At a Glance
- Tasks: Lead customer marketing activations for premium spirits in global travel retail.
- Company: Join a world leader in premium spirits with an iconic brand portfolio.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced international environment with multiple project management opportunities.
- Why this job: Make a real impact on shopper engagement and commercial growth in a global channel.
- Qualifications: Experience in customer marketing, strong commercial acumen, and excellent stakeholder management skills.
The predicted salary is between 45000 - 55000 £ per year.
The Advocate Group is proud to be partnering with a world leader in premium spirits.
With an iconic portfolio of globally recognised brands and a strong presence across international markets, this business continues to set the standard for excellence within the drinks industry.
They are now looking for a Customer Marketing Manager – Global Travel Retail to join the team on a 12-month fixed‑term contract.
This is an exciting opportunity to lead customer marketing activations across some of the world's largest travel retail partners, driving shopper engagement, premium execution and commercial growth across a truly global channel.
Key Responsibilities
- Develop and deliver customer marketing plans that align global brand strategies with customer objectives across Global Travel Retail.
- Create best‑in‑class shopper activations that drive visibility, conversion and category growth across key airport retail partners.
- Partner closely with Key Account Managers, Brand Marketing and Regional teams to bring customer plans to life across priority markets.
- Manage customer marketing budgets, ensuring investment is forecast, tracked and optimised to maximise commercial return.
- Use shopper, customer and category insights to identify opportunities and shape future activation strategies.
- Measure campaign performance, evaluate ROI and implement learnings to continuously improve future activity.
About You
- Experience within Customer, Trade or Shopper Marketing, with Global Travel Retail experience within FMCG.
- Strong commercial acumen with experience managing marketing investment and measuring campaign ROI.
- Proven ability to develop customer-focused activation plans that deliver commercial results.
- Excellent stakeholder management skills, with the ability to influence internal teams, customers and external partners.
- Highly organised, collaborative and comfortable managing multiple projects in a fast‑paced, international environment.
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website.
Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
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Customer Marketing Manager - Global Travel Retail in London employer: Advocate Group
Advocate Group is an exceptional employer, offering a dynamic and supportive work culture that fosters collaboration and innovation. As an Italian-Speaking National Account Manager, you will benefit from excellent career development opportunities while working in a hybrid role that allows for flexibility. Located in a vibrant market, the company prioritises employee growth and provides a platform for meaningful contributions to the success of the Amazon account.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Marketing Manager - Global Travel Retail in London
✨Dive into Local Events
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Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
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We think you need these skills to ace Customer Marketing Manager - Global Travel Retail in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Advocate Group from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Advocate Group specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Advocate Group
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Advocate Group, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Advocate Group you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Advocate Group that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Advocate Group, so think on your feet and don't hesitate to showcase your creativity!
