At a Glance
- Tasks: Drive digital marketing improvements and optimise investments across AEMEA markets.
- Company: Kao, a globally recognised ethical company with a strong corporate philosophy.
- Benefits: Flexible working, competitive salary, health benefits, and a focus on employee wellbeing.
- Other info: Collaborative and inclusive work culture with excellent learning opportunities.
- Why this job: Join a passionate team and make a real impact in digital marketing innovation.
- Qualifications: 5-8 years in digital transformation or marketing, strong analytical skills required.
The predicted salary is between 59576 - 70089 £ per year.
We are Kao, listed as one of the world’s most ethical companies for the last 20 years. Our corporate philosophy, The Kao Way, guides us in everything we do – acting with integrity, courageously driving innovation, and treating each other with trust and respect.
About our role: Reporting to the Senior Project Manager, Investment Optimization, AEMEA, this role drives measurable improvements in how AEMEA plans, executes, evaluates, and improves digital marketing and commerce investments. The role builds practical capability across markets and partners, strengthens agency performance management, and improves investment governance and measurement in close partnership with Accenture, with a clear focus on business impact and return on investment.
What you will do:
- Build and run a practical “plan, do, check, act” operating rhythm for digital investment across markets, including templates, governance, and decision rules.
- Set measurement standards for performance, including test design, tracking hygiene, dashboards, and learning agendas tied to business outcomes.
- Improve agency performance management: define evaluation criteria, delivery standards, capability gaps, and improvement plans with markets and procurement partners.
- Partner with Accenture to deliver capability building, playbooks, and ways of working that markets can adopt quickly and consistently.
- Support investment planning and prioritisation: build simple business cases, define success metrics, and track benefits realisation.
- Communicate results and insights to stakeholders; convert learnings into scalable recommendations and next actions.
What you will need:
- University level education (business, marketing, analytics, technology, or similar).
- Minimum 5 - 8 years of experience in digital transformation, digital marketing, ecommerce, or performance analytics.
- 3+ years delivering measurable growth through testing, measurement, and optimisation.
- Experience working with agencies and consulting partners on delivery and performance outcomes.
- Demonstrates strong analytical and business-first thinking, with the ability to translate complex data and insights into clear, actionable business recommendations and compelling narratives.
- Comfortable operating in ambiguous environments, using evidence-based approaches, testing, measurement, and optimisation principles to drive business value and continuous improvement.
- Strong stakeholder management and communication skills, with the ability to collaborate effectively across functions, cultures, markets, agencies, external partners, and regional/global headquarters, including close alignment with teams in Japan.
- Proven capability in project management, structured execution, agency management, and performance governance to deliver outcomes with high ownership and accountability.
- Curious, open-minded, resilient, and adaptable, with a proactive mindset toward innovation, experimentation, and new ways of working.
At Kao, we believe the diversity of our teams strengthens our global mission. Here we trust and respect each other, collaborating in a friendly and inclusive work environment to achieve great results.
What you can expect from us:
- An entrepreneurial environment where passionate and innovative teams come together.
- Respect, teamwork and collaboration are at the heart of how we work.
- A workplace culture that prioritises employee wellbeing, with opportunities to get involved in initiatives such as Mental Health First Aiders, our Charity Committee, and DE&I communities.
- A broad range of benefits, including flexible working, competitive salaries, health and wellbeing offers, pension schemes, insurance options, and more…
- Learning and development opportunities.
- Your voice matters here, we value entrepreneurial thinking and innovation from our teams.
Digital Marketing Investment Optimization Project Manager in London employer: AFM - Association Française du Marketing
At Kao, we pride ourselves on being a leading employer that champions integrity, innovation, and collaboration. Our inclusive work culture fosters employee wellbeing and offers extensive benefits such as flexible working arrangements, competitive salaries, and robust learning and development opportunities. Join us in an entrepreneurial environment where your voice matters, and together we can drive meaningful impact in digital marketing investment optimization.
Contact Details:
AFM - Association Française du Marketing Recruitment Team
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