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For Companies At a Glance
- Tasks: Prospect and generate new business opportunities through cold outreach and networking.
- Company: Join The Market Link, a dynamic digital marketing consultancy in capital markets.
- Benefits: Competitive salary, uncapped commission, remote work, and comprehensive training.
- Why this job: Make an impact in the capital markets while developing your sales skills.
- Qualifications: Experience in outbound sales, strong communication, and resilience.
- Other info: Fast career progression with mentorship from industry experts.
The predicted salary is between 28000 - 38000 ÂŁ per year.
About Us
The Market Link is ADVFN’s digital marketing and investor engagement consultancy, supporting publicly listed companies and wealth brands with data‑led campaigns that drive awareness, engagement, and results. We work across highly engaged investor communities and market‑facing channels to help clients tell their story effectively and reach the right audiences.
The Role
This is a high‑activity outbound sales role focused on generating qualified opportunities across the UK small/mid‑cap ecosystem (including AIM/Main Market issuers, brokers, advisers, and wealth brands). You’ll be supported by experienced leadership and provided with playbooks, tools, and mentoring to accelerate performance. If you’re hungry, coachable, and consistent, you can earn quickly and move up the reins fast.
What You’ll Be Doing (Accountabilities)
- Relentlessly prospect via cold calling, cold emailing, and LinkedIn outreach to identify and qualify new business opportunities.
- Build and manage a target list of UK issuers and capital markets stakeholders (CEO/CFO/IR/Marketing decision‑makers).
- Consistently generate qualified meetings through outbound sequences and follow‑up campaigns.
- Break through gatekeepers and engage senior stakeholders with confidence and professionalism.
- Use modern tools and AI‑assisted workflows to accelerate research, personalisation, and outreach efficiency.
- Maintain accurate records of activity, notes, and pipeline stages in Salesforce (or assigned CRM).
- Collaborate with senior leadership on messaging, targeting, and positioning to convert opportunities into revenue.
- Attend industry events or networking opportunities occasionally (optional/when relevant).
What We’re Looking For (Qualifications)
- Proven outbound sales or lead generation experience – you’re comfortable with high activity (calls + emails + LinkedIn) and consistent targets.
- Strong written and verbal communication – clear, persuasive, and confident.
- Organised and resilient – you don’t lose momentum when prospects go quiet.
- Comfortable using sales tools such as CRM systems (Salesforce preferred), LinkedIn, and AI tools to speed up prospecting.
- Interest in capital markets, investing, and listed company ecosystems (experience is a strong advantage).
Nice to have (but not required)
- Experience or exposure to AIM/Main Market, brokers, advisers, IR/PR, financial media, or investor marketing.
- A starter network in UK capital markets.
Mentorship & Fast Progression
You’ll work closely with a senior team with deep experience across capital markets and investor engagement. You’ll receive hands‑on coaching on:
- How to speak with listed company executives and advisers
- What makes outreach convert in capital markets
- How campaigns and deals are structured in the small/mid‑cap ecosystem
Strong performers can take on more responsibility quickly, with a clear pathway into senior business development, account management, or broader commercial leadership.
What’s In It For You
- £28,000 – £38,000 base salary (depending on experience)
- Uncapped commission with meaningful upside for high performers
- Remote‑first role (UK‑based) with autonomy and flexibility
- Full sales training, playbooks, and modern tooling
- Direct exposure to the capital markets ecosystem and rapid career development
- A high‑performance, growth‑focused environment (we move fast and reward results)
Business Development Associate (BDA) - Capital Markets (UK, Remote) employer: Advfn Plc
Contact Detail:
Advfn Plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Associate (BDA) - Capital Markets (UK, Remote)
✨Tip Number 1
Get your networking game on! Connect with people in the capital markets space on LinkedIn and don’t be shy about reaching out. A friendly message can open doors that cold emails just can’t.
✨Tip Number 2
Practice your pitch! Whether it’s a cold call or a casual chat, being clear and confident is key. Role-play with a mate or in front of the mirror to nail down your delivery.
✨Tip Number 3
Stay organised! Use a CRM like Salesforce to keep track of your prospects and follow-ups. It’ll help you stay on top of your game and ensure no opportunity slips through the cracks.
✨Tip Number 4
Don’t forget to apply through our website! We’re all about finding the right fit, and applying directly gives us a chance to see your enthusiasm for the role. Plus, it shows you’re serious about joining our team!
We think you need these skills to ace Business Development Associate (BDA) - Capital Markets (UK, Remote)
Some tips for your application 🫡
Show Your Outbound Sales Skills: Make sure to highlight any experience you have with outbound sales or lead generation. We want to see how you've thrived in high-activity environments, so share specific examples of your success in booking meetings and generating leads.
Be Clear and Persuasive: Your written communication needs to shine! Use clear and persuasive language in your application. We’re looking for someone who can engage senior stakeholders confidently, so let your personality come through in your writing.
Tailor Your Application: Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect our job description. Show us that you understand the capital markets and how your skills align with what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Advfn Plc
✨Know Your Market
Before the interview, dive deep into the capital markets landscape. Understand the key players, trends, and challenges in the UK small/mid-cap ecosystem. This knowledge will not only impress your interviewers but also help you articulate how you can contribute to their goals.
✨Master Your Pitch
Prepare a concise and compelling pitch about yourself that highlights your outbound sales experience and success stories. Be ready to discuss specific examples of how you've generated leads or booked meetings in the past, as this role is all about being a true hunter.
✨Showcase Your Tools Savvy
Familiarise yourself with CRM systems like Salesforce and any AI tools that can aid in prospecting. During the interview, mention how you've used these tools effectively in previous roles to streamline your outreach and improve your results.
✨Engage with Confidence
Practice engaging with senior stakeholders confidently. Role-play common scenarios where you might need to break through gatekeepers or handle objections. Demonstrating your ability to communicate clearly and persuasively will set you apart from other candidates.
