At a Glance
- Tasks: Lead exciting brand campaigns and engage audiences across global markets.
- Company: Join a century-old global spirits brand known for its heritage and craftsmanship.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional growth.
- Other info: Work in a collaborative environment with a focus on cultural sensitivity.
- Why this job: Shape compelling brand stories and make a real impact in a dynamic industry.
- Qualifications: Experience in brand communications and campaign planning is essential.
The predicted salary is between 50000 - 65000 £ per year.
Would you like to join a global spirits business known for a century of heritage and craftsmanship? As the Brand Communications Manager, you will oversee campaign planning and execution, drive omnichannel implementation, and ensure impactful marketing enablement across global markets. This role is firmly rooted in brand storytelling, audience engagement, and commercial impact.
The Role:
- Oversee end-to-end campaign planning and execution across key regional markets
- Lead omnichannel implementation, ensuring seamless activation across digital, press, partnerships, and in-market touchpoints
- Translate global strategy into clear channel activation plans that markets can execute with confidence
- Drive consistency across markets and channels while enabling scaling with meaning
- Build strong, hands-on relationships with market teams, co-creating effective ways of working
- Partner with agencies on shoots, content creation, and campaign roll-out
- Use audience insights to shape compelling brand narratives, targeting the right consumers in the right way
- Protect and strengthen brand equity and differentiation in a competitive, saturated market
About You:
- Experienced communications specialist with strong brand communications expertise
- Proven ability to grow brands globally and build long-term brand equity
- Strong campaign planning and cross-market coordination experience
- Skilled in stakeholder management and influencing senior leaders
- Confident storyteller, able to craft narratives that resonate across cultures
- Strong agency management experience
- Experience in FMCG or premium brands
- Global or regional experience, with sensitivity to cultural nuances
- Detail-oriented with a clear understanding of the full brand journey
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
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Brand Communications Manager employer: Advocate Group
Join a prestigious global spirits business that values heritage and craftsmanship, offering a dynamic work environment where creativity thrives. As a Brand Communications Manager, you will benefit from a culture that fosters collaboration and innovation, with ample opportunities for professional growth and development. Enjoy the unique advantage of working in a vibrant location that celebrates diversity and encourages impactful storytelling across markets.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Communications Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with hiring managers, share compelling narratives about your past campaigns and how they made an impact. Make them see the brand through your eyes.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. You never know what opportunities might arise!
✨Tip Number 4
Prepare for interviews by researching the company’s recent campaigns and market strategies. Tailor your insights to show how you can contribute to their brand storytelling and audience engagement efforts.
We think you need these skills to ace Brand Communications Manager
Some tips for your application 🫡
Know Your Brand Story:Before you start writing, take a moment to think about the brand's story and how your experience aligns with it. We want to see how you can weave compelling narratives that resonate with audiences, so make sure to highlight your storytelling skills!
Tailor Your Application:Don’t just send a generic application! We love when candidates tailor their CVs and cover letters to reflect the specific requirements of the Brand Communications Manager role. Show us how your skills in campaign planning and omnichannel implementation make you the perfect fit.
Showcase Your Experience:Make sure to include examples of your past work that demonstrate your ability to grow brands and manage campaigns across different markets. We’re looking for evidence of your strong agency management and stakeholder influencing skills, so don’t hold back!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at Advocate Group
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's history, values, and recent campaigns. Understanding their brand story will help you articulate how your experience aligns with their vision and how you can contribute to their legacy.
✨Showcase Your Campaign Successes
Prepare specific examples of successful campaigns you've led or contributed to. Highlight your role in planning, execution, and the impact these campaigns had on brand growth. Use metrics to back up your claims and demonstrate your ability to drive commercial impact.
✨Master the Art of Storytelling
As a Brand Communications Manager, storytelling is key. Practice crafting narratives that resonate with diverse audiences. Be ready to discuss how you’ve used audience insights to shape compelling stories that engage consumers across different cultures.
✨Build Rapport with Stakeholders
Think about how you can demonstrate your stakeholder management skills during the interview. Share experiences where you successfully influenced senior leaders or collaborated with market teams. This will show your ability to build strong relationships and co-create effective strategies.
