuring the key business messages are relayed effectively and any associated KPIs are achieved e.g. for tactical activation and new products. Relationship Building - Ability to work cross-functionally - Participate in targeted tactical activity drives as briefed by your Field Sales Manager such as new product launches and Christmas merchandising. Presenting brands via a prepared presentation and securing a commitment to purchase, educating the retailer on the Soft Drink category and where necessary support with any remerchandising required. Build brand awareness through excellent execution at the point of purchase Build distribution that matches our brand portfolio to the customer type regardless of route to market Improving the distribution of key brands in line with the company marketing plan Full driving licence essential Ability to communicate internally using account performance data and able to demonstrate strong in-store execution Fluent in English Flexibility to attend monthly team meetings that may require overnights Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent. We look after our employees by offering a competitive salary and benefits package which includes; Up to 33 days holiday (depending on shift pattern) Flexible holiday trading Healthcare Cash Plan Flexible benefits e.g. discounts & cashback, gym memberships, technology purchases etc Life assurance Save as you earn scheme Staff sales discount Pension Annual salary review Ongoing professional development We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.
Business Development Specialist in Bradford employer: AG Barr
As a Remote On Trade - Regional Business Development Manager, you will thrive in a dynamic and supportive work culture that prioritises employee growth and development. Our company offers competitive benefits and the flexibility of field-based work, allowing you to balance your professional and personal life while making a meaningful impact in the North East and York region.
