At a Glance
- Tasks: Lead strategic marketing initiatives for defence across UK, Europe, and India.
- Company: Join AECOM, a global leader in infrastructure consulting.
- Benefits: Enjoy hybrid work options, competitive compensation, and diverse well-being programs.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make a real impact in a sector of national importance while growing your career.
- Qualifications: Experience in defence marketing and strong communication skills required.
The predicted salary is between 60000 - 80000 £ per year.
Company Description
Work with Us. Change the World. At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world’s most complex challenges and build legacies for future generations.
Job Description
AECOM has an established track record of delivering programmes of critical national importance in defence, positioning the business as a leading global professional services consultancy in the sector. With the sector of strategic importance to AECOM, and a strong outlook for growth in 2026 and beyond, there is an opportunity for a new Defence Marketing Lead, to support growth across the UK, Europe and India. This senior role is accountable for accelerating growth in one of the region’s highest priority sectors, driving client‑centric marketing strategies that elevate AECOM’s brand and support work winning across priority Defence accounts through disciplined, insight‑led strategic marketing.
What success looks like:
- The Defence brand is more visible, differentiated and credible across UK, Europe & India.
- Defence marketing activity is clearly aligned to priority accounts and growth ambition.
- Marketing contributions demonstrably support pipeline development, work winning and client retention.
- Defence leadership views marketing as a strategic growth partner, not a support function.
Key Accountabilities:
- Act as strategic marketing partner to UK, Europe & India Defence leadership.
- Drive brand-based marketing aligned to priority Defence accounts.
- Link all marketing activity including client engagement to pipeline, work winning and retention goals.
- Maintain an actionable view of defence procurement and influencers across the UK, Europe and India.
- Work closely with Client Account Managers to champion the voice of the client.
Strategic Marketing Leadership:
- Synthesize insight from clients and the market to develop marketing objectives, strategy and plans aligned to business goals.
- Determine the annual marketing budget required to deliver the strategic marketing plan.
- Define and deliver integrated multi‑channel marketing plans.
- Translate complex technical capability into compelling narratives for Defence audiences.
- Manage and measure activities that deliver enhanced client engagement and experience.
- Define success measures and KPIs, evaluate performance using insight and analytics.
Stakeholder Management and Influence:
- Influence across a complex matrix without direct authority.
- Build trusted relationships with senior leaders.
- Represent Defence marketing strategy in senior leadership forums.
Qualifications:
- Significant defence sector experience essential.
- Significant integrated marketing experience.
- Understanding of strategic business drivers and correlation with marketing strategy.
- Client centric attitude, embracing the company brand and values.
- Strong capabilities in communication skills, stakeholder management, storytelling, and content creation.
- A Degree in a relevant discipline such as Marketing, Defence studies or International Relations.
- Experience of working within a global matrix structure.
- Digital marketing skills and experience with thought leadership campaigns.
- Excellent copywriting, editing and presentation skills.
- Motivated self-starter with the ability to work collaboratively.
- Understanding of GDPR and ability to advocate best practice.
- A preparedness to undergo UKSV Security Clearance.
Additional Information:
At AECOM, we are committed to maintaining a secure and trustworthy recruitment process. To support this commitment, all newly hired employees are required to attend an in-person Day 1 onboarding at an AECOM office location as a condition of employment.
About AECOM:
You will have the flexibility you need to do your best work with hybrid work options. Whether you’re working from an AECOM office, remote location or at a client site, you will be working in a dynamic environment where your integrity, entrepreneurial spirit and pioneering mindset are championed.
AECOM provides a wide array of compensation, benefits and well-being programs to meet the diverse needs of our employees and their families. We’re the world’s trusted global infrastructure firm, and we’re in this together – your growth and success are ours too.
Join us, and you’ll get all the benefits of being a part of a global, publicly traded firm – access to industry-leading technology and thinking and transformational work with big impact and work flexibility.
As an Equal Opportunity Employer, we believe in each person’s potential, and we’ll help you reach yours. All your information will be kept confidential according to EEO guidelines.
