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- Tasks: Shape the future of beloved food and drink brands through innovative shopper marketing strategies.
- Company: Join a major food & beverage manufacturer with exciting plans for 2026.
- Benefits: Competitive salary, dynamic work environment, and opportunities for career growth.
- Why this job: Make your mark in a pivotal role that drives brand activation and shopper engagement.
- Qualifications: Experience in shopper marketing, strong strategic thinking, and relationship-building skills.
- Other info: Exciting opportunity to work on impactful campaigns and collaborate with key grocery customers.
The predicted salary is between 36000 - 60000 £ per year.
Are you ready to shape the future of some of the UK's most beloved food and drink brands? The Advocate Group have partnered with a major food & beverage manufacturer that are on the lookout for a highly proficient Shopper Marketing Manager (on a 12 month FTC) that will play a pivotal role in bringing their brands to life. The business is shining a spotlight on their shopper function with some incredible activations planned for 2026 so this is an incredible opportunity to make your mark!
This role will look after key grocery customers, be pivotal in gaining solid ROI and helping to drive the shopper marketing strategy.
What You’ll Do:- Develop and execute the shopper marketing plan, grounded in shopper insights.
- Lead the charge on shopper messaging and brand activation, ensuring products resonate with consumers at every touchpoint.
- Own the customer calendar, working closely with customer marketing teams to ensure seamless implementation and maximum impact.
- Evaluate the effectiveness of campaigns, whilst continuously looking at opportunities to improve.
- Manage key agency relationships and lead product sampling initiatives to further elevate brands.
- A seasoned Shopper Marketing professional with a deep understanding of shopper behaviour, digital platforms, and e-commerce.
- A strategic thinker who can translate brand objectives into actionable shopper marketing plans.
- A collaborator with strong relationship-building skills across teams and with external partners.
- A driven, results focused individual with proven examples of successful activations within your roles.
If this opportunity excites you, I’d love to hear from you!
Shopper Marketing Manager employer: Advocate Group
Contact Detail:
Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Shopper Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the food and drink industry, especially those who might know about the Shopper Marketing Manager role. A friendly chat can sometimes lead to insider info or even a referral.
✨Tip Number 2
Prepare for interviews by diving deep into the brands you'll be working with. Understand their shopper marketing strategies and think of ways you could enhance them. This shows you're not just interested in the job, but genuinely passionate about making an impact.
✨Tip Number 3
Showcase your results! When discussing your past experiences, focus on specific campaigns you've led and the ROI they generated. Numbers speak volumes, and we want to see how you can bring that success to the table.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it gives us a chance to connect with you directly and support your journey towards landing that Shopper Marketing Manager role.
We think you need these skills to ace Shopper Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Shopper Marketing Manager role. Highlight your experience with shopper insights and brand activation, as this will show us you understand what we're looking for.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of successful campaigns you've led. We want to see how you've driven results and made an impact in your previous roles.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who can collaborate and build relationships, so a bit of your unique voice can go a long way!
Apply Through Our Website: For the best chance of being considered, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Advocate Group
✨Know Your Shopper Insights
Before the interview, dive deep into understanding shopper behaviour and insights relevant to the food and drink sector. Be ready to discuss how these insights can shape effective marketing strategies and resonate with consumers.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully translated brand objectives into actionable shopper marketing plans. Highlight specific campaigns where your strategic thinking led to measurable results, as this will demonstrate your capability in the role.
✨Build Relationships Like a Pro
Since collaboration is key, think of instances where you’ve built strong relationships with internal teams or external partners. Be prepared to share how these relationships have enhanced campaign effectiveness and driven results.
✨Be Ready to Evaluate and Improve
Think about how you’ve evaluated the effectiveness of past campaigns. Come armed with examples of how you identified areas for improvement and implemented changes that led to better ROI, showcasing your results-focused mindset.
