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- Tasks: Lead music strategy and marketing for a top lifestyle brand across EMEA.
- Company: Join a global drinks giant known for bold branding and youth culture connections.
- Benefits: Enjoy opportunities for international travel and collaboration with creative teams.
- Why this job: Be at the forefront of music culture, driving impactful campaigns and community engagement.
- Qualifications: Experience in lifestyle marketing with a strong connection to music and youth culture required.
- Other info: Work with a dynamic team and make a real impact in the music scene.
The predicted salary is between 43200 - 72000 £ per year.
The Advocate Group is proud to represent Monster Energy in their search for a Senior Music Manager to lead the music strategy for one of their most exciting lifestyle-led brands across EMEA.
The Business: A global force in the drinks industry with a disruptive, culturally connected approach to marketing. Known for bold branding, boundary-pushing campaigns, and authentic ties to youth and music culture. Now on a mission to reignite one of its core brands by connecting deeply with the world of music, art, and lifestyle.
The Role: We are looking for a culture-savvy and strategic Senior Music Manager to lead music and lifestyle marketing across EMEA. Here’s how:
- Develop and execute a long-term music strategy to position the brand as authentic, credible, and connected to music culture.
- Lead the rollout and evolution of the Burn Energy Tour, working with agency partners across key EMEA markets.
- Collaborate with the digital team to elevate artist partnerships, content creation, and Burn Tribe community building.
- Create a digital rulebook to guide brand presence across online and social platforms.
- Work cross-functionally with local marketing teams to ensure high-impact, consistent execution across all territories.
- Own day-to-day coordination of the brand’s music programme, from presentations and reporting to creative development.
- Act as a strategic and creative leader—balancing execution with long-term vision and hands-on project management.
About You: Experience in culture, lifestyle, or brand marketing, ideally with a connection to music and youth culture. Deep knowledge of the EMEA music scene, especially emerging artists and communities. Strong strategic thinking and ability to turn brand vision into action. Proven experience leading projects, working cross-functionally, and driving execution at a high standard. Confident communicator and collaborator, with creative flair and commercial awareness. Willingness to travel internationally to support brand activations and events.
If this sounds like your next challenge, I’d love to hear from you!
Senior Music Manager, EMEA employer: Advocate Group
Contact Detail:
Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Music Manager, EMEA
✨Tip Number 1
Network within the music and lifestyle sectors. Attend industry events, concerts, and festivals to meet key players and emerging artists. Building relationships can give you insights into the latest trends and opportunities in the EMEA music scene.
✨Tip Number 2
Stay updated on the latest marketing strategies in the music industry. Follow relevant blogs, podcasts, and social media channels to understand how brands are successfully connecting with youth culture and music.
✨Tip Number 3
Showcase your strategic thinking by developing a mock music strategy for a brand. This could include ideas for artist partnerships or community engagement initiatives. Presenting this during interviews can demonstrate your proactive approach and understanding of the role.
✨Tip Number 4
Familiarise yourself with the Burn Energy Tour and its past campaigns. Understanding what has worked well and what hasn’t will allow you to contribute valuable insights and ideas during discussions with the hiring team.
We think you need these skills to ace Senior Music Manager, EMEA
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Music Manager position. Tailor your application to highlight your relevant experience in culture, lifestyle, and brand marketing, especially in relation to music and youth culture.
Craft a Compelling CV: Your CV should reflect your strategic thinking and project management skills. Include specific examples of past projects where you've successfully led music or lifestyle marketing initiatives, particularly those that demonstrate your connection to the EMEA music scene.
Write a Strong Cover Letter: In your cover letter, express your passion for music and how it aligns with the brand's vision. Highlight your experience in collaborating with cross-functional teams and your ability to execute high-impact marketing strategies. Make it personal and engaging to stand out.
Showcase Your Knowledge: Demonstrate your deep knowledge of the EMEA music scene in your application. Mention any emerging artists or communities you are connected with, and how you can leverage these connections to benefit the brand's music strategy.
How to prepare for a job interview at Advocate Group
✨Show Your Passion for Music Culture
Make sure to express your genuine enthusiasm for music and youth culture during the interview. Share personal experiences or projects that highlight your connection to the music scene, especially in the EMEA region.
✨Demonstrate Strategic Thinking
Prepare to discuss how you would develop and execute a long-term music strategy for the brand. Think about specific examples from your past experience where you successfully turned a brand vision into actionable plans.
✨Highlight Cross-Functional Collaboration
Be ready to provide examples of how you've worked with different teams in previous roles. Emphasise your ability to coordinate efforts across marketing, digital, and creative departments to achieve high-impact results.
✨Prepare for Creative Problem-Solving
Expect questions that assess your creativity and problem-solving skills. Think of scenarios where you had to balance execution with long-term vision, and be prepared to share how you navigated those challenges.
