Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead retention strategies for multiple e-commerce brands and optimise key metrics.
- Company: Join Affluent, a leader in driving revenue for D2C brands.
- Benefits: Fully remote work, flexible hours, and a clear progression path.
- Why this job: Make a real impact on retention strategies and work with ambitious brands.
- Qualifications: 3+ years of Klaviyo experience and strong communication skills.
- Other info: Supportive culture that values work-life balance and high performance.
The predicted salary is between 33000 - 40000 £ per year.
You don’t just build Klaviyo flows - you design retention systems that drive serious revenue. Affluent is hiring a strategic Klaviyo expert to lead retention across 6-8 established e-commerce brands. This is a senior role focused on strategy, architecture, QA, and results - not day-to-day email building. We’ve generated £200M+ in revenue for D2C brands by combining strategic thinking with execution excellence. Now we’re looking for someone who can own retention at a high level and help our clients maximise lifetime value.
This role is for you if you:
- Design retention strategy, not just campaigns
- Understand flow architecture, segmentation logic, and why systems work
- Enjoy owning outcomes while directing a specialist delivery team
- Care deeply about quality control and performance
What you’ll be responsible for:
- Owning retention strategy for 6-8 e-commerce brands
- Designing advanced Klaviyo flow architecture and segmentation strategies
- Briefing internal copywriters, designers, and email specialists with clear technical requirements
- QA’ing all builds before launch - you’re the final quality gate
- Leading planning sessions, promotional calendars, and performance reviews
- Monitoring and optimising key retention metrics (LTV, repeat purchase rate, flow revenue)
Experience we’re looking for:
- 3+ years of strategic Klaviyo experience (agency or in-house)
- Deep technical knowledge of flows, segmentation, and integrations
- Experience working on mature retention programs where email/SMS is a major revenue driver
- Confidence managing multiple clients and directing a small specialist team
- Strong communication skills with clients and stakeholders
Why join Affluent:
- Work with established e-commerce brands with real budgets and ambition
- Focus on strategy - you have a dedicated team to execute
- Fully remote (UK-based) with flexible hours
- Clear progression path as the retention function scales
- Supportive, high-performance culture that values work-life balance
Email & Retention Manager in Watford employer: Affluent.co
Contact Detail:
Affluent.co Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email & Retention Manager in Watford
✨Tip Number 1
Network like a pro! Reach out to people in the e-commerce space, especially those who work with Klaviyo. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your retention strategies and results. This will help you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your strategic thinking skills. Be ready to discuss how you’ve designed retention systems in the past and how you can apply that to their brands.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive and take the time to connect with us directly. It shows you’re serious about landing the role.
We think you need these skills to ace Email & Retention Manager in Watford
Some tips for your application 🫡
Show Your Strategic Side: When you're writing your application, make sure to highlight your strategic thinking skills. We want to see how you can design retention systems that drive revenue, not just your experience with email campaigns.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you a great fit for leading retention across multiple brands.
Demonstrate Your Technical Know-How: Since this role requires deep technical knowledge of Klaviyo flows and segmentation, don’t shy away from showcasing your expertise. Share specific examples of how you've successfully implemented these strategies in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Affluent.co
✨Know Your Klaviyo Inside Out
Make sure you’re well-versed in Klaviyo flows and retention strategies. Brush up on your technical knowledge of flow architecture and segmentation logic, as you'll need to demonstrate your expertise in these areas during the interview.
✨Showcase Your Strategic Thinking
Prepare examples of how you've designed retention strategies that have driven revenue in the past. Be ready to discuss specific metrics like LTV and repeat purchase rates, and how your strategies impacted those numbers.
✨Communicate Clearly and Confidently
Since this role involves briefing internal teams and managing client relationships, practice articulating your ideas clearly. Use examples from your experience to illustrate how you’ve successfully communicated complex concepts to non-technical stakeholders.
✨Demonstrate Quality Control Mindset
Be prepared to talk about your approach to quality assurance. Share instances where you’ve ensured high standards in your work, especially in relation to email builds and retention campaigns, as this will be crucial for the role.
