Growth‑Driven Shopper Marketing Lead – Grocery

Growth‑Driven Shopper Marketing Lead – Grocery

Full-Time 45000 - 55000 £ / year (est.) No working from home possible
Advocate Group

At a Glance

  • Tasks: Lead shopper marketing plans and execute impactful strategies for major Grocery customers.
  • Company: Join a global leader in the wine industry with a dynamic team.
  • Benefits: Exciting career growth opportunities and a chance to make a real impact.
  • Why this job: Be at the forefront of category growth in the drinks and FMCG sectors.
  • Qualifications: Experience in shopper marketing and strong stakeholder management skills.

The predicted salary is between 45000 - 55000 £ per year.

The Advocate Group is seeking a Shopper Marketing Manager in Oxford, UK. The role focuses on leading shopper marketing plans across major Grocery customers, enhancing category growth, and executing impactful strategies.

The ideal candidate will have substantial experience in shopper marketing within the drinks or FMCG sectors, with strong stakeholder management skills and a proactive approach to managing multiple projects.

This position offers a thrilling opportunity to join a global leader in the wine industry.

Growth‑Driven Shopper Marketing Lead – Grocery employer: Advocate Group

The Advocate Group is an exceptional employer, offering a dynamic work environment in Oxford that fosters creativity and innovation in shopper marketing. Employees benefit from a strong emphasis on professional development, with ample opportunities for growth within the global wine industry, alongside a collaborative culture that values diverse perspectives and teamwork. Joining us means being part of a forward-thinking company that is committed to making a meaningful impact in the grocery sector.

Advocate Group

Contact Details:

Advocate Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Growth‑Driven Shopper Marketing Lead – Grocery

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Advocate Group and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Advocate Group are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Advocate Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Advocate Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Growth‑Driven Shopper Marketing Lead – Grocery

Shopper Marketing
Category Growth
Stakeholder Management
Project Management
FMCG Experience
Drinks Sector Knowledge
Strategic Planning

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Advocate Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Advocate Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Advocate Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Advocate Group

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Advocate Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Advocate Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.