At a Glance
- Tasks: Lead global paid marketing efforts and manage a small team to drive user acquisition.
- Company: Adzuna is a tech scale-up revolutionising job search since 2011, helping millions find fulfilling jobs.
- Benefits: Enjoy hybrid work, a supportive team, and the chance to make a real impact in the job market.
- Why this job: Join a fast-paced environment at a pivotal time, integrating AI to transform job searching.
- Qualifications: 4+ years in digital marketing, with leadership experience and expertise in Google Ads and analytics.
- Other info: Collaborate with international teams and external partners to maximise campaign efficiency.
The predicted salary is between 75000 - 85000 £ per year.
OverviewJob Title: Senior Performance Marketing Manager
Salary : £65,000 – £75,000 per annum
Location : London, SW6 4NZ (Hybrid, 3 days per week in office)
About us:
Adzuna is an established and profitable job search engine that lists every job, everywhere. Launched in 2011, we help over 10 million visitors a month in 19 markets find better, more fulfilling jobs. Governments and the world\’s largest companies trust us for our unique global audience and jobs market intelligence, and we walk the walk on things like Salary Transparency and Gender Pay. Adzuna\’s success to date has been down to the skills and determination of our brilliant staff and their passion for job seekers. If you like the sound of applying your skills in a pivotal role in a leading global technology business, apply to join us today.
The role:
We\’re looking for a Senior Performance Marketing Manager with a strong growth mindset to own and scale Adzuna\’s global paid acquisition and help grow our newly launched job seeker tools, while bringing a growth-oriented mindset to how we drive sustainable, efficient user growth.
This role is performance-first: you will be accountable for paid marketing outcomes across search, paid social, app, and emerging channels. But we\’re not looking for a siloed media buyer. We want someone who thinks in systems, flywheels, and growth loops, and who proactively looks for new ways to unlock growth beyond their core channel ownership. Reporting directly to the Chief Marketing Officer, you\’ll manage a small team and meaningful budgets, while partnering closely with Product, Engineering, Data and Commercial teams. You\’ll help shape how acquisition, product and monetisation work together to maximise long-term user and advertiser value.
This role blends hands-on optimisation with high-level strategic thinking, working across teams to fuel sustainable growth, support LTV-based decision-making, and improve marketing efficiency globally.
You\’ll be joining at a pivotal time as Adzuna expands internationally, deepens its AI capabilities, and explores new acquisition opportunities to transform the way people find better, more fulfilling jobs.
What\’s in it for you?Adzuna is a growing tech scale-up, on a mission to make job search better – for everyone. We help millions of jobseekers find the right role faster, and we\’re proud to be changing the job market for good.
You\’ll be joining a talented, driven team with experienced founders and supportive colleagues. We act like owners, move fast, and care deeply about what we do. In this role, you\’ll:
Own global paid acquisition across Search, Paid Social, Display, App and new channels from day-to-day campaign execution to long-term planning.
Maintain deep hands-on involvement spanning account/campaign structure, bidding, creative testing and optimisation.
Set, manage and optimise against core performance KPIs including CPA, CAC, ROAS, LTV and payback.
Own performance reporting across channels, cohorts and markets.
Forecast traffic, revenue and margin, and allocate budget based on performance and opportunity.
Identify, design and test growth loops and flywheels across paid, organic, product and referral channels, with a focus on compounding growth rather than one-off wins.
Proactively surface and test new acquisition opportunities outside core paid media (e.g., identifying growth loops), balancing speed with rigour with a test-and-learn approach to growth.
Experiment with non-traditional and emerging acquisition channels such as organic social, paid social beyond standard conversion campaigns, referral and virality, applying performance discipline to less structured channels.
Contribute to monthly, quarterly and trading reviews with a focus on efficiency and scalable growth.
Define our paid acquisition strategy, aligning to company goals and market priorities.
Drive advertiser value by scaling quality traffic and ensuring Adzuna remains a key source of ROI for our partners.
4+ years\’ experience in performance marketing, with at least 2 years in a senior or lead role.
Proven success scaling paid acquisition in a large-scale marketplace, affiliate, or multi-category business.
Deep expertise in Google Ads and Bing; experience with Meta, Snap, TikTok is a plus
Strong understanding of the full performance funnel, including remarketing and audience segmentation
Experience contributing to or leading growth initiatives beyond core paid media (e.g. CRO, experimentation, new channels, product-led growth).
Comfortable thinking in systems, growth loops and long-term value, not just last-click performance.
Comfortable with marketing analytics, attribution models, payback period and LTV modelling
Experience leading and developing a small team (1-2+ people)
Highly analytical, with experience working with LTV, payback periods and cohort-based analysis.
Strategic thinker with a bias for action and creative problem-solving
Proficient in using AI tools to optimise performance, creative testing, and campaign efficiency
Excellent communicator, collaborator, and influencer across cross-functional teams
Curious, proactive and always looking for the next opportunity to move the needle.
Comfortable operating in a fast-paced, scale-up environment with high ownership and accountability.
Reward: We offer a competitive financial package which includes a competitive salary, stock options (we are all owners!); access to a \’Cycle to Work\’ scheme and an electric vehicle scheme; and a contributory pension scheme
Wellbeing: Amongst other things, we offer healthcare through Babylon Health; enhanced maternity and paternity leave; 25 days paid holiday per year plus 8 bank holidays; Summer hours – we finish at 4 pm on a Friday in July and August; three paid volunteering days; and free gym membership
Hybrid working: We are a fully hybrid company – half our workforce is remote. With employees located in different time zones, we embrace asynchronous work and ensure that everything we do reflects the hybrid nature of our workforce so that everyone feels included. We also have a travel programme to help facilitate teamwork across our global teams.
Flexible working: For those working out of one of our offices (non-remote), we have a flexible working policy which means any full-time employee can work from home 2 days per week – you can choose your office days. You can also request to work additional days from home.
Diversity & Inclusion: We are committed to hiring a diverse workforce and creating an environment where everyone feels included and welcome. Our D&I committee helps deliver a programme of activities and actions to support this important area of focus.
Training: Learning and development is an important pillar of our culture and there are plenty of opportunities to learn, develop and grow whether through our Adzuna Academy training programme, attending conferences, team training budgets, individual development plans and coaching from experienced and supportive peers and managers.
Fun stuff: We have a packed social calendar, twice annual global team get-togethers and an enviable culture thanks to the amazing and smart people who make Adzuna a great place to work. Lots of this is done virtually to ensure that everyone is included.
A bit more about AdzunaAdzuna is a smarter, more transparent job search engine used by tens of millions of visitors per month. We love using the awesome power of technology to bring together every job in one place, help match people to better, more fulfilling jobs and keep Britain working.
Adzuna.co.uk is a 100-person business operating across 20 territories and was founded in 2011 by Andrew Hunter and Doug Monro, formerly of eBay, Gumtree, Qype and Zoopla.
We are backed by leading Venture Capital firms Passion Capital, LocalGlobe, Index Ventures and Smedvig Capital.
We\’ve spent a decade developing smarter, more transparent job search so that jobseekers worldwide (we\’re in 20 countries) can zero in on the right role faster.
We also supply real-time data to the Number 10 Dashboard and Office for National Statistics labour market indices. In 2018, Adzuna won the contract to run Find a Job, one of the British government\’s most used online services.
We treat jobseekers as people, not as products. We do the same for our team, seeing the diverse range of strengths they bring to our business. Regardless of background, race, gender, sexuality or ability, we welcome everyone to our team. Our people are the most important asset we have.
Please let us know if we need to accommodate a disability during the hiring process so that we can give you the support you need.
Proud member of the Disability Confident employer scheme.
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Senior Performance Marketing Manager employer: Adzuna
Contact Detail:
Adzuna Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager
✨Tip Number 1
Familiarise yourself with Adzuna's mission and values. Understanding what drives the company will help you align your answers during interviews and demonstrate that you're a good cultural fit.
✨Tip Number 2
Showcase your experience with performance marketing metrics like ROAS, CPA, and LTV. Be prepared to discuss specific campaigns you've managed and how you optimised them for better results.
✨Tip Number 3
Network with current or former employees of Adzuna on platforms like LinkedIn. They can provide insights into the company culture and the expectations for the Senior Performance Marketing Manager role.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and AI tools. Being knowledgeable about emerging technologies will show your proactive approach and readiness to contribute to Adzuna's growth.
We think you need these skills to ace Senior Performance Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in performance marketing roles. Emphasise your achievements in managing budgets and driving user acquisition, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how your skills align with Adzuna's mission. Mention specific examples of successful campaigns you've led and how they relate to the responsibilities outlined in the job description.
Showcase Analytical Skills: Since the role requires a strong analytical mindset, include examples of how you've used data to drive marketing decisions. Discuss your familiarity with tools like Google Ads and GA4, and how you've applied them to optimise campaigns.
Highlight Leadership Experience: As this position involves managing a small team, be sure to highlight any leadership experience you have. Discuss how you've mentored team members and contributed to a high-performing culture in previous roles.
How to prepare for a job interview at Adzuna
✨Showcase Your Analytical Skills
As a Senior Performance Marketing Manager, you'll need to demonstrate your analytical prowess. Be prepared to discuss specific metrics you've improved in past roles, such as ROAS or CPA, and how you used data to drive decisions.
✨Familiarise Yourself with Adzuna's Goals
Understand Adzuna's mission and recent milestones, especially their focus on AI and international expansion. This will help you align your answers with their strategic objectives and show that you're genuinely interested in the company.
✨Prepare for Team Management Questions
Since this role involves leading a small team, be ready to discuss your leadership style and experiences. Share examples of how you've developed team members and fostered a high-performing culture.
✨Demonstrate Your Knowledge of Paid Media
Be prepared to talk about your experience with various paid media platforms, particularly Google Ads and Bing. Discuss any innovative strategies you've implemented and how you've collaborated with external partners to maximise campaign efficiency.