At a Glance
- Tasks: Support CRM campaigns by coordinating email and SMS communications across multiple markets.
- Company: Join Molton Brown, a leading global cosmetics brand with a vibrant culture.
- Benefits: Enjoy flexible working, competitive salary, health perks, and development opportunities.
- Other info: Collaborative workplace focused on wellbeing and diversity.
- Why this job: Be part of a creative team driving impactful marketing strategies in a dynamic environment.
- Qualifications: 1+ year in digital marketing; marketing degree preferred but not essential.
The predicted salary is between 35000 - 45000 £ per year.
Molton Brown is a leading global brand within Kao's cosmetics portfolio.
About Our Role
The CRM Assistant will sit within the CRM team and wider marketing department in Molton Brown, working alongside a Senior CRM Co‐ordinator and managed by the CRM Manager. This role supports the execution of the CRM plan by briefing and coordinating the timely delivery of email and SMS communications across UK, US, EU and DE markets, contributing to maximizing conversion of the channel. The individual will be a key user of our email service platform, able to create targeted segments, edit builds, incorporate personalized content and schedule accurately. The role also contributes to driving revenue for the channel, ensuring communications align with brand image, and spotting opportunities in content brainstorming against competitor and market findings. Guided by the Senior CRM Co‐ordinator and CRM Manager, there may also be involvement in assisting the set up of targeted campaigns and collaborating with teams such as creative, copy, customer service and web trading for key deliverables.
What You Will Do
- Execute emails and SMS as per the calendar; brief, coordinate with creative and copy teams, align communications with brand and trade objectives, finalize set‐up of campaigns with correct segments and schedule based on sign‐off from CRM Manager.
- Carry out weekly reporting on email and SMS communications; gather results in a clear format and deduce clear learnings and actions.
- Run the testing tracker to A/B test variables within campaigns and report on results.
- Contribute to competitor and market research around email best practice and creative/content opportunities.
- Create and develop personalized content for emails to maximise revenue opportunity and content relevance.
What You Will Need
- No minimum level qualification required, but a marketing and business degree or qualification preferred.
- 1+ year's experience in digital marketing.
What You Can Expect From Us
- An entrepreneurial environment where passionate and innovative teams come together.
- Respect, teamwork and collaboration at the heart of how we work.
- A workplace culture that prioritises employee wellbeing, with opportunities to get involved in initiatives such as Mental Health First Aiders, the Charity Committee, and DE&I communities (region dependent).
- A broad range of benefits, including flexible working, competitive salaries, health and wellbeing offers, pension / retirement options dependent on location, insurance options, and more.
- Learning and development opportunities.
Molton Brown is part of Kao founded in Japan in 1887. At Kao, we believe the diversity of our teams strengthens our global mission. We trust and respect each other, collaborate in a friendly and inclusive work environment to achieve great results.
Discover careers at Kao and learn how we live our purpose, Kirei – Making Life Beautiful.
CRM Assistant in London employer: AFM - Association Française du Marketing
Molton Brown is an exceptional employer that fosters a collaborative and innovative work culture, prioritising employee wellbeing and offering a range of benefits including flexible working and competitive salaries. As part of Kao, employees have access to extensive learning and development opportunities, ensuring personal and professional growth in a diverse and inclusive environment. Join us in our mission to make life beautiful while contributing to impactful marketing strategies across global markets.
Contact Details:
AFM - Association Française du Marketing Recruitment Team
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