At a Glance
- Tasks: Create high-performing graphics for ads across Meta, TikTok, and more.
- Company: Join Afina, a leading DTC wellness brand in e-commerce.
- Benefits: Fully remote work, competitive pay, and performance bonuses.
- Other info: Fast-paced startup culture with huge growth opportunities.
- Why this job: Make a real impact on campaigns seen by millions.
- Qualifications: 2+ years in graphic design with a focus on performance marketing.
The predicted salary is between 35000 - 45000 £ per year.
Join One of the Fastest-Growing Brands in E-Commerce
Afina is an 8-figure DTC wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across Meta, TikTok, Amazon, retail, and subscription—and we’re looking for a high-level Graphic Designer who knows how to create visuals that drive clicks, conversions, and revenue. This is not a traditional graphic design role focused on “pretty” creative.
We care about:
- Performance
- Conversion rate
- Static ads that sell
- Direct-response design
- Creative testing
If you understand e-commerce, consumer psychology, and performance marketing, keep reading. This is a remote position.
The Role
We’re hiring a Graphic Designer to create high-performing static creatives for Meta, TikTok, Instagram, Amazon, landing pages, email campaigns, product launches, and other growth channels. You’ll work closely with the growth, creative, and media buying teams to design ads and marketing assets that help scale customer acquisition and revenue. You should understand how to combine strong visual design with direct-response marketing principles.
What You’ll Actually Do:
- Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns
- Create performance-focused creatives optimized for CTR, hook rate, and conversions
- Develop ad variations for rapid testing and iteration
- Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns
- Collaborate with creative strategists, media buyers, and video editors to build winning campaigns
- Turn UGC, testimonials, reviews, and product benefits into compelling visual ads
- Research competitor ads and industry trends to identify winning creative styles
- Help maintain and evolve Afina’s visual identity across channels
- Use AI tools and modern creative workflows to improve speed and output
What We’re Looking For:
- 2+ years of graphic design experience for DTC or e-commerce brands
- Strong portfolio of paid social ads and performance-focused creative
- Experience designing for Meta, TikTok, Instagram, and digital advertising
- Strong understanding of direct-response marketing and consumer psychology
- Ability to create clean, modern, conversion-focused designs
- Fast execution and ability to produce large volumes of creative
- Strong understanding of typography, hierarchy, and ad composition
- Experience with Photoshop, Illustrator, Figma, Canva, or similar tools
- Ability to take feedback and iterate quickly
Bonus Points:
- Experience scaling creatives for 7-figure or 8-figure brands
- Experience in wellness, beauty, skincare, or consumer products
- Motion graphics or light animation experience
- Experience with Amazon listing design and infographics
- Familiarity with AI design tools and workflows
- Understanding of landing page design and CRO principles
What You’ll Be Measured On:
- Performance of static creatives
- CTR and conversion improvements
- Creative testing output
- Speed of iteration
- Contribution to scaling paid social revenue
Why Join Afina?
- Join one of the fastest-growing brands in e-commerce
- High ownership and direct impact on growth
- Work on campaigns seen by millions
- Fully remote and flexible
- Competitive compensation and performance bonuses
- Fast-paced startup culture with zero bureaucracy
- Massive opportunity for growth as the company scales
Performance Graphic Designer — Direct-Response Ads (Remote) employer: Afina
Afina is an exceptional employer for those seeking a dynamic and rewarding role in the e-commerce sector. With a fully remote and flexible work environment, employees enjoy high ownership of their projects and a direct impact on the company's growth. The fast-paced startup culture fosters creativity and innovation, offering significant opportunities for professional development and performance-based rewards.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Graphic Designer — Direct-Response Ads (Remote)
✨Tip Number 1
Get your portfolio in tip-top shape! Make sure it showcases your best performance-focused designs, especially those that have driven clicks and conversions. We want to see how you can turn visuals into revenue!
✨Tip Number 2
Network like a pro! Connect with other designers and marketers in the e-commerce space. Join relevant groups on social media or platforms like LinkedIn. You never know who might have a lead on a great opportunity!
✨Tip Number 3
Practice your pitch! Be ready to explain how your design choices impact performance metrics. We love candidates who can articulate their thought process and show us they understand consumer psychology.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for talent that can help us scale our creative efforts!
We think you need these skills to ace Performance Graphic Designer — Direct-Response Ads (Remote)
Some tips for your application 🫡
Show Off Your Best Work:Make sure to include a strong portfolio that highlights your best performance-focused designs. We want to see how you've created visuals that drive clicks and conversions, so pick pieces that really showcase your skills in direct-response marketing.
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your experience aligns with our needs. Mention specific projects where you’ve successfully designed ads for platforms like Meta or TikTok.
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate straightforward communication, so avoid fluff and focus on what makes you a great fit for this role. Highlight your understanding of consumer psychology and performance marketing!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates about the hiring process. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at Afina
✨Know Your Numbers
Before the interview, brush up on key performance metrics relevant to graphic design in e-commerce. Be ready to discuss how your designs have improved CTR and conversion rates in past roles. This shows you understand the importance of performance in your work.
✨Showcase Your Best Work
Prepare a portfolio that highlights your best static ads and performance-focused creatives. Make sure to include examples from Meta, TikTok, and Instagram, as well as any A/B testing results. This will demonstrate your ability to create visuals that drive clicks and conversions.
✨Understand the Brand
Research Afina and its products thoroughly. Familiarise yourself with their visual identity and recent campaigns. Being able to discuss how you can enhance their brand through your designs will show your genuine interest and fit for the role.
✨Be Ready to Collaborate
Since the role involves working closely with growth and media buying teams, prepare to discuss your experience collaborating with others. Share examples of how you've taken feedback and iterated on designs quickly to meet campaign goals.
