At a Glance
- Tasks: Drive commercial success through sponsorship, advertising, and hospitality sales.
- Company: Join AFC Fylde, an ambitious football club with exciting growth plans.
- Benefits: Opportunity to make a real impact and work with diverse businesses.
- Other info: Dynamic role with opportunities for personal and professional growth.
- Why this job: Be a key player in shaping the club's commercial future.
- Qualifications: Experience in sales or account management with strong communication skills.
The predicted salary is between 39600 - 48400 £ per year.
Drive Commercial Success in a Growing Football Club
Are you a results-driven sales professional with a passion for building strong business relationships? AFC Fylde is looking for an ambitious
Commercial Manager to lead the growth of sponsorship, advertising, hospitality and partnership revenue across the club and wider Mill Farm operation.
This is an exciting opportunity to join a forward-thinking organisation where you'll play a key role in identifying new business opportunities, developing long-term partnerships and delivering commercial growth.
The Opportunity
As Commercial Manager, you will be responsible for generating revenue through sponsorship sales, commercial partnerships and hospitality packages.
You will take ownership of the full sales cycle, from identifying prospects and presenting proposals through to negotiation, activation and ongoing account management.
Key responsibilities include
- Identifying and securing new sponsorship and partnership opportunities.
- Building and maintaining strong relationships with local, regional and national businesses.
- Selling corporate hospitality and advertising packages.
- Managing and growing existing commercial accounts.
- Delivering outstanding service to sponsors and business partners.
- Tracking sales activity and maintaining accurate CRM records.
- Producing regular reports on commercial performance and revenue generation.
- Working closely with internal teams to maximise commercial opportunities.
- Supporting matchday and club events, ensuring sponsors and guests receive an excellent experience.
About You
To be successful in this role, you'll bring
- Experience in sales, business development, sponsorship or account management.
- A proven ability to generate new business and achieve revenue targets.
- Excellent communication, presentation and negotiation skills.
- Strong relationship-building and networking abilities.
- A proactive, self-motivated and commercially focused approach.
- Excellent organisational and time management skills.
- The ability to manage multiple projects and priorities effectively.
- Confidence working independently and as part of a team.
- A full UK driving licence and willingness to travel when required.
Why Join Us?
This is a fantastic opportunity to become part of an ambitious football club with exciting growth plans.
You'll have the chance to make a real impact, work with a wide range of businesses and play an important role in driving the club's commercial success.
Join AFC Fylde and help shape the future of our commercial partnerships and business growth.
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Commercial Manager employer: AFC Fylde
AFC Fylde Community Foundation is an exceptional employer dedicated to fostering a positive work culture that prioritises community impact and employee development. Located in Preston, this role offers the opportunity to lead meaningful projects while benefiting from a supportive environment that encourages professional growth and collaboration with passionate individuals committed to making a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Commercial Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Commercial Manager at AFC Fylde, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including AFC Fylde. Tailor your message to explain why you’re drawn to them and how you can contribute as a Commercial Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Commercial Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for AFC Fylde:When writing your cover letter, make sure to tailor your message specifically for AFC Fylde. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at AFC Fylde
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show AFC Fylde that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show AFC Fylde that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with AFC Fylde’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
