At a Glance
- Tasks: Create high-converting video ads for social media platforms like Meta and TikTok.
- Company: Join Afina, a fast-growing wellness brand dominating the e-commerce space.
- Benefits: Competitive pay, bonuses, equity options, remote work, and free products.
- Other info: Fast-paced startup culture with huge growth potential and creative freedom.
- Why this job: Make impactful ads that reach millions and drive real revenue.
- Qualifications: 2+ years of ad editing experience with a strong portfolio in DTC.
The predicted salary is between 40000 - 50000 £ per year.
Join One of the Fastest-Growing Brands in E-Commerce
About Afina
Afina is an 8-figure wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across DTC, Amazon, retail, and subscription — and we’re looking for elite creatives who know how to make ads that convert.
This is not a traditional editing role. We care about performance, hooks, watch time, CTR, thumb-stop rate, and ROAS. If you know how to create direct-response ads that drive revenue on Meta and TikTok, keep reading.
The Role
We’re hiring a high-performance Video Editor to create fast-paced, conversion-focused ad creatives for Meta, TikTok, Instagram Reels, and other paid social channels. You’ll work directly with the growth and creative team to produce winning ad creatives designed to scale aggressively.
This role is for someone who understands:
- Direct-response advertising
- Consumer psychology
- Viral short-form content
- Performance marketing
- Fast iteration and testing
You should know how to turn raw footage, UGC, creator content, and AI-generated assets into ads that sell.
What You’ll Do
- Edit high-converting paid social ads for Meta, TikTok, Instagram, and YouTube Shorts
- Create direct-response style creatives optimized for performance and ROAS
- Develop strong hooks, pacing, captions, sound design, and CTAs that drive conversions
- Rapidly produce and iterate multiple ad variations for testing
- Collaborate closely with media buyers and growth team to improve performance
- Analyze winning creatives and replicate patterns that scale
- Stay on top of TikTok, Meta, and short-form creative trends
What We’re Looking For
- 2+ years editing ads for DTC or e-commerce brands
- Strong portfolio of performance-driven ad creatives
- Experience editing for Meta, TikTok, Instagram Reels, and paid social
- Deep understanding of direct-response marketing
- Strong sense of pacing, hooks, retention, and storytelling
- Experience using AI tools for creative production, editing, scripting, voiceovers, or workflows
- Ability to work fast and handle high creative output
- Proficiency in Premiere Pro, After Effects, CapCut, or similar tools
Bonus Points
- Experience scaling ads for 8-figure+ brands
- Motion graphics and animation skills
- Experience with UGC-style ads
- Copywriting instincts for ad scripting and hooks
- Familiarity with performance metrics like CTR, CPA, hook rate, hold rate, and ROAS
Why Join Afina
- Competitive compensation + bonuses + equity upside
- Join a category-leading brand scaling extremely fast
- Work on ads seen by millions
- High ownership and direct impact on revenue
- Fast-moving startup environment with zero bureaucracy
- Massive growth opportunities as the company scales
- Remote flexibility
- Free Afina products + employee discounts
If you know how to make ads that stop attention and print revenue, we want to talk to you.
Performance Video Editor (DTC) in London employer: Afina
Afina is an exceptional employer that champions creativity and innovation in the fast-paced world of e-commerce. With a fully remote work culture, employees enjoy flexibility and a competitive compensation package, while also having the opportunity to contribute directly to the growth of a leading DTC wellness brand. The company fosters an environment of continuous learning and development, making it an ideal place for graphic designers looking to enhance their skills and make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Video Editor (DTC) in London
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Afina are looking for when hiring for a Performance Video Editor (DTC).
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Afina for the Performance Video Editor (DTC), a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Afina as a Performance Video Editor (DTC), rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Afina’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Performance Video Editor (DTC).
We think you need these skills to ace Performance Video Editor (DTC) in London
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Afina, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Afina's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Afina. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Afina
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Afina uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Afina. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
