Graphic Designer (Performance Creative & Paid Social) in London

Graphic Designer (Performance Creative & Paid Social) in London

London Full-Time 35000 - 45000 £ / year (est.) Working from home possible
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At a Glance

  • Tasks: Create high-performing visuals for social media and e-commerce campaigns that drive clicks and conversions.
  • Company: Join Afina, a leading DTC wellness brand revolutionising e-commerce.
  • Benefits: Fully remote work, competitive pay, performance bonuses, and flexible hours.
  • Other info: Fast-paced startup culture with massive growth opportunities and no bureaucracy.
  • Why this job: Make a real impact in a fast-growing brand while showcasing your creative skills.
  • Qualifications: 2+ years of graphic design experience with a strong portfolio in performance-focused ads.

The predicted salary is between 35000 - 45000 £ per year.

Join one of the fastest-growing brands in e-commerce. Afina is an 8-figure DTC wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across Meta, TikTok, Amazon, retail, and subscription—and we’re looking for a high-level Graphic Designer who knows how to create visuals that drive clicks, conversions, and revenue.

This is not a traditional graphic design role focused on “pretty” creative. We care about:

  • Performance
  • Conversion rate
  • Static ads that sell
  • Direct-response design
  • Creative testing

If you understand e-commerce, consumer psychology, and performance marketing, keep reading. This is a remote position.

The Role: We’re hiring a Graphic Designer to create high-performing static creatives for Meta, TikTok, Instagram, Amazon, landing pages, email campaigns, product launches, and other growth channels. You’ll work closely with the growth, creative, and media buying teams to design ads and marketing assets that help scale customer acquisition and revenue. You should understand how to combine strong visual design with direct-response marketing principles.

What You’ll Actually Do:

  • Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns
  • Create performance-focused creatives optimized for CTR, hook rate, and conversions
  • Develop ad variations for rapid testing and iteration
  • Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns
  • Collaborate with creative strategists, media buyers, and video editors to build winning campaigns
  • Turn UGC, testimonials, reviews, and product benefits into compelling visual ads
  • Research competitor ads and industry trends to identify winning creative styles
  • Help maintain and evolve Afina’s visual identity across channels
  • Use AI tools and modern creative workflows to improve speed and output

What We’re Looking For:

  • 2+ years of graphic design experience for DTC or e-commerce brands
  • Strong portfolio of paid social ads and performance-focused creative
  • Experience designing for Meta, TikTok, Instagram, and digital advertising
  • Strong understanding of direct-response marketing and consumer psychology
  • Ability to create clean, modern, conversion-focused designs
  • Fast execution and ability to produce large volumes of creative
  • Strong understanding of typography, hierarchy, and ad composition
  • Experience with Photoshop, Illustrator, Figma, Canva, or similar tools
  • Ability to take feedback and iterate quickly

Bonus Points:

  • Experience scaling creatives for 7-figure or 8-figure brands
  • Experience in wellness, beauty, skincare, or consumer products
  • Motion graphics or light animation experience
  • Experience with Amazon listing design and infographics
  • Familiarity with AI design tools and workflows
  • Understanding of landing page design and CRO principles

What You’ll Be Measured On:

  • Performance of static creatives
  • CTR and conversion improvements
  • Creative testing output
  • Speed of iteration
  • Contribution to scaling paid social revenue

Why Join Afina?

  • Join one of the fastest-growing brands in e-commerce
  • High ownership and direct impact on growth
  • Work on campaigns seen by millions
  • Fully remote and flexible
  • Competitive compensation and performance bonuses
  • Fast-paced startup culture with zero bureaucracy
  • Massive opportunity for growth as the company scales

Graphic Designer (Performance Creative & Paid Social) in London employer: Afina

Afina is an exceptional employer for those looking to make a significant impact in the e-commerce space. With a fully remote and flexible work environment, employees enjoy high ownership of their projects and the chance to contribute directly to the company's rapid growth. The fast-paced startup culture fosters creativity and innovation, offering ample opportunities for professional development and performance-based rewards.

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Contact Details:

Afina Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Graphic Designer (Performance Creative & Paid Social) in London

Tip Number 1

Get your portfolio in tip-top shape! Make sure it showcases your best performance-focused designs, especially those that have driven clicks and conversions. We want to see how you can create visuals that not only look good but also sell.

Tip Number 2

Network like a pro! Connect with other designers and marketers on platforms like LinkedIn or even Instagram. Share your work, engage with others, and don’t be shy about reaching out to ask for advice or opportunities. We’re all about collaboration!

Tip Number 3

Prepare for interviews by brushing up on your understanding of consumer psychology and direct-response marketing. Be ready to discuss how your designs can impact CTR and conversions. We love candidates who can think strategically about their creative work!

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who are eager to make an impact in the e-commerce space. Don’t miss out!

We think you need these skills to ace Graphic Designer (Performance Creative & Paid Social) in London

Graphic Design
Performance Marketing
Direct-Response Design
E-commerce Knowledge
Consumer Psychology
Static Ad Creation
Creative Testing

Some tips for your application 🫡

Show Off Your Portfolio:Make sure to include a strong portfolio that highlights your best work, especially any paid social ads or performance-focused creatives. We want to see how you can drive clicks and conversions!

Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect your understanding of e-commerce and direct-response marketing. Show us how your skills align with what we’re looking for.

Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate straightforward communication, so make sure your experience and skills shine through without unnecessary fluff.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!

How to prepare for a job interview at Afina

Showcase Your Performance-Driven Design Skills

Make sure to highlight your experience with performance-focused design in your portfolio. Include examples of static ads that have driven clicks and conversions, and be ready to discuss the strategies behind them.

Understand the Brand and Its Audience

Before the interview, research Afina and its target audience. Familiarise yourself with their products and marketing style, especially on platforms like Meta and TikTok. This will help you tailor your responses and show that you're genuinely interested in the role.

Prepare for Creative Testing Discussions

Be ready to talk about your experience with A/B testing and how you've used data to inform your design choices. Discuss specific campaigns where you iterated on designs based on performance metrics, as this aligns with what they’re looking for.

Demonstrate Your Collaboration Skills

Since you'll be working closely with various teams, prepare examples of how you've successfully collaborated with others in past roles. Highlight any experiences where you’ve taken feedback and quickly iterated on designs to meet project goals.