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- Tasks: Lead a dynamic team to drive sales and shape strategy in the food industry.
- Company: Join a leading FMCG food business with a focus on innovation and growth.
- Benefits: Competitive salary, career development, and the chance to make a real impact.
- Other info: Exciting opportunity for proactive individuals looking to grow their careers.
- Why this job: Be at the forefront of sales leadership and influence the future of foodservice.
- Qualifications: Experience in FMCG and strong leadership skills are essential.
The predicted salary is between 50000 - 65000 £ per year.
Location: North West
We’re partnering with a leading FMCG food business to hire a Sales Manager, taking ownership of a key channel across OOH sales, distributors and wholesale. This is a high-impact leadership role, responsible for delivering commercial targets while shaping strategy and driving performance across a national customer base. You’ll have full accountability for sales delivery, team leadership and identifying new growth opportunities within the out-of-home channel. This is a great opportunity for someone who enjoys leading from the front, developing teams and making a tangible commercial impact.
Key Responsibilities
- Deliver trading margin and NSV targets, both monthly and annually
- Lead, coach and develop a team across van sales and wholesale channels
- Own and execute commercial strategy across distributors and van sales
- Build and deliver customer business plans to drive sustainable growth
- Identify new revenue streams and unlock opportunities within the channel
- Manage forecasting, promotional spend and customer terms
- Build strong relationships across a diverse foodservice customer base
- Collaborate cross-functionally to align on wider business objectives
What We’re Looking For
- Proven experience within FMCG, ideally across foodservice / out-of-home
- Strong background in National Account Management or Field Sales leadership
- Experience managing wholesale, distributor or van sales channels
- Track record of delivering against revenue and margin targets
- Confident leading and developing teams
- Strong commercial acumen with a data-driven approach
- Excellent stakeholder management and communication skills
- Proactive, hands-on and results-driven
Apply now or email richard.horsfield@advocate-group.co.uk
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
Sales Manager in Manchester employer: Advocate Group
Contact Detail:
Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Manager in Manchester
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG sector, especially those in foodservice or out-of-home sales. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their products and market position. This will help you tailor your answers and show that you're genuinely interested in making a commercial impact.
✨Tip Number 3
Show off your leadership skills! Be ready to discuss how you've successfully led teams in the past. Use specific examples to demonstrate your ability to coach and develop others while driving performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about the role and keen to be part of the team.
We think you need these skills to ace Sales Manager in Manchester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales Manager role. Highlight your experience in FMCG and any leadership roles you've had. We want to see how your background aligns with the key responsibilities listed in the job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've delivered on commercial targets and led teams in the past. We love a good story!
Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just duties. Use numbers and data to back up your claims. For instance, mention how you exceeded sales targets or developed successful strategies in previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Advocate Group
✨Know Your Numbers
As a Sales Manager, you'll need to demonstrate your understanding of trading margins and NSV targets. Brush up on your past achievements and be ready to discuss specific figures that showcase your success in meeting or exceeding these targets.
✨Showcase Leadership Skills
This role is all about leading from the front. Prepare examples of how you've successfully coached and developed teams in the past. Think about challenges you faced and how you overcame them to inspire your team.
✨Understand the Market
Familiarise yourself with the FMCG landscape, especially within foodservice and out-of-home channels. Be prepared to discuss current trends and how they might impact the business, as well as potential growth opportunities you can identify.
✨Build Relationships
Strong stakeholder management is key. Think of ways you've built relationships with customers or cross-functional teams in previous roles. Be ready to share how these relationships helped drive results and align with wider business objectives.