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- Tasks: Promote brands, manage sales targets, and build relationships with On Trade customers.
- Company: The Advocate Group is a top recruitment partner in the FMCG and consumer product sectors.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and development.
- Why this job: Join a passionate team and make a real impact in the sales world.
- Qualifications: Sales experience, computer literacy, and a full driving licence are essential.
- Other info: We value diversity and welcome applications from all backgrounds.
The predicted salary is between 28800 - 43200 £ per year.
Our client is seeking a dynamic and results-driven Regional Account Manager to join their On Trade Sales Team in the East Midlands. This role is responsible for promoting our client's brands to On Trade customers, managing sales targets, and building strong relationships within the regional routes to market.
As the Regional Account Manager, you will:
- Manage existing accounts and actively seek new opportunities.
- Ensure that all outlets have the necessary equipment and materials to serve the brand's products to the highest standard.
- Achieve sales volume, revenue, and profit targets for regional customers.
- Build and maintain relationships with existing customers, ensuring the brand's presence and distribution.
- Identify opportunities to expand brand distribution and secure new outlet stockists.
- Ensure proper brand visibility through POS materials, glassware, and tap badges.
- Accurately record customer interactions and update the CRM database.
- Support smaller, directly supplied customers, including independent Off Trade outlets.
- Work with customers to develop appropriate price structures, promotions, and new brands.
- Take a category-led approach to sales, ensuring the right brand is in the right geography and outlet.
Requirements:
- Computer literate and proficient in Microsoft Office.
- Full driving licence.
- Ability to identify and deliver incremental business opportunities.
If you are passionate about sales and have the skills required, we would love to hear from you!
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website.
Regional Account Manager (m/w/d) employer: Advocate Group
Contact Detail:
Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Account Manager (m/w/d)
✨Tip Number 1
Network with professionals in the FMCG sector, especially those who work in On Trade sales. Attend industry events or local meetups to connect with potential colleagues and learn more about the market dynamics in the East Midlands.
✨Tip Number 2
Familiarise yourself with the brands our client promotes. Understanding their product range and unique selling points will help you articulate how you can enhance brand visibility and distribution in your interviews.
✨Tip Number 3
Prepare specific examples of how you've successfully managed accounts or increased sales in previous roles. Highlight your ability to build relationships and identify new business opportunities, as these are key aspects of the Regional Account Manager role.
✨Tip Number 4
Demonstrate your proficiency in using CRM systems and Microsoft Office during discussions. Being able to showcase your technical skills will reassure the hiring team that you can manage customer interactions and data effectively.
We think you need these skills to ace Regional Account Manager (m/w/d)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and account management. Focus on achievements that demonstrate your ability to meet sales targets and build customer relationships, as these are key aspects of the Regional Account Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales and your understanding of the On Trade market. Mention specific examples of how you've successfully managed accounts or expanded brand distribution in previous roles.
Highlight Relevant Skills: Emphasise your computer literacy and proficiency in Microsoft Office, as well as your ability to use CRM systems effectively. These skills are crucial for accurately recording customer interactions and managing sales data.
Showcase Your Driving Licence: Since a full driving licence is required for this position, make sure to mention it clearly in your application. This shows that you meet all the necessary criteria for the role and are ready to manage regional accounts effectively.
How to prepare for a job interview at Advocate Group
✨Know Your Brands
Familiarise yourself with the brands you'll be promoting. Understand their unique selling points and how they fit into the market. This knowledge will help you demonstrate your passion and expertise during the interview.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built and maintained relationships with clients in the past. Highlight your ability to connect with customers and understand their needs, as this is crucial for a Regional Account Manager.
✨Demonstrate Sales Acumen
Be ready to discuss your experience with achieving sales targets and identifying new business opportunities. Use specific metrics or achievements to illustrate your success in previous roles, as this will show your results-driven approach.
✨Prepare for Scenario Questions
Anticipate questions that may ask how you would handle specific situations, such as managing a difficult client or launching a new product. Think through your responses and consider using the STAR method (Situation, Task, Action, Result) to structure your answers.
