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- Tasks: Build relationships with pubs, hotels, and retailers while expanding brand presence.
- Company: Join a passionate company known for award-winning beers and spirits with strong community values.
- Benefits: Enjoy a competitive salary, car allowance, bonuses, and a supportive work environment.
- Why this job: Be part of a purpose-driven team that values relationships and premium products.
- Qualifications: Experience in sales or account management, strong communication skills, and a valid UK driving licence.
- Other info: The Advocate Group promotes equal opportunities and welcomes diverse applicants.
The predicted salary is between 24000 - 32000 £ per year.
I’m looking for a driven, relationship-focused sales professional to join my client’s team and help grow their premium drinks portfolio throughout the Midlands. This role is all about building meaningful partnerships with pubs, hotels, and retail outlets - from local independents to national chains. You’ll be joining a company with strong roots, ambitious plans, and a clear sense of purpose. They produce award-winning beers and spirits, operate a standout network of pubs and retail stores, and take real pride in how they support their people, communities, and the environment.
Key Responsibilities:
- Building and managing key customer relationships across on-trade and retail
- Opening new sales channels and expanding brand presence
- Providing excellent product knowledge and customer service
- Negotiating with customers and buyers to secure deals
- Using sales data to meet and exceed targets
- Acting as a trusted ambassador for the brand
About You:
- Proven experience in sales or account management (ideally in hospitality or drinks)
- Strong communication and negotiation skills
- Commercial awareness and a strategic mindset
- Proactive, flexible, and customer-focused attitude
- Valid UK driving licence
If you’re passionate about premium products and building great relationships, and want to be part of a business that genuinely cares, I’d love to hear from you!
Key Account Manager employer: Advocate Group
Contact Detail:
Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Account Manager
✨Tip Number 1
Research the company’s premium drinks portfolio thoroughly. Familiarise yourself with their award-winning beers and spirits, as well as their values and community initiatives. This knowledge will help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network within the hospitality and drinks industry. Attend local events or trade shows where you can meet potential contacts and learn more about the market. Building relationships now can give you an edge when applying for the Key Account Manager position.
✨Tip Number 3
Prepare to discuss your previous sales experiences in detail, especially those related to account management in hospitality or drinks. Be ready to share specific examples of how you've built relationships and secured deals, as this will demonstrate your suitability for the role.
✨Tip Number 4
Showcase your negotiation skills by preparing a few strategies or techniques you’ve successfully used in past roles. Being able to articulate your approach to securing deals will highlight your commercial awareness and strategic mindset, which are key for this position.
We think you need these skills to ace Key Account Manager
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and requirements for the Key Account Manager position. Tailor your application to highlight your relevant experience in sales or account management, particularly in the hospitality or drinks sector.
Highlight Relevant Experience: In your CV and cover letter, emphasise your proven experience in building and managing customer relationships. Provide specific examples of how you've successfully negotiated deals or opened new sales channels in previous roles.
Showcase Your Skills: Make sure to showcase your strong communication and negotiation skills in your application. Use concrete examples to demonstrate your commercial awareness and strategic mindset, as these are crucial for the role.
Personalise Your Application: Address your application to Evie Coates and express your passion for premium products and relationship-building. A personal touch can make your application stand out and show your genuine interest in the company and the role.
How to prepare for a job interview at Advocate Group
✨Showcase Your Relationship-Building Skills
As a Key Account Manager, your ability to build and maintain relationships is crucial. Prepare examples of how you've successfully developed partnerships in previous roles, particularly in the hospitality or drinks sectors.
✨Demonstrate Product Knowledge
Familiarise yourself with the company's premium drinks portfolio. Be ready to discuss their products, including any award-winning beers and spirits, and how you can leverage this knowledge to enhance customer relationships.
✨Prepare for Negotiation Scenarios
Since negotiation is a key part of the role, think of past experiences where you've successfully negotiated deals. Be prepared to discuss your approach and how you can apply it to secure beneficial agreements for the company.
✨Exhibit a Customer-Focused Attitude
The company values a proactive and customer-focused mindset. During the interview, share instances where you've gone above and beyond for customers, highlighting your commitment to excellent service and satisfaction.