At a Glance
- Tasks: Drive brand engagement through innovative digital and social campaigns.
- Company: Join a leading global personal care business transforming marketing strategies.
- Benefits: Competitive salary, diverse team, and opportunities for professional growth.
- Other info: Be part of a dynamic team in a thriving industry with endless possibilities.
- Why this job: Shape impactful consumer campaigns and connect with audiences in exciting ways.
- Qualifications: Experience in consumer engagement and a strong grasp of digital marketing.
The predicted salary is between 40000 - 50000 € per year.
We’re partnering with a global personal care business on a broader strategic Marketing transformation and are seeking a Consumer Engagement Manager to help drive brand engagement across digital, social and consumer touchpoints. This position will play a key role in shaping integrated consumer campaigns, supporting engagement strategies and delivering culturally relevant activations across multiple channels.
Key Responsibilities
- Support the development of consumer engagement and campaign activation plans
- Deliver integrated campaigns across digital, social, ecommerce and experiential channels
- Partner with internal stakeholders and agencies to execute brand activity
- Support content planning, amplification and campaign rollout across owned and paid channels
- Monitor campaign performance and engagement metrics to optimise activity
- Identify emerging digital and cultural trends relevant to the brand audience
- Coordinate launch moments, partnerships and consumer-facing activations
Requirements
- Experience within Consumer Engagement, Integrated Marketing or Brand Activation
- Strong digital and social marketing understanding
- Experience working across multi-channel campaigns and content ecosystems
- Confident managing stakeholders, timelines and external partners
- Commercially aware with a consumer-first mindset
- Background within beauty, lifestyle, FMCG or consumer sectors is advantageous
If you're passionate about leading teams to drive consumer engagement across digital and retail channels, this could be for you. This is genuinely one of the leading consumer goods businesses in the industry!
Consumer Engagement Manager in London employer: Advocate Group
As a leading player in the global personal care industry, our company offers an exceptional work environment that fosters creativity and innovation. With a strong focus on employee growth, we provide ample opportunities for professional development and collaboration across diverse teams. Located in a vibrant area, we embrace a culture of inclusivity and support, ensuring that every team member can thrive while making a meaningful impact on consumer engagement strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Consumer Engagement Manager in London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those who work at the company you're eyeing. A friendly chat can open doors and give you insider info that could make all the difference.
✨Tip Number 2
Show off your skills in real-time! If you get the chance, create a mini-campaign or a mock-up of an engagement strategy relevant to the brand. This will not only showcase your creativity but also your understanding of their needs.
✨Tip Number 3
Stay on top of trends! Keep an eye on emerging digital and cultural trends that resonate with the brand's audience. Being able to discuss these insights during interviews will show you're proactive and in tune with the market.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the extra step to engage with us directly.
We think you need these skills to ace Consumer Engagement Manager in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in consumer engagement and integrated marketing. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Digital Savvy:Since this role is all about driving brand engagement across digital and social channels, be sure to include examples of your past work in these areas. We love seeing how you’ve used digital strategies to create impactful campaigns!
Be Authentic:Let your personality shine through in your application. We’re looking for someone who’s not just qualified but also passionate about consumer engagement. Share your enthusiasm for the beauty and lifestyle sectors, and why you’d be a great fit for our team!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts and you’ll be good to go!
How to prepare for a job interview at Advocate Group
✨Know Your Audience
Before the interview, research the company and its brand values. Understand their target audience and how they engage with consumers across digital and social channels. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Campaign Experience
Be ready to discuss specific campaigns you've worked on, especially those that involved integrated marketing or consumer engagement. Highlight your role, the strategies you implemented, and the results achieved. Use metrics to demonstrate your impact!
✨Stay Ahead of Trends
Familiarise yourself with current digital and cultural trends relevant to the beauty and FMCG sectors. Bring examples of how you've leveraged these trends in past roles to drive engagement. This shows that you’re proactive and can adapt strategies to meet evolving consumer needs.
✨Engage with Questions
Prepare thoughtful questions to ask during the interview. Inquire about their current consumer engagement strategies or upcoming campaigns. This not only demonstrates your interest but also gives you insight into how you can contribute to their goals.
