At a Glance
- Tasks: Lead global paid marketing campaigns and drive growth through innovative strategies.
- Company: Join Adzuna, a dynamic tech scale-up transforming job search globally.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Why this job: Make a real impact in a fast-paced environment while expanding internationally.
- Qualifications: 4+ years in digital marketing with leadership experience and strong analytical skills.
- Other info: Collaborate with talented teams and industry leaders to shape the future of job search.
The predicted salary is between 75000 - 85000 £ per year.
Overview
Senior Performance Marketing Manager role at Adzuna. Location: London (Hybrid, 3 days in office). Salary: £75,000 – £85,000.
Adzuna is a job search engine that lists every job, everywhere. From launch in the UK in 2011, we now have tens of millions of visitors a month and are busy conquering the world from our office in West London, helping millions of people find better, more fulfilling jobs.
You’ll join at a pivotal time as we expand internationally and integrate AI and new technology to transform how people find better, more fulfilling jobs. Reporting to the Chief Marketing Officer, you’ll manage a small team and oversee significant marketing budgets, blending hands-on optimisation with high-level strategic thinking to fuel sustainable growth, support LTV-based decision-making, and improve marketing efficiency globally.
What’s in it for you? You’ll join a growing tech scale-up with a mission to make job search better for everyone. You’ll work with a talented, driven team and experienced founders, acting with ownership, moving fast, and caring deeply about what we do.
Responsibilities
- Own and scale global paid marketing across Search, Display, App and new channels, from day-to-day campaign execution to long-term planning.
- Set and own KPIs such as ROAS, CPA, CAC and LTV. Forecast traffic, revenue and margin from paid media, and allocate budget accordingly.
- Align acquisition strategy with company-wide goals and market-specific commercial objectives.
- Own marketing reporting and insights across performance, revenue and user cohorts. Contribute to monthly, quarterly and trading reviews.
- Partner with Product and Engineering teams to develop automation, build growth infrastructure and test new ideas at scale.
- Work closely with Finance on budget planning, ROI analysis and payback modelling.
- Test and learn continuously, applying creative thinking, structured analysis and AI tools to unlock new growth.
- Develop and mentor a growing team, building a high-performing culture of ownership and impact.
- Maintain strong relationships and clear communication on investment strategy and territory growth with international teams.
- Drive advertiser value by scaling quality traffic and ensuring Adzuna remains a key source of ROI for our partners.
- Act as the internal subject matter expert on paid media strategy, sharing best practices across our London and Paris teams.
- Collaborate with external partners (e.g. Google, Bing, Meta) to maximise efficiency and innovation in campaigns.
- Join a fast-paced, exciting environment with milestones including US expansion and the acquisition of Paris-based Seiza to deepen AI and social media capabilities.
Requirements
- 4+ years of digital marketing experience, with at least 2 in a senior or leadership role
- Proven success managing performance marketing in a large-scale affiliate, marketplace, or multi-category business
- Deep expertise in Google Ads and Bing; experience with Meta, Snap, TikTok is a plus
- Proficiency with the Google product suite, including Google Ads, GA4 and Google Tag Manager
- Strong understanding of the full performance funnel, including remarketing and audience segmentation
- Comfortable with marketing analytics, attribution models, payback period and LTV modelling
- Experience leading and developing a small team (1-2+ people)
- Highly analytical and data-driven, with experience working across multiple markets and datasets
- Strategic thinker with a bias for action and creative problem-solving
- Proficient in using AI tools to optimise performance, creative testing, and campaign efficiency
- Excellent communicator, collaborator, and influencer across cross-functional teams
- Self-starter who thrives in a fast-paced, results-focused environment
Benefits
For benefits information, please see the full job description on our careers page: https://www.adzuna.co.uk/jobs/careers
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Senior Performance Marketing Manager employer: Adzuna
Contact Detail:
Adzuna Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, and think about how your skills align with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Showcase your achievements! When you get the chance to chat with hiring managers, be ready to discuss specific examples of your past successes in performance marketing. Numbers speak volumes, so bring data to back up your claims.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Adzuna.
We think you need these skills to ace Senior Performance Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Performance Marketing Manager role. Highlight your relevant experience in digital marketing, especially your successes in managing performance marketing campaigns. We want to see how you’ve driven results in previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your skills align with our mission at Adzuna. Don’t forget to mention any specific achievements that demonstrate your expertise in performance marketing.
Showcase Your Analytical Skills: Since this role is all about data-driven decision-making, make sure to showcase your analytical skills in your application. Mention any tools or methodologies you’ve used to optimise campaigns and improve ROI. We love numbers, so don’t hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, you’ll find all the details about the role and our company culture there!
How to prepare for a job interview at Adzuna
✨Know Your Numbers
As a Senior Performance Marketing Manager, you'll need to be comfortable with KPIs like ROAS, CPA, and LTV. Brush up on your metrics and be ready to discuss how you've used data to drive marketing decisions in the past. This shows you’re not just a creative thinker but also a numbers person.
✨Showcase Your Leadership Skills
You'll be managing a small team, so it's crucial to demonstrate your leadership experience. Prepare examples of how you've developed and mentored team members, and how you foster a high-performing culture. This will highlight your ability to lead effectively in a fast-paced environment.
✨Familiarise Yourself with AI Tools
Adzuna is integrating AI into their marketing strategies, so make sure you’re up to speed with the latest AI tools for performance optimisation. Be ready to discuss any experiences you have with AI in marketing, as this could set you apart from other candidates.
✨Prepare for Cross-Functional Collaboration
You’ll be working closely with Product, Engineering, and Finance teams. Think of examples where you've successfully collaborated across departments. Highlighting your communication skills and ability to influence others will show that you can thrive in a collaborative environment.