At a Glance
- Tasks: Create high-performing graphics for ads across Meta, TikTok, and more.
- Company: Join Afina, a leading DTC wellness brand in e-commerce.
- Benefits: Fully remote work, competitive pay, and performance bonuses.
- Other info: Fast-paced startup culture with huge growth opportunities.
- Why this job: Make a real impact on campaigns seen by millions.
- Qualifications: 2+ years in graphic design with a focus on performance marketing.
The predicted salary is between 40000 - 50000 £ per year.
Join one of the fastest-growing brands in e-commerce. Afina is an 8-figure DTC wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across Meta, TikTok, Amazon, retail, and subscription—and we’re looking for a high-level Graphic Designer who knows how to create visuals that drive clicks, conversions, and revenue.
This is not a traditional graphic design role focused on “pretty” creative. We care about:
- Performance
- Conversion rate
- Static ads that sell
- Direct-response design
- Creative testing
If you understand e-commerce, consumer psychology, and performance marketing, keep reading. This is a remote position.
The Role
We’re hiring a Graphic Designer to create high-performing static creatives for Meta, TikTok, Instagram, Amazon, landing pages, email campaigns, product launches, and other growth channels. You’ll work closely with the growth, creative, and media buying teams to design ads and marketing assets that help scale customer acquisition and revenue. You should understand how to combine strong visual design with direct-response marketing principles.
What You’ll Actually Do
- Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns
- Create performance-focused creatives optimized for CTR, hook rate, and conversions
- Develop ad variations for rapid testing and iteration
- Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns
- Collaborate with creative strategists, media buyers, and video editors to build winning campaigns
- Turn UGC, testimonials, reviews, and product benefits into compelling visual ads
- Research competitor ads and industry trends to identify winning creative styles
- Help maintain and evolve Afina’s visual identity across channels
- Use AI tools and modern creative workflows to improve speed and output
What We’re Looking For
- 2+ years of graphic design experience for DTC or e-commerce brands
- Strong portfolio of paid social ads and performance-focused creative
- Experience designing for Meta, TikTok, Instagram, and digital advertising
- Strong understanding of direct-response marketing and consumer psychology
- Ability to create clean, modern, conversion-focused designs
- Fast execution and ability to produce large volumes of creative
- Strong understanding of typography, hierarchy, and ad composition
- Experience with Photoshop, Illustrator, Figma, Canva, or similar tools
- Ability to take feedback and iterate quickly
Bonus Points
- Experience scaling creatives for 7-figure or 8-figure brands
- Experience in wellness, beauty, skincare, or consumer products
- Motion graphics or light animation experience
- Experience with Amazon listing design and infographics
- Familiarity with AI design tools and workflows
- Understanding of landing page design and CRO principles
What You’ll Be Measured On
- Performance of static creatives
- CTR and conversion improvements
- Creative testing output
- Speed of iteration
- Contribution to scaling paid social revenue
Why Join Afina?
- Join one of the fastest-growing brands in e-commerce
- High ownership and direct impact on growth
- Work on campaigns seen by millions
- Fully remote and flexible
- Competitive compensation and performance bonuses
- Fast-paced startup culture with zero bureaucracy
- Massive opportunity for growth as the company scales
Performance Graphic Designer — Direct-Response Ads (Remote) in London employer: Afina
Afina is an exceptional employer for those seeking to make a significant impact in the e-commerce space. With a fully remote and flexible work environment, employees enjoy high ownership of their projects and the opportunity to contribute directly to the company's rapid growth. The fast-paced startup culture fosters creativity and innovation, while competitive compensation and performance bonuses ensure that hard work is rewarded, making it an ideal place for talented Graphic Designers looking to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Graphic Designer — Direct-Response Ads (Remote) in London
✨Tip Number 1
Get your portfolio in tip-top shape! Make sure it showcases your best performance-focused designs, especially those that have driven clicks and conversions. We want to see how you can create visuals that not only look good but also sell.
✨Tip Number 2
Network like a pro! Connect with other designers and marketers on platforms like LinkedIn or even in design communities. Share your insights on direct-response marketing and e-commerce trends; it’s a great way to get noticed and find opportunities.
✨Tip Number 3
Don’t just apply—engage! When you find a role that excites you, reach out to the hiring team directly through our website. Show them your enthusiasm and how you can contribute to their growth with your unique design skills.
✨Tip Number 4
Stay updated on industry trends! Follow brands and competitors to see what’s working in the world of e-commerce ads. This knowledge will help you create compelling visuals that resonate with consumers and improve your chances of landing that dream job.
We think you need these skills to ace Performance Graphic Designer — Direct-Response Ads (Remote) in London
Some tips for your application 🫡
Show Off Your Portfolio:Make sure to include a strong portfolio that highlights your best performance-focused designs. We want to see how you've created visuals that drive clicks and conversions, so pick your top ads and showcase them!
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect your understanding of direct-response marketing and consumer psychology. We love seeing how you can connect your experience to what we do at Afina.
Highlight Your Collaboration Skills:Since you'll be working closely with various teams, mention any past experiences where you collaborated with growth or media buying teams. Show us how you can contribute to building winning campaigns together!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it gets into the right hands!
How to prepare for a job interview at Afina
✨Know Your Numbers
Before the interview, brush up on key performance metrics relevant to graphic design in e-commerce. Be ready to discuss how your designs have impacted CTR and conversion rates in past roles. This shows you understand the importance of performance-driven design.
✨Showcase Your Portfolio Strategically
When presenting your portfolio, focus on projects that highlight your experience with direct-response ads. Include examples that demonstrate your ability to create high-converting static creatives for platforms like Meta and TikTok. Tailor your presentation to align with Afina's needs.
✨Understand Consumer Psychology
Familiarise yourself with basic principles of consumer psychology and how they apply to graphic design. Be prepared to discuss how you've used these insights to create compelling visuals that drive sales. This will show that you can think beyond aesthetics.
✨Be Ready to Collaborate
Since the role involves working closely with various teams, come prepared with examples of successful collaborations. Discuss how you’ve worked with media buyers or creative strategists to develop winning campaigns. Highlight your adaptability and communication skills.
