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- Tasks: Join a dynamic team to create engaging marketing campaigns and drive audience interaction.
- Company: Advance HE, a charity dedicated to enhancing higher education globally.
- Benefits: Generous pension, 31 days annual leave, flexible hours, and remote work options.
- Why this job: Make a real impact in higher education while developing your marketing skills.
- Qualifications: 1+ years in marketing with experience in multi-channel campaigns and strong communication skills.
- Other info: Fast-paced environment with opportunities for growth and collaboration across teams.
The predicted salary is between 30000 - 42000 £ per year.
Location: Hybrid role with York as a nominal office
Salary: £29,773 per annum
Contract: Full-time, Permanent
Hours: 35 hours per week
Benefits:
- A generous pension plan with USS
- Enhanced family leave benefits
- 31 days' annual leave, plus bank holidays
- Flexible working hours
- Remote/hybrid work
The Role:
Advance HE is looking for a dynamic team player to join us in our strive to make higher education the best it can be. You will be responsible for supporting the planning and implementation of multi-channel marketing campaigns, making your mark by stimulating engagement with our audiences, generating leads and bookings for our range of services. This is an exciting and fast-paced role, with cross-functional team working at its core.
Key Responsibilities:
- Work as part of a team delivering a 12-month marketing plan
- Support the delivery and implementation of multi-channel campaigns
- Generate engagement, leads, and bookings across different audience segments
- Ensure adherence to Advance HE brand and style guidelines across all campaigns
- Maintain consistency of messaging and branding across all channels
- Report to the Senior Marketing Executive
- Support the marketing of a portfolio of Advance HE products
- Collaborate with internal teams, including Communications, content developers, and product owners
- Contribute to the development of diverse, engaging content that drives customer action
- Work with the Senior Marketing Executive to analyse lead and booking performance
- Adapt and optimise planned marketing activity based on performance insights
Job Requirements:
- Minimum of 1 year's experience in a marketing role
- Proven track record of supporting the planning and delivery of cross-channel campaigns
- Experience supporting the development and delivery of marketing campaigns with clear success measures
- Experience working with marketing agencies, designers, and external suppliers
- Experience using an email creation platform
- Experience using a graphic design platform
- Experience using social media scheduling tools
- Ability to monitor campaign performance and share results across the organisation
- Ability to monitor campaign performance using a test-and-learn approach
- Strong written and verbal communication skills
- Ability to prioritise tasks and adapt plans quickly as required
- Experience working within the higher education sector (desirable but not essential)
Advance HE is a member-led, sector-owned charity that works with institutions and higher education across the world to improve higher education for staff, students and society.
Our strategic priorities of maximising membership impact and value, supporting leadership, management and governance development for transformational change and developing educational excellence for the higher education of the future supports the work of our members and the sector.
It is our people and the people we help that really make us who we are!
To apply:
If you have the skills and experience required for this role, please click on Apply today to be taken to our site to complete your application.
Advance HE is committed to providing equal opportunities for everyone regardless of their background. No agencies please.
Marketing Executive in York employer: Advance HE
Contact Detail:
Advance HE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive in York
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their marketing strategies and think about how you can contribute. This will help you stand out and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it aligns with the job description. Highlight your successes in previous roles, especially those related to multi-channel campaigns and audience engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect with us directly.
We think you need these skills to ace Marketing Executive in York
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Executive role. Highlight your experience with multi-channel campaigns and any specific achievements that align with what we're looking for. We want to see how you can make an impact!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in higher education and how your skills can help us achieve our goals. Keep it engaging and personal – we love a good story!
Showcase Your Skills: Don’t forget to mention your experience with email creation platforms, graphic design tools, and social media scheduling. We’re keen to know how you’ve used these in past roles to drive engagement and results.
Apply Through Our Website: Remember to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do!
How to prepare for a job interview at Advance HE
✨Know Your Marketing Basics
Brush up on your marketing fundamentals, especially around multi-channel campaigns. Be ready to discuss your previous experiences and how they relate to the role at Advance HE. Show them you understand the importance of engaging different audience segments!
✨Showcase Your Creativity
Prepare examples of diverse and engaging content you've developed in past roles. Whether it's social media posts or email campaigns, be ready to share how your creativity drove customer action and engagement.
✨Be Data-Driven
Familiarise yourself with how to monitor campaign performance. Be prepared to discuss how you've used insights to adapt and optimise marketing activities in the past. This shows that you can think critically and make data-informed decisions.
✨Team Player Mindset
Since this role involves collaboration with various teams, highlight your experience working cross-functionally. Share specific examples of how you’ve successfully worked with designers, content developers, or external suppliers to achieve campaign goals.