At a Glance
- Tasks: Create high-performing visuals for social media and e-commerce campaigns that drive clicks and conversions.
- Company: Join Afina, a leading DTC wellness brand revolutionising the e-commerce space.
- Benefits: Fully remote work, competitive pay, performance bonuses, and massive growth opportunities.
- Other info: Collaborate with a dynamic team and use cutting-edge tools to enhance your creative output.
- Why this job: Make a real impact in a fast-paced startup while showcasing your creative skills.
- Qualifications: 2+ years of graphic design experience with a strong portfolio in performance-focused ads.
The predicted salary is between 35000 - 45000 £ per year.
Join one of the fastest-growing brands in e-commerce. Afina is an 8-figure DTC wellness brand and the #1 selling filtered showerhead brand on Amazon. We’re scaling aggressively across Meta, TikTok, Amazon, retail, and subscription—and we’re looking for a high-level Graphic Designer who knows how to create visuals that drive clicks, conversions, and revenue. This is not a traditional graphic design role focused on “pretty” creative.
We care about:
- Performance
- Conversion rate
- Static ads that sell
- Direct-response design
If you understand e-commerce, consumer psychology, and performance marketing, keep reading. This is a remote position.
The Role
We’re hiring a Graphic Designer to create high-performing static creatives for Meta, TikTok, Instagram, Amazon, landing pages, email campaigns, product launches, and other growth channels. You’ll work closely with the growth, creative, and media buying teams to design ads and marketing assets that help scale customer acquisition and revenue. You should understand how to combine strong visual design with direct-response marketing principles.
What You’ll Actually Do:
- Design high-converting static ads for Meta, TikTok, Instagram, and paid social campaigns
- Create performance-focused creatives optimized for CTR, hook rate, and conversions
- Develop ad variations for rapid testing and iteration
- Design graphics for landing pages, email campaigns, Amazon listings, product launches, and promotional campaigns
- Collaborate with creative strategists, media buyers, and video editors to build winning campaigns
- Turn UGC, testimonials, reviews, and product benefits into compelling visual ads
- Research competitor ads and industry trends to identify winning creative styles
- Help maintain and evolve Afina’s visual identity across channels
- Use AI tools and modern creative workflows to improve speed and output
What We’re Looking For:
- 2+ years of graphic design experience for DTC or e-commerce brands
- Strong portfolio of paid social ads and performance-focused creative
- Experience designing for Meta, TikTok, Instagram, and digital advertising
- Strong understanding of direct-response marketing and consumer psychology
- Ability to create clean, modern, conversion-focused designs
- Fast execution and ability to produce large volumes of creative
- Strong understanding of typography, hierarchy, and ad composition
- Experience with Photoshop, Illustrator, Figma, Canva, or similar tools
- Ability to take feedback and iterate quickly
Bonus Points:
- Experience scaling creatives for 7-figure or 8-figure brands
- Experience in wellness, beauty, skincare, or consumer products
- Motion graphics or light animation experience
- Experience with Amazon listing design and infographics
- Familiarity with AI design tools and workflows
- Understanding of landing page design and CRO principles
What You’ll Be Measured On:
- Performance of static creatives
- CTR and conversion improvements
- Creative testing output
- Speed of iteration
- Contribution to scaling paid social revenue
Why Join Afina?
- Join one of the fastest-growing brands in e-commerce
- High ownership and direct impact on growth
- Work on campaigns seen by millions
- Fully remote and flexible
- Competitive compensation and performance bonuses
- Fast-paced startup culture with zero bureaucracy
- Massive opportunity for growth as the company scales
Graphic Designer (Performance Creative & Paid Social) employer: Afina
Afina is an exceptional employer for those seeking to make a significant impact in the e-commerce space. With a fully remote and flexible work environment, employees enjoy high ownership of their projects and the chance to contribute directly to the company's rapid growth. The fast-paced startup culture fosters creativity and innovation, offering ample opportunities for professional development and performance-based rewards.
StudySmarter Expert Advice🤫
We think this is how you could land Graphic Designer (Performance Creative & Paid Social)
✨Tip Number 1
Network like a pro! Reach out to people in the e-commerce and graphic design space. Use platforms like LinkedIn to connect with industry professionals, join relevant groups, and engage in discussions. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially projects related to performance marketing and direct-response design. Make sure to include case studies that demonstrate how your designs drove clicks and conversions.
✨Tip Number 3
Get familiar with the latest trends! Keep an eye on competitor ads and industry styles. This will not only inspire your own designs but also give you talking points during interviews, showing that you're up-to-date and ready to contribute.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Tailor your application to highlight your understanding of consumer psychology and performance marketing, and let us know how you can help scale our brand!
We think you need these skills to ace Graphic Designer (Performance Creative & Paid Social)
Some tips for your application 🫡
Show Off Your Portfolio:Make sure to include a strong portfolio that highlights your best work, especially any paid social ads or performance-focused creatives. We want to see how you can drive clicks and conversions!
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect your understanding of e-commerce and direct-response marketing. Show us how your skills align with what we’re looking for.
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate straightforward communication, so make sure your key achievements and experiences shine through without fluff.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Afina
✨Know Your Numbers
Before the interview, brush up on key performance metrics related to graphic design in e-commerce. Be ready to discuss how your designs have improved CTR and conversion rates in past roles. This shows you understand the importance of performance-driven design.
✨Showcase Relevant Work
Make sure your portfolio highlights static ads and performance-focused creatives specifically for platforms like Meta, TikTok, and Instagram. Tailor your presentation to demonstrate how your work aligns with Afina's goals of driving clicks and conversions.
✨Understand the Brand
Research Afina’s brand identity and their product offerings. Familiarise yourself with their visual style and messaging. During the interview, reference how you can enhance their existing visuals while maintaining brand consistency across channels.
✨Be Ready to Collaborate
Prepare examples of how you've successfully collaborated with cross-functional teams in the past. Highlight your experience working with media buyers and creative strategists, as this role requires strong teamwork to create winning campaigns.
