At a Glance
- Tasks: Manage key grocery accounts and drive sales growth with strategic planning.
- Company: Join a leading drinks business known for its collaborative culture.
- Benefits: Competitive package, remote work, and exposure to major grocery accounts.
- Other info: Gain valuable experience in strategic planning and brand activation.
- Why this job: Make a tangible impact in a high-profile role within a dynamic team.
- Qualifications: 2+ years in grocery account management and strong negotiation skills.
The predicted salary is between 36000 - 60000 £ per year.
National Account Manager – Grocery
12-Month FTC – MAT Cover | Competitive Package | Remote
This is a superb opportunity to join a leading drinks business on a pivotal grocery role, managing two key customers – Morrisons and Booths. With full P&L ownership and the chance to deliver against ambitious growth targets, this position offers genuine autonomy and visibility within the commercial team.
About the Role
As National Account Manager, you’ll take ownership of the Morrisons, MDaily, and Booths accounts – driving net sales, margin, and volume while ensuring strong JBP alignment and best-in-class execution. Working cross-functionally with Category, Marketing, Finance, and Supply Chain, you’ll deliver commercially sound plans that maximise visibility, distribution, and profitability.
Key responsibilities include:
- Building and negotiating Joint Business Plans to deliver sustainable growth.
- Leading promotional strategy and execution, aligning to ATL campaigns and key seasonal events.
- Managing full P&L responsibility across assigned accounts, with accountability for profit, rate and volume delivery.
- Driving insights-led conversations with buyers, ensuring data translates into actionable plans.
- Leading internal and external business reviews to track performance, highlight opportunities, and address challenges.
- Ensuring operational excellence through accurate forecasting, claims management, and promotional planning.
About You
We’re looking for a commercially astute operator with proven success in grocery account management, ideally with Top 4 exposure. You’ll thrive in a fast-paced FMCG environment and bring both strategic thinking and sharp executional skills.
What we’re looking for:
- 2+ years’ experience managing grocery multiples (Morrisons experience highly desirable).
- Full P&L ownership and ability to deliver against key commercial metrics.
- Strong negotiation, influencing, and relationship-building skills.
- Excellent communication and resilience when navigating challenging buyers.
- Wine/spirits experience advantageous, though not essential.
- Confident in Excel and PowerPoint, with a keen eye for detail.
Why Join?
This is a high-profile role within a collaborative commercial team, offering the chance to make a tangible impact across major grocery accounts. You’ll gain exposure to strategic planning, brand activation, and category management – all while working with a respected drinks business known for its culture and growth.
Please get in touch with Kayleigh or click “Apply Now” to be considered for this vacancy.
📞Call: 020 7871 8000
💻Email: Kayleigh.norcross@advocate-group.co.uk
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
National Account Manager - Grocery - 12 month FTC in England employer: Advocate Group
Join a leading drinks business as a National Account Manager and enjoy the benefits of a competitive package, remote working flexibility, and a collaborative work culture. This role not only offers full P&L ownership and the opportunity to drive significant growth with major grocery accounts but also provides ample opportunities for professional development and strategic exposure within a respected company known for its commitment to employee growth and inclusivity.
StudySmarter Expert Advice🤫
We think this is how you could land National Account Manager - Grocery - 12 month FTC in England
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG space, especially those who have experience with grocery accounts. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Prepare for interviews by researching the company and its key customers, like Morrisons and Booths. Show us you know their business inside out and how you can drive growth for them!
✨Tip Number 3
Practice your negotiation skills! Since this role involves building Joint Business Plans, being able to demonstrate your ability to negotiate effectively will set you apart from other candidates.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace National Account Manager - Grocery - 12 month FTC in England
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the National Account Manager role. Highlight your experience with grocery multiples and any P&L ownership you've had. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your experience with Morrisons or similar accounts, and show us your passion for the drinks industry.
Showcase Your Achievements:When detailing your past roles, focus on your achievements. Did you drive significant sales growth or improve margins? We love numbers, so quantify your successes to make a strong impression!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Advocate Group
✨Know Your Accounts Inside Out
Before the interview, make sure you research Morrisons and Booths thoroughly. Understand their business models, recent news, and how they operate within the grocery sector. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in managing these key accounts.
✨Prepare for P&L Discussions
Since this role involves full P&L ownership, be ready to discuss your experience with profit and loss management. Bring specific examples of how you've successfully driven net sales and margin in previous roles. This will showcase your ability to deliver against key commercial metrics.
✨Showcase Your Negotiation Skills
Think of examples where you've successfully negotiated Joint Business Plans or promotional strategies. Be prepared to discuss your approach to building relationships with buyers and how you handle challenging conversations. This will highlight your strong negotiation and influencing skills.
✨Demonstrate Cross-Functional Collaboration
This role requires working closely with various teams like Marketing and Finance. Prepare to share experiences where you've collaborated cross-functionally to achieve a common goal. Highlighting your teamwork skills will show that you can thrive in a collaborative environment.
