Regional Account Manager

Regional Account Manager

Manchester Full-Time 32000 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive sales and build relationships in the drinks industry across the North region.
  • Company: Join a pioneering cider company leading the market with innovative products.
  • Benefits: Enjoy a competitive salary, car allowance, bonuses, and opportunities for growth.
  • Why this job: Be part of a dynamic team making an impact in the On Trade market.
  • Qualifications: Experience in sales, strong interpersonal skills, and a results-driven mindset required.
  • Other info: Remote work flexibility and a supportive, inclusive company culture.

The predicted salary is between 32000 - 48000 £ per year.

Field Based – North

Up to £40,000 base salary + car allowance + bonus

Are you an experienced Sales professional with a passion for the drinks industry? Do you have a proven track record in acquiring new business and managing relationships within the On Trade market? If you’re ready to join a leading cider company at the forefront of the industry, we want to hear from you!

We are currently representing a dynamic and innovative cider company that is a true pioneer within the market. We are looking for a Regional Account Manager to focus on expanding the company’s presence by building relationships with pub groups and wholesalers, while continuing to drive sales with existing customers.

Key Responsibilities:

  • Promote the company's products to On-Trade customers within a designated geographic region.
  • Manage and achieve sales targets across regional routes to market.
  • Collaborate with business unit and national account managers to foster relationships with key senior and regional personnel within national routes to market.
  • Identify and pursue opportunities to onboard new outlet stockists for the company’s portfolio.
  • Build and maintain strong relationships with field sales teams in the region to enhance the company’s visibility and presence.
  • Ensure that routes to market and outlets are equipped with the necessary tools, materials, and displays to properly showcase and serve the company’s products.
  • Maintain and update the company’s CRM database to ensure accurate and current knowledge of brand distribution across outlets.
  • Oversee relationships with smaller, directly supplied customers, including independent outlets, within the assigned area.

About You:

  • Prior experience in a related industry.
  • Strong understanding of the current market trends.
  • Results-oriented with a proven track record of achieving goals.
  • Confident and approachable with strong interpersonal skills.
  • Proficient in using Microsoft Office and comfortable with basic computer applications.
  • Able to identify and capitalise on business growth opportunities.
  • Positive, proactive attitude with a solutions-focused mindset.
  • Excellent communication skills, both written and verbal.
  • Ability to establish and maintain strong relationships with both internal teams and external partners.
  • Capable of working effectively under pressure and managing tight deadlines.
  • Ability to work independently as well as part of a collaborative team.
  • Must reside within the designated geographic area for the role.

If this role sounds like it's a good fit for you – then I’d love to speak to you! Please get in touch with Evie Coates or click “Apply Now” to be considered for this vacancy.

Call: 07842415529

Email: evie.coates@advocate-group.co.uk

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.

Regional Account Manager employer: Advocate Group

Join a pioneering cider company that not only leads the market but also fosters a vibrant and inclusive work culture. With competitive salaries, generous car allowances, and performance bonuses, we prioritise employee growth through continuous training and development opportunities. Located in the heart of the North, our team thrives on collaboration and innovation, making it an ideal environment for passionate sales professionals eager to make a meaningful impact in the drinks industry.
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Contact Detail:

Advocate Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Account Manager

Tip Number 1

Network within the drinks industry, especially with professionals who have experience in the On Trade market. Attend industry events or trade shows to meet potential contacts and learn about the latest trends, which can give you an edge in conversations during interviews.

Tip Number 2

Familiarise yourself with the specific cider company’s products and their unique selling points. This knowledge will not only help you stand out during discussions but also demonstrate your genuine interest in the role and the brand.

Tip Number 3

Prepare to discuss your previous sales achievements in detail, particularly those related to acquiring new business and managing relationships. Use specific examples that highlight your results-oriented approach and how you overcame challenges in past roles.

Tip Number 4

Research the company’s competitors and the current market landscape. Being able to articulate how you can help the company differentiate itself and grow its market share will show that you are proactive and strategic in your thinking.

We think you need these skills to ace Regional Account Manager

Sales Expertise
Relationship Management
Market Analysis
Business Development
Negotiation Skills
Target Achievement
Interpersonal Skills
CRM Proficiency
Communication Skills
Team Collaboration
Time Management
Problem-Solving Skills
Adaptability
Proactive Attitude

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your relevant experience in sales, particularly within the drinks industry. Emphasise your track record of acquiring new business and managing relationships in the On Trade market.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the drinks industry and your understanding of current market trends. Mention specific achievements that demonstrate your results-oriented approach and ability to meet sales targets.

Highlight Key Skills: In your application, clearly outline your strong interpersonal skills, proficiency in Microsoft Office, and ability to work under pressure. These are crucial for the Regional Account Manager role.

Showcase Relationship Management: Provide examples of how you've successfully built and maintained relationships with clients or partners in previous roles. This will demonstrate your capability to foster connections within the On Trade market.

How to prepare for a job interview at Advocate Group

Know Your Market

Familiarise yourself with the current trends in the drinks industry, especially within the On Trade market. Be prepared to discuss how these trends can impact sales and customer relationships.

Demonstrate Relationship Management Skills

Prepare examples of how you've successfully built and maintained relationships with clients in previous roles. Highlight your interpersonal skills and how they have contributed to achieving sales targets.

Showcase Your Sales Achievements

Be ready to share specific metrics or achievements from your past experiences that demonstrate your ability to drive sales and acquire new business. Quantifiable results will make a strong impression.

Prepare Questions for the Interviewer

Think of insightful questions to ask about the company's products, culture, and future goals. This shows your genuine interest in the role and helps you assess if it's the right fit for you.

Regional Account Manager
Advocate Group
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