At a Glance
- Tasks: Lead SEO strategies for luxury brands and drive organic growth.
- Company: Join a leading luxury retail business shaping the future of search.
- Benefits: Competitive salary, dynamic work environment, and career development opportunities.
- Other info: Collaborate with diverse teams and explore emerging search technologies.
- Why this job: Make an impact in a fast-evolving digital landscape with innovative SEO practices.
- Qualifications: 4+ years in SEO with strong technical and content optimisation skills.
The predicted salary is between 45000 - 55000 £ per year.
Would you like to join a leading luxury retail business where you'll play a key role in shaping the future of search across a portfolio of premium brands? As the SEO Manager, you will be responsible for developing and optimising organic search strategies designed to drive visibility, enhance the customer journey, and support commercial growth across digital channels. This is a unique opportunity to combine technical expertise with strategic thinking while helping to define how the business approaches the rapidly evolving search landscape.
The Role
- Own and lead the SEO strategy across a portfolio of established luxury brands.
- Develop and implement SEO initiatives that drive organic growth, increase visibility, and support wider business objectives.
- Partner closely with brand, media, ecommerce, technical, and agency teams to deliver integrated search strategies.
- Collaborate with international stakeholders to localise and implement global initiatives within the local market.
- Optimise on-site content, including product and category pages, to maximise organic performance.
- Support technical SEO projects, including audits, site enhancements, and migration activities.
- Identify opportunities to strengthen search performance across both owned channels and key retail partnerships.
- Analyse search performance, customer behaviour, and market trends to uncover opportunities and inform future priorities.
- Explore and shape the approach to emerging search developments, including AI-driven discovery and generative search experiences.
- Work alongside agency partners to accelerate SEO performance and ensure best-practice implementation.
- Educate and influence stakeholders across the business, championing the role of SEO within the wider marketing and communications strategy.
About You
- 4+ years' experience in SEO, gained within a brand-side, agency, or blended environment.
- Strong understanding of both technical SEO and content optimisation principles.
- Experience managing SEO initiatives within complex organisations and working with multiple stakeholders.
- Comfortable balancing strategic thinking with hands-on execution.
- Experience using leading SEO tools, such as SEMrush, with exposure to emerging AI visibility platforms considered advantageous.
- Strong understanding of how SEO contributes to wider acquisition, engagement, and commercial objectives.
- Experience working cross-functionally with media, ecommerce, technical, and brand teams.
- A proactive and curious mindset, with a genuine interest in identifying new opportunities and driving innovation.
- Excellent communication and influencing skills, with the ability to build strong relationships across teams and external partners.
If the role and responsibilities sound like a good fit for you, then I'd love to speak to you!
Find out more about our available opportunities or how we can help you further your career – contact us today.
Email: Phone: 020 7871 8000
We look forward to your application for this exciting opportunity.
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
SEO Manager in London employer: Advocate Group
Join a prestigious luxury retail business that values innovation and collaboration, where as an SEO Manager, you will have the opportunity to shape the future of search across renowned brands. With a strong focus on employee growth, a dynamic work culture, and the chance to work with international stakeholders, this role offers a unique blend of strategic influence and hands-on execution in a rapidly evolving digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Advocate Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Advocate Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Advocate Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Advocate Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace SEO Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Advocate Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Advocate Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Advocate Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Advocate Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Advocate Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Advocate Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
