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- Tasks: Lead retention strategies for multiple e-commerce brands and optimise key metrics.
- Company: Join Affluent, a leader in driving revenue for D2C brands.
- Benefits: Fully remote work, flexible hours, and a clear progression path.
- Why this job: Make a real impact on retention strategies and work with ambitious brands.
- Qualifications: 3+ years of Klaviyo experience and strong communication skills.
- Other info: Supportive culture that values work-life balance and high performance.
The predicted salary is between 33000 - 40000 £ per year.
You don’t just build Klaviyo flows - you design retention systems that drive serious revenue. Affluent is hiring a strategic Klaviyo expert to lead retention across 6-8 established e-commerce brands. This is a senior role focused on strategy, architecture, QA, and results - not day-to-day email building. We’ve generated £200M+ in revenue for D2C brands by combining strategic thinking with execution excellence. Now we’re looking for someone who can own retention at a high level and help our clients maximise lifetime value.
This role is for you if you:
- Design retention strategy, not just campaigns
- Understand flow architecture, segmentation logic, and why systems work
- Enjoy owning outcomes while directing a specialist delivery team
- Care deeply about quality control and performance
What you’ll be responsible for:
- Owning retention strategy for 6-8 e-commerce brands
- Designing advanced Klaviyo flow architecture and segmentation strategies
- Briefing internal copywriters, designers, and email specialists with clear technical requirements
- QA’ing all builds before launch - you’re the final quality gate
- Leading planning sessions, promotional calendars, and performance reviews
- Monitoring and optimising key retention metrics (LTV, repeat purchase rate, flow revenue)
Experience we’re looking for:
- 3+ years of strategic Klaviyo experience (agency or in-house)
- Deep technical knowledge of flows, segmentation, and integrations
- Experience working on mature retention programs where email/SMS is a major revenue driver
- Confidence managing multiple clients and directing a small specialist team
- Strong communication skills with clients and stakeholders
Why join Affluent:
- Work with established e-commerce brands with real budgets and ambition
- Focus on strategy - you have a dedicated team to execute
- Fully remote (UK-based) with flexible hours
- Clear progression path as the retention function scales
- Supportive, high-performance culture that values work-life balance
Remote (UK-based) £33,000–£40,000
Email & Retention Manager in Telford employer: Affluent.co
Contact Detail:
Affluent.co Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email & Retention Manager in Telford
✨Tip Number 1
Network like a pro! Reach out to people in the e-commerce and email marketing space on LinkedIn. Join relevant groups, participate in discussions, and don’t be shy about asking for advice or insights. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your expertise! Create a portfolio showcasing your best Klaviyo flows and retention strategies. This will not only demonstrate your skills but also give potential employers a taste of what you can bring to the table. Make sure to highlight results you've achieved!
✨Tip Number 3
Prepare for interviews by brushing up on your strategic thinking and problem-solving skills. Be ready to discuss how you’ve designed retention systems that drive revenue. Use real examples from your experience to illustrate your points and show how you can own outcomes.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals who can help us maximise lifetime value for our clients. Keep an eye on our job listings and make sure your application stands out by tailoring it to the role.
We think you need these skills to ace Email & Retention Manager in Telford
Some tips for your application 🫡
Show Your Strategic Side: When you're writing your application, make sure to highlight your experience in designing retention strategies. We want to see how you've driven results in the past, so don’t hold back on sharing specific examples!
Get Technical: Since this role is all about Klaviyo flows and segmentation, be sure to showcase your technical knowledge. Talk about the systems you've worked with and how you've optimised them for better performance. We love a good tech-savvy candidate!
Quality Matters: We care deeply about quality control, so let us know how you ensure high standards in your work. Mention any processes you’ve implemented for QA or how you’ve led teams to maintain top-notch performance.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Affluent.co
✨Know Your Klaviyo Inside Out
Make sure you’re well-versed in Klaviyo flows and retention strategies. Brush up on your technical knowledge of flow architecture and segmentation logic, as you'll need to demonstrate your expertise during the interview. Be ready to discuss how you've successfully implemented these strategies in past roles.
✨Showcase Your Strategic Thinking
Prepare examples that highlight your ability to design retention systems rather than just campaigns. Think about specific instances where your strategic approach led to measurable results, like increased LTV or repeat purchase rates. This will show that you can own outcomes and drive revenue.
✨Communicate Clearly and Confidently
Since this role involves briefing internal teams and managing client relationships, practice articulating your ideas clearly. Use examples from your experience to illustrate how you’ve effectively communicated technical requirements to non-technical stakeholders. Strong communication skills are key!
✨Prepare for Quality Control Questions
Expect questions about your approach to quality assurance and performance monitoring. Be ready to discuss how you ensure high standards in your work and how you’ve handled any challenges related to QA in previous projects. This will demonstrate your commitment to excellence.
