At a Glance
- Tasks: Bridge Marketing and Commercial teams to create exciting customer experiences.
- Company: Dynamic company focused on innovative customer engagement.
- Benefits: Competitive salary, flexible working, and opportunities for personal growth.
- Other info: Join a diverse team that values creativity and collaboration.
- Why this job: Make a real impact by driving customer activations and brand success.
- Qualifications: Strong communication skills and a knack for understanding customer behaviour.
The predicted salary is between 50000 - 65000 £ per year.
Key Responsibilities
- Act as the key link between Marketing and Commercial teams, translating world‑class brand platforms into customer‑driven activations.
- Take ownership of all customer‑facing commercial assets, including hospitality, events, experiences, sponsorship rights, and tickets.
- Serve as the central point of contact for Commercial teams, bottling partners, customers, and external stakeholders.
- Develop and execute tailored customer activation programmes across key channels, including grocery, convenience, QSR, and regional accounts.
- Ensure brand assets are strategically allocated to maximise customer growth, rate of sale, and long‑term partnerships.
- Lead budget discussions with confidence, using strong analytical reasoning to justify investment decisions and prioritisation.
- Drive clarity and efficiency by establishing clear ownership, governance, and decision‑making processes.
- Influence stakeholders at all levels through strong commercial acumen, credibility, and relationship‑building skills.
- Operate with high levels of autonomy, treating the role as a business within a business.
About You
- You have a deep understanding of customer behaviour and what drives rate of sale.
- You're a highly confident, influential communicator who thrives in fast‑paced environments.
- You are comfortable working independently with minimal oversight and taking ownership of outcomes.
- You possess exceptional stakeholder management skills and enjoy collaborating across multiple functions.
- You have strong negotiation and influencing capabilities.
- You are highly analytical, data‑driven, and confident making commercially sound decisions.
- You're comfortable challenging the status quo and making difficult decisions when required.
- You have an entrepreneurial mindset, are proactive by nature, and thrive in ambiguous, evolving environments.
- You demonstrate resilience and confidence when managing competing priorities and budget discussions.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
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Customer Marketing Manager in London employer: Advocate Group
Advocate Group is an exceptional employer, offering a dynamic and supportive work culture that fosters collaboration and innovation. As an Italian-Speaking National Account Manager, you will benefit from excellent career development opportunities while working in a hybrid role that allows for flexibility. Located in a vibrant market, the company prioritises employee growth and provides a platform for meaningful contributions to the success of the Amazon account.
StudySmarter Expert Advice🤫
We think this is how you could land Customer Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Advocate Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Advocate Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Advocate Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Advocate Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Customer Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Advocate Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Advocate Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Advocate Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Advocate Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Advocate Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Advocate Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
