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- Tasks: Lead retention strategies for multiple e-commerce brands and optimise key metrics.
- Company: Join Affluent, a leader in driving revenue for D2C brands.
- Benefits: Fully remote work, flexible hours, and a clear progression path.
- Why this job: Make a real impact on retention strategies and work with ambitious brands.
- Qualifications: 3+ years of Klaviyo experience and strong communication skills.
- Other info: Supportive culture that values work-life balance and high performance.
The predicted salary is between 33000 - 40000 £ per year.
You don’t just build Klaviyo flows - you design retention systems that drive serious revenue. Affluent is hiring a strategic Klaviyo expert to lead retention across 6-8 established e-commerce brands. This is a senior role focused on strategy, architecture, QA, and results - not day-to-day email building. We’ve generated £200M+ in revenue for D2C brands by combining strategic thinking with execution excellence. Now we’re looking for someone who can own retention at a high level and help our clients maximise lifetime value.
This role is for you if you:
- Design retention strategy, not just campaigns
- Understand flow architecture, segmentation logic, and why systems work
- Enjoy owning outcomes while directing a specialist delivery team
- Care deeply about quality control and performance
What you’ll be responsible for:
- Owning retention strategy for 6-8 e-commerce brands
- Designing advanced Klaviyo flow architecture and segmentation strategies
- Briefing internal copywriters, designers, and email specialists with clear technical requirements
- QA’ing all builds before launch - you’re the final quality gate
- Leading planning sessions, promotional calendars, and performance reviews
- Monitoring and optimising key retention metrics (LTV, repeat purchase rate, flow revenue)
Experience we’re looking for:
- 3+ years of strategic Klaviyo experience (agency or in-house)
- Deep technical knowledge of flows, segmentation, and integrations
- Experience working on mature retention programs where email/SMS is a major revenue driver
- Confidence managing multiple clients and directing a small specialist team
- Strong communication skills with clients and stakeholders
Why join Affluent:
- Work with established e-commerce brands with real budgets and ambition
- Focus on strategy - you have a dedicated team to execute
- Fully remote (UK-based) with flexible hours
- Clear progression path as the retention function scales
- Supportive, high-performance culture that values work-life balance
Email & Retention Manager in Doncaster employer: Affluent.co
Contact Detail:
Affluent.co Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email & Retention Manager in Doncaster
✨Tip Number 1
Network like a pro! Reach out to people in the e-commerce space, especially those who work with Klaviyo. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your expertise! Create a portfolio or case studies showcasing your retention strategies and results. This will help you stand out when you’re chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your strategic thinking skills. Be ready to discuss how you’ve designed retention systems in the past and how you can apply that to their brands.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive and take the time to connect with us directly. It shows you’re serious about landing the role.
We think you need these skills to ace Email & Retention Manager in Doncaster
Some tips for your application 🫡
Show Your Strategic Side: When you're writing your application, make sure to highlight your experience in designing retention strategies. We want to see how you've driven results in the past, so share specific examples that showcase your strategic thinking and execution excellence.
Get Technical: Don’t shy away from diving into the technical details! Talk about your knowledge of Klaviyo flows, segmentation logic, and integrations. We’re looking for someone who understands the architecture behind successful retention systems, so let us know what you bring to the table.
Quality Matters: Since quality control is key in this role, mention any experience you have with QA processes. We care deeply about performance, so if you've implemented checks or led teams to ensure high-quality outputs, make sure to include that in your application.
Be Yourself: Finally, don’t forget to let your personality shine through! We value strong communication skills and a supportive culture, so feel free to express your passion for retention and how you can contribute to our team. Apply through our website and show us why you’d be a great fit!
How to prepare for a job interview at Affluent.co
✨Know Your Klaviyo Inside Out
Make sure you’re well-versed in Klaviyo flows and retention strategies. Brush up on your technical knowledge of flow architecture and segmentation logic, as you'll need to demonstrate your expertise during the interview. Be ready to discuss specific examples of how you've designed retention systems that have driven revenue.
✨Showcase Your Strategic Thinking
Prepare to talk about your experience in developing retention strategies rather than just campaigns. Think of concrete examples where your strategic approach has led to measurable outcomes, like increased LTV or repeat purchase rates. This will show that you can own retention at a high level.
✨Communicate Clearly and Confidently
Since this role involves briefing internal teams and managing client relationships, practice articulating your thoughts clearly. Use examples from your past experiences to illustrate how you’ve effectively communicated technical requirements and led planning sessions. Strong communication skills are key!
✨Emphasise Quality Control
Be prepared to discuss your approach to quality assurance and performance monitoring. Share how you’ve ensured high standards in previous projects, especially when QA’ing builds before launch. Highlight your attention to detail and commitment to delivering top-notch results.
