Advocate Group in Leeds is seeking a commercially minded CRM Manager to lead customer engagement, shape strategy and drive retention and growth across email, SMS, WhatsApp and direct mail in a fast-growing consumer brand.
You will own journeys from onboarding to reactivation, optimise templates in Iterable, develop smarter segmentation, test-and-learn with A/B experiments, and collaborate with Marketing, Product, Brand and Data to deliver a joined-up customer experience and grow the CRM function.
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CRM Strategy Lead: Personalisation & Growth (Leeds) employer: Advocate Group
Joining this leading global drinks brand as an Artwork Manager offers you the chance to work in a dynamic and innovative environment, where your expertise in packaging and print will be highly valued. With a strong focus on employee development and a collaborative work culture, you'll have the opportunity to manage exciting projects across the EMEA region while contributing to sustainability and continuous improvement initiatives. The hybrid working model allows for flexibility, making it an excellent employer for those seeking meaningful and rewarding employment.