Market Expansion Lead - Data & Technology (Europe)
Market Expansion Lead - Data & Technology (Europe)

Market Expansion Lead - Data & Technology (Europe)

Sunderland Full-Time 43200 - 72000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead market expansion for Data & Technology across Europe, driving sales and client solutions.
  • Company: Smollan Technologies transforms FMCG operations with data and tech solutions on a global scale.
  • Benefits: Enjoy hybrid working, competitive salary, bonuses, and perks like gym memberships and holiday buy/sell options.
  • Why this job: Make a real impact in the FMCG sector while enjoying autonomy and a collaborative team culture.
  • Qualifications: Experience in business development or account management, ideally in FMCG or retail tech.
  • Other info: Join a diverse team focused on innovation and growth in a fast-paced environment.

The predicted salary is between 43200 - 72000 ÂŁ per year.

Market Expansion Lead – Data & Technology (Europe)

Market Expansion Lead – Data & Technology (Europe)

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Talent Acquisition Partner | Executive Search | Senior In-house Recruitment

Market Expansion Lead – Data & Technology (Europe)

Permanent, Full-Time

Salary: Commensurate to grade + bonus

Working Hours: 35 hours per week, Monday to Friday

Location: Farringdon, London EC1R 3AU – Hybrid with Europe-wide remit + travel

Smollan\’s Data & Technology vertical is scaling fast — and we’re hiring a senior commercial operator to lead our strategic growth across Europe. If you understand how to bridge data, analytics, and FMCG, and thrive at the intersection of tech, sales, and client solutions, this one’s for you.

As our Market Expansion Lead – Data & Technology, you’ll be the tip of the spear for expanding Data and Technology\’s footprint across Europe. Backed by Smollan Group’s global scale, you’ll lead go-to-market strategy, drive direct and indirect sales, and forge deep relationships with FMCG manufacturers, distributors, and retailers. You’ll be translating complex data capabilities into simple commercial wins — showing clients how smarter use of data can unlock value across their operations

Your Mission

  • Commercial expansion: Drive new business across Europe — from identifying prospects to closing deals.
  • Client solutioning: Understand FMCG pain points and co-design high-impact, data-enabled solutions.
  • Indirect growth: Collaborate with Smollan’s existing verticals to embed our tech into their client conversations.
  • GTM strategy: Shape and localise go-to-market strategy, messaging, and pipeline across multiple markets.
  • Partnership building: Represent Smollan at industry events, build alliances, and elevate our visibility across the region

What You Bring

  • Commensurate experience in business development, key account management, or category development — ideally within FMCG, data platforms, or retail tech.
  • Strong exposure to data/analytics platforms or SaaS solutions used by FMCG/retail clients.
  • Proven success leading market expansion across European geographies.
  • A consultative sales mindset — able to connect the dots between data, technology, and commercial impact.
  • Strategic thinking, relationship-first execution, and comfort working across ambiguity.

Why Join Us?

  • Own a region: This is a greenfield growth role with full autonomy and executive-level visibility.
  • Make a dent: Help transform how Europe’s biggest FMCG brands use data.
  • Tech + operations + global scale: Smollan is uniquely positioned to deliver both digital and in-market impact.
  • Remote/hybrid flexibility: We’re looking for the best — not the closest to the office.
  • A competitive salary and bonus structure.
  • Hybrid working model for flexibility.
  • The opportunity to be part of a collaborative team driving business success.
  • Benefits that include: Pension (4%), Life Assurance, Medicash, Gymflex, Electric Vehicle Scheme, Holiday Buy +Sell, WeCare ERP, Perkbox,Taste Card & more!
  • 24 days annual leave + bank holidays (increasing 1 day per year up to 29 days)

Ready to lead our Data & Technology growth and proposition across Europe? Apply now or reach out directly — we’re moving fast.

Please note, only applications with full right to work in the UK without Visa Sponsorship. No Recruitment agencies.

More about us…

Smollan Technologies is a global provider of data, technology, and retail execution solutions, focused on transforming how consumer goods companies and retailers operate and grow. With capabilities spanning data harmonization, advanced analytics, AI-enabled reporting, and digital retail execution, Smollan Technologies partners with global and regional brands to unlock value across the entire value chain. Backed by Smollan Group’s extensive global footprint, we combine cutting-edge technology with deep operational insight to deliver scalable, high-impact outcomes.

Advantage Smollan is a global provider of outsourced sales and marketing solutions for the world’s most successful brand owners and retailers. Leveraging its global structure, the company consistently creates and delivers industry-leading commerce solutions, enabling its customers to sell and market more effectively. Founded in 2015, Advantage Smollan is the result of a strategic international partnership between Advantage Solutions (based in the US and listed on Nasdaq) and Global Smollan Holdings (based in South Africa). It comprises a closely integrated network of market-leading portfolio companies based predominantly in the UK and Europe.

The staff at Advantage Smollan contribute to and benefit from a highly collegiate, supportive and diverse culture. The company places people at the centre of everything it does, creating an extraordinary experience for its staff, customers and other business partners. For more information on Advantage Smollan, please visit www.advantagesmollan.com . For more information on Advantage Solutions and Smollan, please visit www.advantagesolutions.net and www.smollan.com , respectively.

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Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Sales and Business Development

  • Industries

    Advertising Services

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Market Expansion Lead - Data & Technology (Europe) employer: Advantage Smollan

At Smollan, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation. As the Market Expansion Lead for Data & Technology, you'll enjoy the autonomy to drive growth across Europe while benefiting from a competitive salary, hybrid working flexibility, and a comprehensive benefits package that includes generous annual leave and wellness initiatives. Join us in transforming the FMCG landscape with cutting-edge technology and a supportive team dedicated to your professional development.
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Contact Detail:

Advantage Smollan Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Market Expansion Lead - Data & Technology (Europe)

✨Tip Number 1

Network strategically within the FMCG and data technology sectors. Attend industry events, webinars, and conferences to meet potential contacts who can provide insights or referrals for the Market Expansion Lead role.

✨Tip Number 2

Familiarise yourself with the latest trends in data analytics and technology used in FMCG. Being knowledgeable about current tools and platforms will help you engage in meaningful conversations with stakeholders and demonstrate your expertise.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully driven market expansion in previous roles. Highlight your consultative sales approach and how you've translated complex data into actionable business strategies.

✨Tip Number 4

Research Smollan's existing partnerships and client solutions. Understanding their current offerings and how you can enhance them will position you as a valuable candidate who can contribute to their growth strategy.

We think you need these skills to ace Market Expansion Lead - Data & Technology (Europe)

Business Development
Key Account Management
Category Development
FMCG Knowledge
Data Analytics Proficiency
SaaS Solutions Expertise
Market Expansion Strategy
Consultative Sales Skills
Relationship Building
Strategic Thinking
Client Solution Design
Go-to-Market Strategy Development
Cross-Functional Collaboration
Communication Skills
Adaptability in Ambiguous Environments

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in business development, key account management, and familiarity with FMCG and data platforms. Use specific examples that demonstrate your success in market expansion.

Craft a Compelling Cover Letter: In your cover letter, express your understanding of the role and how your skills align with Smollan's mission. Highlight your consultative sales mindset and ability to connect data and technology with commercial impact.

Showcase Relevant Achievements: Include quantifiable achievements in your application that showcase your ability to drive new business and build partnerships. Use metrics to illustrate your past successes in similar roles.

Research the Company: Familiarise yourself with Smollan's Data & Technology vertical and its impact on the FMCG sector. Mention any insights or ideas you have about their current strategies in your application to demonstrate your genuine interest.

How to prepare for a job interview at Advantage Smollan

✨Understand the Market Landscape

Before your interview, research the FMCG sector and the specific challenges it faces in Europe. Being able to discuss current trends and how data and technology can address these issues will demonstrate your industry knowledge and strategic thinking.

✨Showcase Your Consultative Sales Skills

Prepare examples of how you've successfully identified client pain points and co-designed solutions in previous roles. Highlighting your consultative approach will resonate well with the company's focus on client solutioning.

✨Demonstrate Data Literacy

Be ready to discuss your experience with data analytics platforms and how they can drive commercial impact. Providing specific examples of how you've used data to inform decisions or strategies will show your technical proficiency.

✨Prepare for Relationship Building Questions

Since partnership building is key for this role, think of instances where you've successfully built relationships with clients or stakeholders. Be prepared to discuss your approach to networking and how you would elevate the company's visibility in the market.

Market Expansion Lead - Data & Technology (Europe)
Advantage Smollan

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